{"id":183728,"date":"2020-06-11T11:34:28","date_gmt":"2020-06-11T11:34:28","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=183728"},"modified":"2020-06-11T11:34:28","modified_gmt":"2020-06-11T11:34:28","slug":"apocalipsa-magazinelor-fizice-la-numai-o-zi-dupa-ce-a-anuntat-investitii-de-3-miliarde-de-euro-pentru-a-creste-vanzarile-online-inditex-proprietarul-zara-anunta-ca-va-inchide-cel-putin-1-000-de-ma","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=183728","title":{"rendered":"Apocalipsa magazinelor fizice? La numai o zi dup\u0103 ce a anun\u0163at investi\u0163ii de 3 miliarde de euro pentru a cre\u015fte v\u00e2nz\u0103rile Online, Inditex, proprietarul Zara, anun\u0163\u0103 c\u0103 va \u00eenchide cel pu\u0163in 1.000 de magazine p\u00e2n\u0103 la finalul anului"},"content":{"rendered":"<p>\nInditex pl\u0103nuie\u015fte s\u0103 \u00eenchid\u0103 1.200 de magazine p\u00e2n\u0103 \u00een 2021, ca parte dintr-o nou\u0103 strategie care va integra magazinele fizice cu cele online, potrivit Marketwatch. Proprietarul Zara se lupt\u0103 cu o pierdere trimestrial\u0103 major\u0103, \u00een condi\u0163iile \u00een care pandemia de coronavirus le-a afectat puternic v\u00e2nz\u0103rile. Potrivit Inditex, trendul de cre\u015ftere pe partea de v\u00e2nz\u0103ri a re\u00eenceput \u00een luna mai, odat\u0103 cu m\u0103surile de relaxare.&nbsp;<\/p>\n<p>\nAnun\u0163ul Inditex vine la numai o zi dup\u0103 ce grupul spaniol a spus c\u0103 pl\u0103nuie\u015fte s\u0103 investeasc\u0103 p\u00e2n\u0103 la 3 miliarde de dolari pentru a stimula v\u00e2nz\u0103rile brandurilor Zara \u015fi Bershka \u00een mediul online \u015fi pentru a extinde spa\u0163iul din magazine.<\/p>\n<p>\nRetailerul spaniol, care mai de\u0163ine brandurile Massimo Dutti \u015fi Stradivarius, \u00ee\u015fi propune ca peste 25% din totalul v\u00e2nz\u0103rilor s\u0103 vin\u0103 din mediul virtual p\u00e2n\u0103 \u00een 2022, dup\u0103 ce v\u00e2nz\u0103rile online au redus semnificativ declinul de 44% din primele trei luni ale anului. Ac\u0163iunile companiei au sc\u0103zut cu aproape 20% anul acesta.<\/p>\n<p>\nInditex, cel mai mare grup de mod\u0103 din lume, a raportat miercuri prima sa pierdere trimestrial\u0103, fiind afectat de pandemie, anun\u0163\u0103 CNBC.<\/p>\n<p>\nCompania a raportat o pierdere de 409 de milioane de euro \u00een perioada februarie &#8211; aprilie, \u00een compara\u0163ie cu un profit net de 734 de milioane de euro \u00een aceea\u015fi perioad\u0103 din 2019. Pierderea a inclus un provizion de 308 de milioane de euro, pentru programul de optimizare a magazinelor, care va continua p\u00e2n\u0103 \u00een 2021, \u00een ciuda pandemiei.<\/p>\n<p>\nV\u00e2nz\u0103rile au sc\u0103zut la 3,3 miliarde de euro, de la aproape 6 miliarde de euro \u00een primul trimestru al anului trecut.<\/p>\n<p>\nPierderea a ap\u0103rut \u00een ciuda unei cre\u015fteri de 50% a v\u00e2nz\u0103rilor online \u00een primul trimestru \u015fi a unei cre\u015fteri de 95% a v\u00e2nz\u0103rilor online \u00een aprilie. Inditex se a\u015fteapt\u0103 ca v\u00e2nz\u0103rile online s\u0103 reprezinte mai mult de 25% din v\u00e2nz\u0103rile sale totale p\u00e2n\u0103 \u00een 2022. La sf\u00e2r\u015fitul anului 2019, tranzac\u0163iile online reprezentau 14% din v\u00e2nz\u0103rile nete.<\/p>\n<p>\nLa sf\u00e2r\u015fitul lunii aprilie, Inditex avea deschise 965 de magazine \u00een 27 de \u0163\u0103ri, dintr-un total de 7.469 de magazine (la sf\u00e2r\u015fitul anului 2019).<\/p>\n<p>\nInditex a spus c\u0103 v\u00e2nz\u0103rile din luna mai au sc\u0103zut cu 51%.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Inditex pl\u0103nuie\u015fte s\u0103 \u00eenchid\u0103 1.200 de magazine p\u00e2n\u0103 \u00een 2021, ca parte dintr-o nou\u0103 strategie care va integra magazinele fizice cu cele online, potrivit Marketwatch. Proprietarul Zara se lupt\u0103 cu o pierdere trimestrial\u0103 major\u0103, \u00een condi\u0163iile \u00een care pandemia de coronavirus le-a afectat puternic v\u00e2nz\u0103rile. Potrivit Inditex, trendul de cre\u015ftere pe partea de v\u00e2nz\u0103ri a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[9983,518],"class_list":["post-183728","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-inditex","tag-rezultate"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/183728","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=183728"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/183728\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=183728"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=183728"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=183728"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}