{"id":186186,"date":"2020-09-10T10:10:14","date_gmt":"2020-09-10T10:10:14","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=186186"},"modified":"2020-09-10T10:10:14","modified_gmt":"2020-09-10T10:10:14","slug":"opinie-cristi-salceanu-country-manager-bolt-romania-prioritatile-micromobilitatii-de-maine","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=186186","title":{"rendered":"OPINIE &#8211; Cristi S\u0103lceanu, country manager Bolt Rom\u00e2nia: &#8220;Priorit\u0103\u0163ile micromobilit\u0103\u0163ii de m\u00e2ine&#8221;"},"content":{"rendered":"<p>\nMicromobilitatea, vedem acum cu to\u0163ii, este una dintre tendin\u0163ele care au primit \u015fi vor primi \u00een continuare v\u00e2nt \u00een pupa. Termenul \u00een sine a ap\u0103rut nu mai devreme de acum trei ani \u015fi folosirea lui pentru prima dat\u0103 \u00eei apar\u0163ine analistului american de origine rom\u00e2n\u0103 Horace Dediu. Horace a definit pentru prima oar\u0103 mobilitatea \u00een 2017, la un Techfestival \u00een Copenhaga, explic\u00e2nd c\u0103 aceasta reune\u015fte solu\u0163iile de transport pe distan\u0163e mici, care pot fi, de regul\u0103, la \u00eenceputul sau la sf\u00e2r\u015fitul unei c\u0103l\u0103torii de durat\u0103 sau, \u00een mediul urban, pot fi c\u0103l\u0103toriile noastre zilnice. Genul acesta de deplas\u0103ri se face, de regul\u0103, cu vehicule u\u015foare, cu utilizare individual\u0103 sau utilizare limitat\u0103.<br \/>\nPeste 50% din deplas\u0103rile din mediul urban erau, \u00eenc\u0103 de acum c\u00e2\u0163iva ani, cele de sub 8 kilometri. Ponderea aceasta va cre\u015fte pe viitor, date fiind evolu\u0163ia sus\u0163inut\u0103 a aglomer\u0103rilor urbane, care se extind continuu, tendin\u0163a tot mai accentuat\u0103 a genera\u0163iilor tinere de a apela la mijloace de transport eco, u\u015foare \u015fi ieftine \u015fi, mai nou, necesitatea de a ne conforma la regulile de distan\u0163are social\u0103.<br \/>\nBolt s-a n\u0103scut ca urmare a acestei tendin\u0163e, valorific\u00e2nd familiaritatea cu tehnologia digital\u0103 a locuitorilor marilor ora\u015fe \u015fi cre\u00e2nd oportunit\u0103\u0163i de joburi flexibile pentru cei care doreau s\u0103-\u015fi suplimenteze veniturile. Ambele premise sunt, acum, mai actuale ca niciodat\u0103, fapt care se \u015fi reflect\u0103 \u00een modul \u00een care partenerii no\u015ftri \u015foferi \u015fi companii de flote sau livratori individuali fac eforturi, al\u0103turi de noi, s\u0103 se adapteze c\u00e2t mai rapid situa\u0163iei.<br \/>\nCum va ar\u0103ta, a\u015fadar, viitorul? Cu siguran\u0163\u0103 \u015fi mai micro, \u015fi mai mobil.<br \/>\nVarietatea vehiculelor dintre care utilizatorii vor putea alege va fi \u015fi mai mare \u2013 de la automobile mari, la automobile cu dou\u0103 locuri, la monoposturi electrice cu conducere automat\u0103, la biciclete electrice, trotinete sau alte platforme mobile electrice, interconectate. \u015ei varietatea modurilor de accesare a acestora va putea varia \u2013 de la \u00eenchiriere temporar\u0103 la \u00eenchiriere de lung\u0103 durat\u0103 sau \u00een regim de abonament \u015fi, probabil \u00eentr-o pondere tot mai mic\u0103, la achizi\u0163ionare.<br \/>\nA\u015fa cum \u00een alte industrii marile investi\u0163ii \u00een echipamente au migrat, \u00een ultimii 20 de ani, la contractarea serviciilor pe care acele echipamente le furnizau, a\u015fa se va \u00eent\u00e2mpla, mult mai cur\u00e2nd, \u015fi \u00een mobilitate. \u00cen plus, mai cu seam\u0103 \u00een urma experien\u0163ei ultimelor luni, companiile se vor focaliza \u015fi mai mult, a\u015fa cum se \u00eent\u00e2mpl\u0103 de obicei, asupra principalului lor domeniu de business \u015fi vor subcontracta activit\u0103\u0163ile secundare. Estim\u0103rile noastre arat\u0103 c\u0103, spre exemplu, segmentul livr\u0103rilor de m\u00e2ncare a fost accelerat cu 2-3 ani \u00een ultimele 4 luni. Numai noi am extins acest serviciu de la 4 la 15 \u0163\u0103ri p\u00e2n\u0103 la finele lunii mai \u015fi la serviciul clasic am ad\u0103ugat livr\u0103rile de cump\u0103r\u0103turi din supermarket.<br \/>\nDatoria noastr\u0103, \u00een calitate de companie de transport la cerere, este \u015fi va fi s\u0103 urm\u0103rim cererea \u015fi s\u0103 ne asigur\u0103m c\u0103 \u00eei r\u0103spundem \u00een toate modurile, anticip\u00e2nd toate situa\u0163iile de utilizare.<br \/>\nMobilitatea a fost greu lovit\u0103 de restric\u0163iile de circula\u0163ie din ultima vreme, dar \u015fi puternic influen\u0163at\u0103 s\u0103-\u015fi g\u0103seasc\u0103 utilitatea. \u015ei modul \u00een care a r\u0103spuns arat\u0103 c\u0103 se pot face schimb\u0103ri mari \u015fi peste noapte, literalmente; totul este s\u0103 g\u00e2nde\u015fti scenarii \u015fi s\u0103 fii preg\u0103tit pentru ce urmeaz\u0103, orice ar \u00eensemna asta.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Situa\u0163iile de criz\u0103 reseteaz\u0103 \u00eentotdeauna modul \u00een care evolueaz\u0103 tendin\u0163ele vremii. C\u00e2nd oamenii sunt pu\u015fi \u00een situa\u0163ii limit\u0103 \u015fi au de ales, op\u0163iunile se triaz\u0103 brusc, priorit\u0103\u0163ile se clarific\u0103 \u015fi unele curente trec de la stadiul de curiozitate la cel de realitate zilnic\u0103, \u00een timp ce altele se sting \u015fi dispar cu totul.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,512],"tags":[16061,7141,182,13077,8337,18505,6064,33618,6266,87,18629,1442,98,7183,19707,8292,32958,40768,14843],"class_list":["post-186186","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-revista-bm","tag-alegere","tag-automobile","tag-criza","tag-disparitie","tag-evolutie","tag-limitare","tag-manager","tag-mobilitate","tag-oameni","tag-opinie","tag-optiuni","tag-prioritati","tag-romania","tag-tendinte","tag-timp","tag-transport","tag-trecere","tag-usain-bolt","tag-utilizare"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/186186","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=186186"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/186186\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=186186"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=186186"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=186186"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}