\n\u201eConsider c\u0103 nu sunt diferen\u0163e majore \u00eentre calit\u0103\u0163ile \u015fi capacit\u0103\u0163ile unei femei fa\u0163\u0103 de un b\u0103rbat, dar dac\u0103 ar fi totu\u015fi s\u0103 amintesc ceva \u00een care o femeie ar putea aduce o plusvaloare este intui\u0163ia. \u00cen experien\u0163a mea personal\u0103, femeile pot fi mai intuitive dec\u00e2t b\u0103rba\u0163ii \u015fi uneori mai curajoase \u00een a-\u015fi urma aceast\u0103 intui\u0163ie\u201d, spune Susana Laszlo, coac\u0163ionar \u015fi CEO al Cosmetic Plant.<\/p>\n
\nCea mai mare realizare profesional\u0103 a Susanei Laszlo se leag\u0103 de remodelarea \u015fi relansarea companiei Cosmetic Plant, dup\u0103 aproape 30 de ani de prezen\u0163\u0103 pe pia\u0163\u0103, potrivit declara\u0163iilor ei acordate pentru realizarea anuarului 105 CELE MAI PUTERNICE FEMEI DIN BUSINESS.<\/p>\n
\nCompania a investit circa 100.000 de euro \u00een cercetare \u015fi dezvoltare pentru lansarea unor produse revolu\u0163ionare, precum \u015fi \u00een cercet\u0103ri de pia\u0163\u0103, reg\u00e2ndirea identit\u0103\u0163ii vizuale corporate, dar \u015fi \u00een designul \u015fi ambalajele dedicate noii game. Ea consider\u0103 c\u0103 a fi femeie \u00een industria frumuse\u0163ii constituie un avantaj competitiv uria\u015f, mai ales c\u00e2nd vine vorba despre \u00een\u0163elegerea nevoilor consumatoarelor \u015fi cercetarea \u015fi dezvoltarea produselor noi: \u201eToate produsele pe care urmeaz\u0103 s\u0103 le lans\u0103m le testez, \u00eenainte de validare, pe propria piele \u015fi le \u00eembun\u0103t\u0103\u0163im formulele p\u00e2n\u0103 la ob\u0163inerea eficien\u0163ei maxime\u201d. Din perspectiva businessului \u00eens\u0103, spune c\u0103 nu vede nicio diferen\u0163\u0103 \u00eentre femei \u015fi b\u0103rba\u0163i: \u201eConsider c\u0103 o femeie poate conduce o companie la fel de bine cum o poate face \u015fi un b\u0103rbat. Cel mai important lucru este s\u0103 nu te aba\u0163i de la obiectivele setate, s\u0103 \u00ee\u0163i urmezi cu \u00eencredere calea \u015fi s\u0103 investe\u015fti \u00een permanen\u0163\u0103 \u00een dezvoltarea ta personal\u0103 \u015fi profesional\u0103\u201d. Vorbind \u00een calitate de antreprenor, \u015fi nu de manager, ea le sf\u0103tuie\u015fte pe tinerele care sunt la \u00eenceputul carierei s\u0103 \u00ee\u015fi urmeze visul, voca\u0163ia \u015fi valorile \u00een care cred, indiferent de ce spun ceilal\u0163i: \u201ePe cele care doresc s\u0103 lanseze o afacere, le \u00eendemn s\u0103 \u00ee\u015fi defineasc\u0103, \u00eenainte de toate, principiile de business \u015fi s\u0103 \u00ee\u015fi dezvolte competen\u0163ele manageriale pentru a putea \u0163ine pasul cu evolu\u0163ia companiei\u201d.<\/p>\n
\n <\/p>\n","protected":false},"excerpt":{"rendered":"
\u201eConsider c\u0103 nu sunt diferen\u0163e majore \u00eentre calit\u0103\u0163ile \u015fi capacit\u0103\u0163ile unei femei fa\u0163\u0103 de un b\u0103rbat, dar dac\u0103 ar fi totu\u015fi s\u0103 amintesc ceva \u00een care o femeie ar putea aduce o plusvaloare este intui\u0163ia. \u00cen experien\u0163a mea personal\u0103, femeile pot fi mai intuitive dec\u00e2t b\u0103rba\u0163ii \u015fi uneori mai curajoase \u00een a-\u015fi urma aceast\u0103 intui\u0163ie\u201d, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,512],"tags":[32866,31222,12946,235,125,8866,272,5622,7442,195,200,6915,47,60,7541,80],"class_list":["post-184235","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-revista-bm","tag-amintire","tag-barbat","tag-barbati","tag-business","tag-ceo","tag-cercetare","tag-companie","tag-cosmetice","tag-dezvoltare","tag-experienta","tag-femei","tag-femeie","tag-lansare","tag-piata","tag-produse","tag-refuz"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/184235","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=184235"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/184235\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=184235"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=184235"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=184235"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}