{"id":192765,"date":"2021-04-06T13:00:00","date_gmt":"2021-04-06T13:00:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=192765"},"modified":"2021-04-06T13:00:00","modified_gmt":"2021-04-06T13:00:00","slug":"domeniile-prince-matei-lanseaza-o-noua-imagine-pentru-vinurile-sale-si-anunta-o-investitie-de-peste-10-milioane-lei-in-podgoria-de-la-dealu-mare","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=192765","title":{"rendered":"Domeniile Prince Matei lanseaz\u0103 o nou\u0103 imagine pentru vinurile sale \u015fi anun\u0163\u0103 o investi\u0163ie de peste 10 milioane lei \u00een podgoria de la Dealu Mare"},"content":{"rendered":"<p>\nDomeniile Prince Matei, de\u0163inute de holdingul Vintruvian, care are \u00een proprietate \u015fi Viticola Sarica Niculi\u0163el, anun\u0163\u0103 o investi\u0163ie \u00een podgoria de la Dealu Mare de peste 10 mil. lei, \u00een afara pre\u0163ului de achizi\u0163ie. Investi\u0163ia a fost f\u0103cut\u0103 \u00een ultimii doi ani pentru a moderniza echipamentele de vinifica\u0163ie \u015fi pentru a revitaliza planta\u0163iile vechi, un proiect care va continua. Parte a acestui proces de relansare, produc\u0103torul anun\u0163a o nou\u0103 imagine pentru vinurile sale \u015fi o nou\u0103 gama de retail.<\/p>\n<p>\n<strong><em>\u201cDup\u0103 doi ani de investi\u0163ii \u015fi munc\u0103 asidu\u0103, ne-am dorit ca vinurile din podgoria Zore\u015fti, Dealu Mare, s\u0103 primeasc\u0103 o imagine proasp\u0103t\u0103, care s\u0103 reflecte deopotriv\u0103 valorile \u00een jurul c\u0103rora sunt construite, dar \u015fi ambi\u0163iile noastre de viitor\u2019\u2019, <\/em><\/strong>a ar\u0103tat &nbsp;Marius Iliev, Director General.<\/p>\n<p>\nEticheta Prince Matei, un brand cu o istorie de peste 20 de ani, p\u0103streaz\u0103 elementele decorative deja cunoscute \u00een tonuri de cupru \u015fi negru dar are un format ajustat \u015fi noi caractere de litera. \u00cen schimb, brandul Petit Matei prime\u015fte o etichet\u0103 cu totul nou\u0103, inspirat\u0103 de hainele de cadet cu broderie pe guler, \u015fi care reflect\u0103 mai bine viziunea pentru acest vin, t\u00e2n\u0103r \u015fi seducator dar nu lipsit de personalitate.<\/p>\n<p>\nAmbele vinuri provin din selectii diferite de strugurii provenind din acela\u015fi terroir excep\u0163ional din dealurile Zorilor \u015fi Teg\u0103neanu. Viile vechi de peste 40 de ani, argila, pietri\u015ful \u015fi calcarul find elemente care formeaz\u0103 caracterul lor.<\/p>\n<p>\nAcum pe pia\u0163a se g\u0103sesc Petit Matei 2017 (medalie de aur la Vinarium 2020) \u015fi Prince Matei 2013 (90 puncte Decanter 2020). Urm\u0103toarele edi\u0163ii vor continua tradi\u0163ia excelen\u0163ei pentru care Prince Matei este apreciat, lucru confirmat \u015fi de cele <strong>94 de puncte <\/strong>ob\u0163inute de <strong>Prince Matei 2017 <\/strong>la celebrul concurs din Londra, <strong>Decanter<\/strong>.<\/p>\n<p>\n<strong><em>\u201cAm \u00een\u0163eles c\u0103 pentru a scoate ce este mai bun din terroir-ul nostru, tradi\u0163ia trebuie s\u0103 mearg\u0103 m\u00e2n\u0103 \u00een m\u00e2n\u0103 cu tehnologia. \u00cen ultimii doi ani, c\u00e2t au trecut de la achizi\u0163ionarea cramei, am investit pentru a aduce echipamente de ultim\u0103 genera\u0163ie, care permit o mai mare precizie \u00een procesul nostru de vinifica\u0163ie. Din acest echilibru fin \u00eentre om, natur\u0103 \u015fi tehnologie se nasc \u015fi cresc vinurile de pe Domeniile Prince Matei<\/em><\/strong><strong><em>\u201d,<\/em><\/strong> a subliniat Marius Iliev, Director General.<\/p>\n<p>\nO dat\u0103 cu lansarea noua imagine, se va introduce pe pia\u0163\u0103 \u015fi <strong>o nou\u0103 gama pentru retail<\/strong> care completeaz\u0103 familia de vinuri \u015fi care va porta numele produc\u0103torului, <strong>Domeniile Prince Matei<\/strong>. Cele trei asamblaje, alb ros\u00e9 \u015fi ro\u015fu, fiecare cu av\u00e2nd o parte de Feteasc\u0103 Neagr\u0103 (chiar \u015fi vinificat\u0103 \u00een alb), reprezint\u0103 o nou\u0103 genera\u0163ie de vinuri din Dealu Mare, moderne \u015fi elegante, care pot fi apreciate singure sau \u00een asocieri culinare.<\/p>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ADVERTORIAL<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[47,35623,173],"class_list":["post-192765","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-lansare","tag-petitie","tag-romani"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/192765","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=192765"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/192765\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=192765"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=192765"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=192765"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}