\nLan\u0163ul de cafenele 5 to Go, ce are pe plan local peste 150 de unit\u0103\u0163i, a semnat un parteneriat cu lan\u0163ul german de hiper\u00admarketuri Kaufland, liderul comer\u0163ului local. Astfel, \u00een fiecare dintre cele 134 de magazine ale re\u0163elei se va deschide o cafenea.<\/p>\n
\n\u201eAm deschis o prim\u0103 unitate \u00een hiper\u00admarketul din Colentina. Vom acoperi toat\u0103 re\u0163eaua de magazine Kaufland, vom merge ca \u015fi p\u00e2n\u0103 acum pe modelul de francize\u201c, spune Radu Savopol, cofondatorul 5 to Go.<\/p>\n
\nPentru re\u0163ea acesta este al doilea parteneriat de amploare, dup\u0103 ce la jum\u0103tatea anului trecut 5 to Go a anun\u0163at primul acord de acest gen, cu lan\u0163ul de magazine de bricolaj Brico Depot. \u201e\u00cen doar un an am reu\u015fit s\u0103 acoperim circa jum\u0103tate din re\u0163eaua Brico Depot cu cafenele \u015fi mergem \u00eenainte\u201c, mai spune Radu Savopol.<\/p>\n
\n\u015ei pentru Kaufland acesta este al doilea parteneriat de acest gen dup\u0103 ce recent a anun\u0163at c\u0103 a ajuns la un acord cu retailerul electro-IT Flanco, un business de\u0163inut de omul de afaceri Iulian Stanciu.<\/p>\n
\n\u00cen ce const\u0103 asocierea celor doi juc\u0103tori? Flanco a deschis primul magazin de tipul shop-in-shop \u00een cadrul hipermarketului Kaufland din T\u00e2rgu-Jiu. Acesta este primul astfel de spa\u0163iu, dar face parte dintr-un proiect ce urmeaz\u0103 a fi dezvoltat \u015fi \u00een alte magazine Kaufland din Rom\u00e2nia. Conceptul presupune \u00eembinarea a dou\u0103 concepte \u00een acela\u015fi spa\u0163iu comercial, fiecare func\u0163ion\u00e2nd separat, ca magazine independente.<\/p>\n
\nIdeea de asociere \u00een business, care imediat dup\u0103 \u201889 a fost respins\u0103 de oamenii de afaceri locali care erau \u00eenc\u0103 sub impactul comunismului, a \u00eenceput s\u0103 devin\u0103 tot mai interesant\u0103 \u00een ultimii ani c\u00e2nd companii multina\u0163ionale, dar \u015fi antreprenoriale au v\u0103zut avantajele pe care un parteneriat le poate avea \u00een v\u00e2nz\u0103ri \u015fi \u00een ceea ce prive\u015fte vizibilitatea. Astfel, au ap\u0103rut concepte mixte ce aduc \u00eempreun\u0103 doi juc\u0103tori din domenii conexe sau complementare.<\/p>\n
\n5 To Go a luat na\u015ftere \u00een anul 2015, odat\u0103 cu lansarea primei cafenele \u00een apropiere de Pia\u0163a Lahovari, la c\u00e2\u0163iva pa\u015fi de Teatrul \u0162\u0103nd\u0103ric\u0103. Circa cinci ani mai t\u00e2rziu, 5 To Go dep\u0103\u015fe\u015fte 150 de unit\u0103\u0163i deschise \u00een mai multe ora\u015fe din \u0163ar\u0103. Dac\u0103 estimrile ini\u0163iale vorbeau de o cifr\u0103 de afaceri pe grup de 10 mil. euro \u00een 2020, Radu Savopol afirma anterior c\u0103 re\u0163eaua va reu\u015fi s\u0103 ob\u0163in\u0103 \u00een condi\u0163iile actuale undeva \u00eentre 8 \u015fi 10 mil. euro. \u00cen ceea ce prive\u015fte Kaufland, grupul german are afaceri anuale de peste 2,2 mld. euro.<\/p>\n
\n <\/p>\n","protected":false},"excerpt":{"rendered":"
Lan\u0163ul de cafenele 5 to Go, ce are pe plan local peste 150 de unit\u0103\u0163i, a semnat un parteneriat cu lan\u0163ul german de hiper\u00admarketuri Kaufland, liderul comer\u0163ului local. Astfel, \u00een fiecare dintre cele 134 de magazine ale re\u0163elei se va deschide o cafenea.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[12620,83,416,556,7543],"class_list":["post-186710","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-cafenea","tag-deschidere","tag-kaufland","tag-parteneriat","tag-retea"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/186710","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=186710"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/186710\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=186710"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=186710"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=186710"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}