\nDescrierea inova\u0163iei:
\nPentru a testa aceast\u0103 nou\u0103 modalitate de plat\u0103, plata cu amprenta, userul trebuie s\u0103 \u00ee\u015fi instaleze \u00een prealabil aplica\u0163ia
\nWell.com, disponibil\u0103 \u00een mod gratuit \u00een App Store sau Play Store. De\u0163in\u0103torul aplica\u0163iei \u00ee\u015fi creeaz\u0103 un cont \u00een aplica\u0163ie, \u00eel confirm\u0103, \u00ee\u015fi introduce datele personale, inclusiv datele bancare, dup\u0103 care merge \u00eentr-unul din cele 3 hipermarketuri Auchan unde metoda de plat\u0103 cu amprenta este disponibil\u0103, pentru a-\u015fi \u00eenrola amprenta. Dup\u0103 \u00eenrolarea amprentei, de\u0163in\u0103torul aplica\u0163iei Well.com \u00ee\u015fi poate achita singur cump\u0103r\u0103turile \u00een Auchan, f\u0103r\u0103 s\u0103 fie nevoie s\u0103 mai treac\u0103 pe la cas\u0103; el se va \u00eendrepta c\u0103tre aparatele de self-payment. Pentru ca plata s\u0103 fie efectuat\u0103, clientul nu trebuie s\u0103 scoat\u0103 telefonul sau portofelul din buzunar, ci doar s\u0103 aib\u0103 Bluetooth-ul activat pentru a-i putea fi citit\u0103 amprenta pe terminal.
\nPersoanele responsabile de proiect sunt Irina Petrec, director digital transformation, Radu \u015etefan, head of product, Erol Abdulamit, tech lead manager, Cosmin Giurgiteanu, director B2B&B2C \u015fi Cristina Ivasuc, director de marketing.<\/p>\n
\nElementul de noutate:
\nWell.com ofer\u0103 consumatorilor prima metod\u0103 de plat\u0103 biometric\u0103 din Rom\u00e2nia, prin utilizarea amprentei.<\/p>\n
\nEfectele inova\u0163iei:
\nProiectul este unul pilot, existent \u00een trei hipermarketuri Auchan din Bucure\u015fti, urm\u00e2nd extinderea acestuia la nivel na\u0163ional. Acest proiect pilot are rezultate \u00eembucur\u0103toare, motiv pentru care se dore\u015fte implementarea, \u00een viitorul apropiat, a unei alte modalit\u0103\u0163i de plat\u0103 inovatoare \u00een Rom\u00e2nia, Automatric (plata combustibilului \u00een benzin\u0103rii \u015fi plata parc\u0103rii \u00een centre comerciale prin scanarea pl\u0103cu\u0163ei de \u00eenmatriculare a ma\u015finii, care va \u00eencepe tot sub form\u0103 de proiect pilot).<\/p>\n","protected":false},"excerpt":{"rendered":"
Aplica\u0163ia Well.com este primul sistem de plat\u0103 biometric\u0103 din Rom\u00e2nia.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[10403,7255,306,452,420,265,32882,33396,16240,93,477,98,7287,97],"class_list":["post-178270","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-aplicatie","tag-auchan","tag-bucuresti","tag-director","tag-hipermarketuri","tag-inovatie","tag-metoda","tag-modalitate","tag-pilot","tag-plati","tag-proiect","tag-romania","tag-sistem","tag-testare"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/178270","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=178270"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/178270\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=178270"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=178270"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=178270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}