{"id":182650,"date":"2020-05-06T12:00:00","date_gmt":"2020-05-06T12:00:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=182650"},"modified":"2020-05-06T12:00:00","modified_gmt":"2020-05-06T12:00:00","slug":"bucataria-pe-patru-roti","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=182650","title":{"rendered":"Buc\u0103t\u0103ria pe patru ro\u0163i"},"content":{"rendered":"<p>\nPentru c\u0103 burgerii \u015fi celebrii hot dogs sunt preparate \u201emust have\u201d la orice mare festival, dar \u015fi \u00een pauzele scurte de la birou, doi antreprenori au reu\u015fit s\u0103 mul\u0163umeasc\u0103 ambele categorii de public cu un singur concept: Furgoneta, un restaurant pe patru ro\u0163i. De\u015fi Buze\u015fti, Pipera \u015fi Centrul Vechi, zonele \u00een care sunt amplasate truck-urile companiei, sunt acum mai pu\u0163in populate, businessul nu a\u015fteapt\u0103 s\u0103 se \u00eentoarc\u0103 clien\u0163ii, ci merge la u\u015fa lor, livr\u00e2ndu-\u015fi \u00een continuare produsele prin platforma foodpanda.<\/p>\n<p>\nFurgoneta Street Chefs a fost fondat\u0103 \u00een urm\u0103 cu 4 ani de c\u0103tre doi prieteni care \u00eemp\u0103rt\u0103\u015feau pasiunea pentru g\u0103tit \u015fi pentru buc\u0103t\u0103ria american\u0103. Ace\u015ftia au decis s\u0103 renun\u0163e la job-urile lor de atunci pentru a face ceva cu totul nou \u015fi diferit. \u00cen prezent, businessul este de\u0163inut de c\u0103tre Mihai Ghi\u0163\u0103 \u015fi Florin T\u0103r\u0103bu\u0163\u0103, doi antreprenori tineri cu mult\u0103 experien\u0163\u0103 \u00een pia\u0163a de tehnologie \u015fi software pentru HoReCa. Povestea lor este similar\u0103 cu cea a fondatorilor \u2013 afla\u0163i \u00een c\u0103utare de noi provoc\u0103ri pe plan profesional, au deschis \u00een 2018 prima franciz\u0103 Furgoneta, iar la scurt timp dup\u0103, \u00een urma deciziei de exit a fondatorilor, au preluat \u00eentregul business.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/38666\/19116617\/2\/artboard-1.png?height=620&#038;width=620\" style=\"width: 620px; height: 620px;\" \/><\/p>\n<p>\n\u201eFurgoneta a pornit ca un food truck cu burgeri \u015fi hot dogs, deschiz\u00e2nd pentru prima oar\u0103 pe 1 martie 2016 pe Str. Buze\u015fti 59 din Bucure\u015fti, cu o investi\u0163ie ini\u0163ial\u0103 de aproximativ 50.000 euro. Food truck-ul func\u0163iona permanent \u00een acea loca\u0163ie, dar mergea \u015fi la evenimente \u015fi festivaluri \u00een Bucure\u015fti \u015fi \u00een apropiere\u201d, poveste\u015fte Florin T\u0103r\u0103bu\u0163\u0103, coproprietar Furgoneta.<\/p>\n<p>\n\u015ei cum feedbackul clien\u0163ilor a fost unul pozitiv, iar de fiecare dat\u0103 c\u00e2nd Furgoneta era plecat\u0103 la un eveniment, li se cerea o solu\u0163ie permanent\u0103 pentru loca\u0163ia din Buze\u015fti, \u00een 2017, la un an de la deschidere, cei doi antreprenori au pus pe picioare o buc\u0103t\u0103rie fix\u0103, amenajat\u0103 \u00eentr-un container, care este \u015fi \u00een prezent func\u0163ional\u0103 \u00een aceea\u015fi loca\u0163ie. \u00cen paralel, au \u00eenceput s\u0103 participe cu food truck-ul la diverse evenimente din toat\u0103 \u0163ara, \u00een special la marile festivaluri de muzic\u0103 unde s-au bucurat de un succes imens, \u201efiind surprin\u015fi de faptul c\u0103 aveam fani care \u015ftiau de noi \u00een Cluj\u201d.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/38666\/19116617\/3\/artboard-2.png?height=620&#038;width=620\" style=\"width: 620px; height: 620px;\" \/><\/p>\n<p>\n\u00cen 2018 a urmat deschiderea primei loca\u0163ii \u00eentr-un spa\u0163iu comercial, \u00een Str. Halelor nr. 17, dar \u015fi prima loca\u0163ie \u00een franciz\u0103, \u00een cadrul Pipera Plaza. \u201e\u00cen acela\u015fi timp, am f\u0103cut investi\u0163ii majore \u00een logistic\u0103, echipamente profesionale \u015fi amenaj\u0103ri. Toate eforturile noastre s-au v\u0103zut \u00een 2019, c\u00e2nd cifra de afaceri a avut o cre\u015ftere de 300% fa\u0163\u0103 de 2018.\u201d Anul trecut, businessul a \u00eenregistrat o cifr\u0103 de afaceri de 500.000 euro. \u201eAnul acesta este unul dificil din punct de vedere al v\u00e2nz\u0103rilor \u015fi cre\u015fterii businessului, \u00een primul r\u00e2nd din cauza pandemiei \u015fi a tuturor restric\u0163iilor\u201d, spune Florin T\u0103r\u0103bu\u0163\u0103.<\/p>\n<p>\nSpecificul buc\u0103t\u0103riei Furgoneta este unul american, cu preparate precum burgeri, hot dogs \u015fi cartofi pr\u0103ji\u0163i, re\u0163etele fiind \u00eentotdeauna create \u015fi testate de prietenii \u015fi familiile antreprenorilor \u00eenainte de a fi incluse \u00een meniu. \u201eProdusele noastre se \u00eencadreaz\u0103 \u00een categoria de comfort food \u015fi street food, apreciate \u00een general de un public larg.\u201d<\/p>\n<p>\n\u00cen momentul de fa\u0163\u0103, compania are trei loca\u0163ii fixe: Furgoneta Pia\u0163a Victoriei, Furgoneta Pipera Plaza \u015fi Furgoneta Centrul Vechi, \u00eens\u0103 dup\u0103 r\u0103sp\u00e2ndirea pandemiei \u015fi instaurarea st\u0103rii de urgen\u0163\u0103, au r\u0103mas active doar primele dou\u0103, pentru livr\u0103ri, cu opt angaja\u0163i. \u201e\u00cen aceast\u0103 perioada concentrarea s-a mutat pe delivery, av\u00e2nd cea mai mare pondere din v\u00e2nz\u0103rile noastre. \u00cen acela\u015fi timp am introdus Burger Box, o cutie special\u0103 f\u0103cut\u0103 de noi, care include opt burgeri \u015fi cartofi la un pre\u0163 special \u015fi \u00eentr-o prezentare apetisant\u0103. Preg\u0103tim \u015fi o extindere a meniului cu noi re\u0163ete de burgeri, dar \u015fi alte produse, \u015fi avem \u00een plan s\u0103 folosim food truck-ul \u00een diverse loca\u0163ii din Bucure\u015f\u0163i pentru a putea extinde zonele de livrare.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/38666\/19116617\/4\/furgoneta-street-chefs-30.jpg?height=428&#038;width=620\" style=\"width: 620px; height: 428px;\" \/><\/p>\n<p>\n\u00cen ceea ce prive\u015fte produsele ready to cook, este un proiect vechi al nostru dar \u00eenc\u0103 \u00een discu\u0163ii \u015fi cercetare.\u201d \u00cen medie, compania livreaz\u0103 zilnic \u00een jur de 130 de comenzi, \u00eentr-o u\u015foar\u0103 sc\u0103dere fa\u0163\u0103 de perioada anterioar\u0103 st\u0103rii de urgen\u0163\u0103. Valoarea medie a acestora este cuprins\u0103 \u00eentre 70 \u015fi 80 de lei. \u201eProdusele vedet\u0103 \u00een preferin\u0163ele clien\u0163ilor no\u015ftri sunt \u0102la adev\u0103rat, \u0102la Clasic, \u0102la cu capr\u0103, Loaded fries \u015fi Hotdog New York\u201d, spune T\u0103r\u0103bu\u0163\u0103. Potrivit lui, clien\u0163ii Furgoneta sunt persoane cu v\u00e2rste cuprinse \u00eentre 20 \u015fi 60 ani, cu venituri medii sau mai mari, cu joburi \u00een toate domeniile.<\/p>\n<p>\nDe\u015fi businessul a r\u0103mas activ \u015fi pe timpul pandemiei, antreprenorul spune c\u0103 \u201eun impact mare \u00eel va avea am\u00e2narea sau anularea festivalurilor \u015fi evenimentelor\u201d.<\/p>\n<p>\n<strong>Acest articol face parte din campania #livramacasa lansat\u0103 de&nbsp;<a href=\"http:\/\/www.foodpanda.ro\"><span class=\"fp\" style=\"color: rgb(255, 0, 153) !important;\">foodpanda<\/span><\/a>, cea mai mare platform\u0103 de food delivery din Rom\u00e2nia, pentru a sus\u0163ine restaurantele locale, \u00een noul context generat de pandemia de Covid-19.<\/strong><\/p>\n<p>\n<strong>Campania \u00ee\u015fi propune \u015fi s\u0103 aduc\u0103 \u00een prim-plan pove\u015ftile afacerilor locale, ale antreprenorilor care le conduc \u015fi echipelor din buc\u0103t\u0103rie \u015fi s\u0103 transmit\u0103 un mesaj optimist, oferind totodat\u0103 o imagine real\u0103 a provoc\u0103rilor cu care se confrunt\u0103 \u00een aceast\u0103 perioad\u0103. Restaurantele sunt deschise pentru livrare, acord\u0103 prioritate s\u0103n\u0103t\u0103\u0163ii \u015fi siguran\u0163ei clien\u0163ilor, iar r\u0103spunz\u00e2nd la ac\u0163iunea lansat\u0103 de foodpanda, platforma le poate ajuta s\u0103 \u00ee\u015fi sus\u0163in\u0103 afacerea.<\/strong><\/p>\n<p>\n<strong><span class=\"fp\" style=\"color: rgb(255, 0, 153) !important;\">foodpanda.ro,<\/span>&nbsp;parte a grupului Delivery Hero, este cea mai mare platform\u0103 online de comenzi de m\u00e2ncare din Rom\u00e2nia, colabor\u00e2nd, \u00een prezent, cu peste 2700 de restaurante din Bucure\u015fti, Cluj-Napoca, Timi\u015foara, Ia\u015fi, Bra\u015fov, Constan\u0163a, Arad, Ploie\u015fti, Oradea, Gala\u0163i, Craiova, Sibiu, Pite\u015fti, T\u00e2rgu Mure\u015f, Baia Mare, Bac\u0103u, Buz\u0103u, Br\u0103ila, Satu Mare, Piatra Neam\u0163, R\u00e2mnicu V\u00e2lcea \u015fi Foc\u015fani.<\/strong><\/p>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pentru c\u0103 burgerii \u015fi celebrii hot dogs sunt preparate \u201emust have\u201d la orice mare festival, dar \u015fi \u00een pauzele scurte de la birou, doi antreprenori au reu\u015fit s\u0103 mul\u0163umeasc\u0103 ambele categorii de public cu un singur concept: Furgoneta, un restaurant pe patru ro\u0163i. De\u015fi Buze\u015fti, Pipera \u015fi Centrul Vechi, zonele \u00een care sunt amplasate truck-urile [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,46327],"tags":[255,224,306,235,4126,272,246,174,36115,9113,7541],"class_list":["post-182650","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-livram-acasa","tag-antreprenori","tag-bucatarie","tag-bucuresti","tag-business","tag-clienti","tag-companie","tag-crestere","tag-festival","tag-hot","tag-pipera","tag-produse"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/182650","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=182650"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/182650\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=182650"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=182650"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=182650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}