\nDescrierea inova\u0163iei:
\nAccesul \u00een platforma 2Value se face prin crearea unui cont care este gratuit pentru jurnali\u015fti. Ace\u015ftia au la dispozi\u0163ie filtre care s\u0103-i sprijine pentru a g\u0103si rapid \u015ftirile din domeniilor lor de interes. Companiile vor fi ghidate s\u0103 scrie un comunicat de pres\u0103 sau un interviu, dup\u0103 \u015fabloane predefinite, \u015fi vor primi ajutor \u015fi pentru anun\u0163area unui eveniment de pres\u0103. Potrivit reprezentan\u0163ilor Tudor Communication, orice companie va beneficia de testarea gratuit\u0103 a platformei, dup\u0103 configurarea contului, prin publicarea unui comunicat de pres\u0103. Ulterior, va putea alege din trei tipuri de abonamente varianta care se potrive\u015fte cel mai bine cu strategia de comunicare. Proiectul a fost coordonat de Mihaela Tudor, CEO al Tudor Communication, o agen\u0163ie de PR \u015fi branding personal format\u0103 din fo\u015fti jurnali\u015fti.<\/p>\n
\nElementul de noutate:
\nReprezentan\u0163ii Tudor Communication spun c\u0103 p\u00e2n\u0103 \u00een acest moment nu a mai fost g\u00e2ndit un spa\u0163iu virtual \u00een care s\u0103 se reg\u0103seasc\u0103 at\u00e2t companiile care doresc s\u0103 comunice cu mass-media, c\u00e2t \u015fi jurnali\u015ftii dornici de informa\u0163ie. Platforma va facilita comunicarea, sprijinind companiile s\u0103 structureze mesajele.<\/p>\n
\nEfectele inova\u0163iei:
\nPotrivit reprezentan\u0163ilor companiei, platforma 2Value are ca scop armonizarea modului \u00een care comunic\u0103 jurnali\u015ftii \u015fi companiile, aduc\u00e2nd \u00eentr-un singur loc at\u00e2t cererea, c\u00e2t \u015fi oferta de informa\u0163ii \u015fi facilit\u00e2nd acest proces pentru ambele p\u0103r\u0163i. <\/p>\n","protected":false},"excerpt":{"rendered":"
Echipa Tudor Communication a dezvoltat un spa\u0163iu virtual de comunicare, deschis at\u00e2t pentru jurnali\u015ftii afla\u0163i \u00een c\u0103utare de informa\u0163ii relevante, c\u00e2t \u015fi pentru IMM-urile care doresc s\u0103 \u00ee\u015fi promoveze activitatea, dar nu \u015ftiu cum s\u0103 fac\u0103 acest lucru.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[332,10356,201,9647,7942,83,7442,7470,9018,10322,265,4162,450,7469,80,225,9638],"class_list":["post-178267","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-activitate","tag-cautare","tag-companii","tag-comunicare","tag-cont","tag-deschidere","tag-dezvoltare","tag-gratuit","tag-imm","tag-informatii","tag-inovatie","tag-jurnalisti","tag-platforma","tag-presa","tag-refuz","tag-spatiu","tag-virtual"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/178267","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=178267"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/178267\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=178267"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=178267"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=178267"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}