{"id":179681,"date":"2020-02-04T10:23:00","date_gmt":"2020-02-04T10:23:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=179681"},"modified":"2020-02-04T10:23:00","modified_gmt":"2020-02-04T10:23:00","slug":"de-unde-vin-produsele-vandute-de-magazinele-lidl-in-romania","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=179681","title":{"rendered":"De unde vin produsele v\u00e2ndute de magazinele Lidl in Rom\u00e2nia ?"},"content":{"rendered":"<div>\nLidl a intrat pe pia\u0163\u0103 oficial \u00een 2011, cu un model identic cu cel din afar\u0103 al grupului, dar diferit de orice era \u00een Rom\u00e2nia, mai exact peste 80% din cele 1.800 de produse de la raft sunt marc\u0103 proprie.<\/div>\n<p>\nDiscounterul german Lidl, prezent local cu o re\u0163ea de circa 250 de magazine, a ajuns la finalul anului trecut la 351 de furnizori locali, cu 9,7% mai mul\u0163i dec\u00e2t \u00een 2017. Este vorba de furnizorii locali care aprovizio\u00adneaz\u0103 tot sortimentul magazinelor, inclusiv produsele care sunt \u201ein-out\u201c, adic\u0103 sezoniere sau temporare.<\/p>\n<p>\n\u00cen ceea ce prive\u015fte sortimentul permanent, la finalul anului trecut exista o list\u0103 de 276 de furnizori locali, cu 8,2% mai mul\u0163i ca \u00een 2017, conform unui raport al companiei.<\/p>\n<p>\n\u00cen ultimii ani, retailerii au \u00eenceput s\u0103 fac\u0103 publice detalii despre num\u0103rul de furnizori rom\u00e2ni \u00een contextul \u00een care consumatorii au \u00eenceput s\u0103 caute produse realizate local pe fondul unui reviriment al patriotismului.<\/p>\n<p>\n\u00cen acese condi\u0163ii, nem\u0163ii au lansat \u015fi un brand propriu umbrel\u0103 &#8211; C\u0103mara Noastr\u0103 &#8211; sub care listeaz\u0103 doar produse \u201emade in Romania\u201c. Totodat\u0103, Lidl anun\u0163\u0103 c\u0103 va l\u0103rgi sortimentul de produse marc\u0103 proprie fabricate \u00een Rom\u00e2nia, sub care acum se dezvolt\u0103 mezeluri \u015fi preparate din carne, br\u00e2nzeturi, conserve \u015fi dulciuri.<\/p>\n<p>\nTotu\u015fi, pe lista de furnizori locali nu \u00ee\u015fi fac loc doar produc\u0103tori rom\u00e2ni, ci \u015fi importatori. Mai exact, o firm\u0103 poate fi \u00eenregistrat\u0103 \u00een Rom\u00e2nia, dar s\u0103 nu aib\u0103 fabric\u0103 local \u015fi astfel s\u0103 importe bunurile de peste grani\u0163\u0103. Sunt \u015fi situa\u0163ii \u00een care o companie are fabric\u0103 \u00een Rom\u00e2nia \u015fi totu\u015fi o parte din bunuri sunt aduse din alte unit\u0103\u0163i de produc\u0163ie din acela\u015fi grup.<\/p>\n<p>\n<a href=\"https:\/\/www.businessmagazin.ro\/actualitate\/de-unde-vin-produsele-de-la-lidl-18603066\">Cititi continuarea aici&nbsp;<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lidl a intrat pe pia\u0163\u0103 oficial \u00een 2011, cu un model identic cu cel din afar\u0103 al grupului, dar diferit de orice era \u00een Rom\u00e2nia, mai exact peste 80% din cele 1.800 de produse de la raft sunt marc\u0103 proprie. Discounterul german Lidl, prezent local cu o re\u0163ea de circa 250 de magazine, a ajuns [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[415,7541,98,5626],"class_list":["post-179681","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-lidl","tag-produse","tag-romania","tag-vin"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/179681","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=179681"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/179681\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=179681"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=179681"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=179681"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}