\n\u201eC\u00e2nd m\u0103 g\u00e2ndesc la realiz\u0103ri, primul lucru care \u00eemi vine \u00een minte este echipa de profesioni\u015fti cu care lucrez \u2013 oameni extrem de pasiona\u0163i de ceea ce fac, care lucreaz\u0103 cu entuziasm \u015fi privesc mereu cu interes \u015fi curiozitate fiecare nou proiect\u201d, spune Miruna Smeureanu, marketing director, Coca-Cola Rom\u00e2nia.<\/p>\n
\nPentru anul \u00een curs, ea \u015fi-a propus s\u0103 dezvolte \u00een continuare \u201espiritul unic, curajul \u015fi drive-ul care ne definesc echipa. Continu\u0103m s\u0103 inov\u0103m, s\u0103 dep\u0103\u015fim limitele, s\u0103 cre\u0103m experien\u0163e, s\u0103 construim\u201d. Marketing directorul de la Coca-Cola Rom\u00e2nia spune c\u0103 \u00een ultimii ani a sesizat o schimbare de paradigm\u0103 \u2013 \u201eto\u0163i am \u00eenceput s\u0103 facem alegeri mult mai informate, influen\u0163ate tot mai mult de valorile promovate de branduri \u015fi de conduita companiei care le pune pe pia\u0163\u0103. Cred c\u0103 rolul brandurilor a evoluat \u015fi a\u015ftept\u0103rile de a promova comportamente sustenabile, idei \u015fi valori care pot construi o societate mai bun\u0103 pentru to\u0163i sunt tot mai mari\u201d.<\/p>\n
\n\u00cen opinia Mirunei Smeureanu, companiile preg\u0103tite pentru viitor au \u00een\u0163eles un lucru esen\u0163ial: complementaritatea dintre femei \u015fi b\u0103rba\u0163i, diversitatea echipei, a punctelor de vedere sunt \u00eentotdeauna un factor esen\u0163ial pentru dezvoltarea profesional\u0103. \u201eProbabil c\u0103 oamenii de \u015ftiin\u0163\u0103 pot explica argumentat care sunt atuurile femeilor \u015fi ale b\u0103rba\u0163ilor \u015fi cum se aplic\u0103 ele \u00een business. \u00centre timp, realitatea a demonstrat c\u0103 genul nu trebuie s\u0103 fie un criteriu pentru a judeca performan\u0163a \u00een afaceri, pentru a oferi sau nu \u015fanse. Cred c\u0103 diversitatea \u015fi incluziunea sunt esen\u0163iale pentru un mediu de lucru performant.\u201d<\/p>\n
\nProfilul Mirunei Smeureanu a fost inclus recent \u00een topul 105 Cele mai puternice femei din business realizat de Business MAGAZIN.<\/p>\n","protected":false},"excerpt":{"rendered":"
\u201eC\u00e2nd m\u0103 g\u00e2ndesc la realiz\u0103ri, primul lucru care \u00eemi vine \u00een minte este echipa de profesioni\u015fti cu care lucrez \u2013 oameni extrem de pasiona\u0163i de ceea ce fac, care lucreaz\u0103 cu entuziasm \u015fi privesc mereu cu interes \u015fi curiozitate fiecare nou proiect\u201d, spune Miruna Smeureanu, marketing director, Coca-Cola Rom\u00e2nia. Pentru anul \u00een curs, ea \u015fi-a […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,512],"tags":[12946,7386,235,6517,314,7442,452,200,7178,10287,6266,444,80,98,7705],"class_list":["post-184393","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-revista-bm","tag-barbati","tag-branduri","tag-business","tag-coca-cola","tag-construire","tag-dezvoltare","tag-director","tag-femei","tag-marketing","tag-mediu","tag-oameni","tag-promovare","tag-refuz","tag-romania","tag-valori"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/184393","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=184393"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/184393\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=184393"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=184393"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=184393"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}