\nPenny Market a trecut printr-un proces de rebranding \u015fi a devenit Penny, potrivit unui comunicat de pres\u0103 trimis de reprezentan\u0163ii companiei. Potrivit acestora, compania \u00ee\u015fi propune s\u0103 adauge un plus de modernitate odat\u0103 cu acest rebranding, care include un nou design \u00een magazine, o zon\u0103 mai extins\u0103 pentru produse proaspete, m\u0103rci proprii pe gustul rom\u00e2nilor, dar \u015fi o semnalizare mai vizibil\u0103 a promo\u0163iilor \u015fi a categoriilor principale de alimente. \u00cen plus, noul PENNY ofer\u0103 solu\u0163ii simple, adaptate stilului de via\u0163\u0103 alert, precum produsele ready to eat, dar \u015fi cele semipreparate, refrigerate sau congelate.<\/p>\n
\nDiscounterul optimizeaz\u0103 constant formatul magazinelor \u015fi se adapteaz\u0103 noilor comportamente de consum pentru a oferi o experien\u0163\u0103 de cump\u0103r\u0103turi c\u00e2t mai pl\u0103cut\u0103 pentru clien\u0163i.<\/p>\n
\nRebranding-ul \u00een PENNY. particip\u0103 la consolidarea strategiei de dezvoltare \u015fi reprezint\u0103 o dovad\u0103 a angajamentului nostru pentru Rom\u00e2nia. Suntem aici din 2005 \u015fi, de atunci, am \u00eenv\u0103\u0163at s\u0103 ne adapt\u0103m, dar \u015fi s\u0103 ne p\u0103str\u0103m amprenta local\u0103. \u00cen continuare, ne vom concentra pe satisfac\u0163ia angaja\u0163ilor \u015fi a clien\u0163ilor no\u015ftri \u015fi vom investi \u00een calitatea produselor cu focus pe m\u0103rci proprii produse local, dar \u015fi \u00een solu\u0163ii de digitalizare \u015fi automatizare. De asemenea, ne propunem s\u0103 extindem \u00een mod sustenabil re\u0163eaua de magazine PENNY. \u015fi s\u0103 ajungem la un num\u0103r de 600 de unit\u0103\u0163i p\u00e2n\u0103 \u00een 2029\u201d, a spus Daniel Gross, directorul general al Penny \u00een Rom\u00e2nia.<\/p>\n
\nPrezent\u0103 \u00een Rom\u00e2nia de peste 15 ani, re\u0163eaua PENNY a \u00eenceput procesul de modernizare \u00eenc\u0103 de anul trecut, iar p\u00e2n\u0103 \u00een prezent exist\u0103 26 de magazine \u00een format PENNY. Acest design modern va fi aplicat fiec\u0103rui nou magazin deschis \u00eencep\u00e2nd de anul acesta, astfel c\u0103, p\u00e2n\u0103 \u00een 2022, toate magazinele PENNY din \u0163ar\u0103 vor fi adaptate noului concept. Pentru anul 2020 sunt planificate 75 de remodel\u0103ri PENNY., dar \u015fi \u00eentre 20 \u015fi 25 de magazine noi.<\/p>\n
\nPENNY este parte a grupului german REWE.<\/p>\n
\n <\/p>\n
\n <\/p>\n
\n
\n <\/p>\n","protected":false},"excerpt":{"rendered":"
Penny Market a trecut printr-un proces de rebranding \u015fi a devenit Penny, potrivit unui comunicat de pres\u0103 trimis de reprezentan\u0163ii companiei. Potrivit acestora, compania \u00ee\u015fi propune s\u0103 adauge un plus de modernitate odat\u0103 cu acest rebranding, care include un nou design \u00een magazine, o zon\u0103 mai extins\u0103 pentru produse proaspete, m\u0103rci proprii pe gustul rom\u00e2nilor, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[12704,16199,272,387,13014,7469,7541,9789,98,391],"class_list":["post-184385","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-adaptare","tag-anunt","tag-companie","tag-magazine","tag-penny-market","tag-presa","tag-produse","tag-reprezentanti","tag-romania","tag-schimbare"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/184385","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=184385"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/184385\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=184385"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=184385"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=184385"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}