\nRestric\u0163iile legate de circula\u0163ia persoanelor pe timpul st\u0103rii de urgen\u0163\u0103 cauzat\u0103 de pandemia COVID-19 au avut un impact pozitiv asupra come\u0163ului online de produse digitale, v\u00e2nz\u0103rile cresc\u00e2nd \u00een martie cu 16% fa\u0163\u0103 de februarie, conform celui mai recent raport realizat de 2Checkout, furnizor de solu\u0163ii de monetizare pentru companii.<\/p>\n
\nCele mai accentuate cre\u015fteri s-au \u00eenregistrat la produsele de securitate informatic\u0103, la aplica\u0163iile audio-video \u015fi la tool-urile de dezvoltare web.<\/p>\n
\n\u201cEste explicabil\u0103 aceast\u0103 evolu\u0163ie prin prisma faptului c\u0103 majoritatea oamenilor a stat acas\u0103, iar tot mai multe companii au fost nevoite s\u0103 adopte sistemul de lucru de la distan\u0163\u0103. Ceea ce a \u00eensemnat practic o cre\u015ftere a cererii pentru produse digitale, \u00een special software, \u00een a\u015fa fel \u00eenc\u00e2t productivitatea s\u0103 r\u0103m\u00e2n\u0103 la un nivel bun \u015fi afacerile s\u0103 poat\u0103 func\u0163iona \u00een continuare\u201d, precizeaz\u0103 Lauren\u0163iu Ghenciu, VP Sales la 2Checkout.<\/p>\n
\nPe plan global, cele mai mari salturi s-au \u00eenregistrat la aplica\u0163iile multi-media (+40%), la cele de colaborare (+22%) \u015fi la solu\u0163iile de securitate (+15%). V\u00e2nz\u0103rile online de servicii, spre exemplu, servicii de publicitate sau alte servicii pentru afaceri, au sc\u0103zut cu 11%.<\/p>\n
\n“Datele pe care le analiz\u0103m \u00een aceast\u0103 perioad\u0103 marcat\u0103 de incertitudine demonstreaz\u0103 o cre\u015ftere \u00een achizi\u0163ionarea de produse digitale menite s\u0103 \u00eembun\u0103t\u0103\u0163easc\u0103 at\u00e2t productivitatea, s\u0103 securizeze lucrul de acas\u0103, dar \u015fi s\u0103 ne ofere acces la servicii de divertisment pe timpul \u00een care suntem nevoi\u0163i s\u0103 respect\u0103m regulile de distan\u0163are social\u0103“, <\/em>spune <\/strong>Erich Litch, Pre\u015fedinte \u015fi Chief Operation Officer la 2Checkout .<\/p>\n \n <\/p>\n","protected":false},"excerpt":{"rendered":" Restric\u0163iile legate de circula\u0163ia persoanelor pe timpul st\u0103rii de urgen\u0163\u0103 cauzat\u0103 de pandemia COVID-19 au avut un impact pozitiv asupra come\u0163ului online de produse digitale, v\u00e2nz\u0103rile cresc\u00e2nd \u00een martie cu 16% fa\u0163\u0103 de februarie, conform celui mai recent raport realizat de 2Checkout, furnizor de solu\u0163ii de monetizare pentru companii.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[201,246,539,7541],"class_list":["post-182480","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-companii","tag-crestere","tag-online","tag-produse"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/182480","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=182480"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/182480\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=182480"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=182480"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=182480"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}