{"id":178647,"date":"2019-12-24T20:10:29","date_gmt":"2019-12-24T20:10:29","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=178647"},"modified":"2019-12-24T20:10:29","modified_gmt":"2019-12-24T20:10:29","slug":"povestea-surorilor-adolescente-care-au-creat-un-produs-vandut-astazi-pe-rafturile-a-mii-de-magazine-din-sua","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=178647","title":{"rendered":"Povestea surorilor adolescente care au creat un produs v\u00e2ndut ast\u0103zi pe rafturile a mii de magazine din SUA"},"content":{"rendered":"<p>\n\u00cen 2012, Caroline \u015fi Isabel Bercaw erau, la fel ca multe fete de 11 \u015fi 12 ani, obsedate de s\u0103rurile de baie efervescente. Ele au mers \u00eens\u0103 mai departe, \u00eencep\u00e2nd s\u0103 experimenteze re\u0163ete proprii pentru s\u0103ruri de baie aromate, parfumate, realizate sub form\u0103 de bile, ad\u0103ug\u00e2nd \u00een centru o mic\u0103 juc\u0103rie, drept surpriz\u0103.<\/p>\n<p>\nAu \u00eencercat s\u0103 v\u00e2nd\u0103 c\u00e2teva la un t\u00e2rg de art\u0103 local din Minneapolis &#8211; \u015fi au avut un succes instantaneu, scriu cei de la entrepreneur.com. A\u015fa a luat na\u015ftere brandul Da Bomb Bath, care \u00een scurt timp avea s\u0103 ajung\u0103 \u00een casele a zeci de mii de americani.P\u00e2n\u0103 \u00een 2015 produsul lor ajunsese deja pe rafturile a 30 de magazine locale, iar ca urmare a unei deplas\u0103ri de succes \u00een Atlanta \u00een 2016, Da Bomb Bath ajunsese \u00een magazinele din toat\u0103 \u0163ara.<\/p>\n<p>\nApoi, cele dou\u0103 surori au fost sunate de reprezentan\u0163ii lan\u0163ului de retail Target, \u015fi totul s-a schimbat. \u201eNe-au spus c\u0103 vor s\u0103 introduc\u0103 produsele noastre \u00een 1.800 de magazine\u201d, poveste\u015fte Isabel. Mama lor a preluat func\u0163ia de CEO, \u00een timp ce surorile s-au concentrat pe dezvoltarea de produse \u015fi marketing.<\/p>\n<p>\nProduc\u0163ia \u015fi depozitarea au fost transferate \u00eentr-un depozit din apropiere. Fetele erau, de asemenea, \u00eenscrise \u00een programul \u201eJob\u201d al \u015fcolii lor, care le permite s\u0103 foloseasc\u0103 un anumit interval de cursuri ca timp de lucru. \u201ePrietenii \u015fi reprezentan\u0163ii \u015fcolii noastre ne-au fost adev\u0103ra\u0163i sus\u0163in\u0103tori\u201d, spune Caroline.<\/p>\n<p>\nAst\u0103zi, Da Bomb este \u00een continuare un business autofinan\u0163at \u015fi genereaz\u0103 venituri anuale de peste 20 de milioane de dolari. \u015ei, chiar dac\u0103 s-a transformat \u00eentr-un business mare &#8211; este \u015fi o afacere de familie.<\/p>\n<p>\n\u201eVorbim despre bombe de baie 24\/7\u201d, spune Isabel, care anul acesta \u00eencepe cursurile unui colegiu aflat la doar 20 de minute de depozitul Da Bomb Bath.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00cen 2012, Caroline \u015fi Isabel Bercaw erau, la fel ca multe fete de 11 \u015fi 12 ani, obsedate de s\u0103rurile de baie efervescente. Ele au mers \u00eens\u0103 mai departe, \u00eencep\u00e2nd s\u0103 experimenteze re\u0163ete proprii pentru s\u0103ruri de baie aromate, parfumate, realizate sub form\u0103 de bile, ad\u0103ug\u00e2nd \u00een centru o mic\u0103 juc\u0103rie, drept surpriz\u0103. Au \u00eencercat [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,3834],"tags":[33975,387,4878],"class_list":["post-178647","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-lifestyle","tag-adolescente","tag-magazine","tag-vanzare"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/178647","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=178647"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/178647\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=178647"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=178647"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=178647"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}