\nAlpha Bank, prezent\u0103 \u00een top 10 al celor mai mari b\u0103nci dup\u0103 active pe pia\u0163a rom\u00e2neasc\u0103, anun\u0163\u0103 un parteneriat cu fintech-ul Symphopay, care urm\u0103re\u015fte s\u0103 ofere o experien\u0163\u0103 simplificat\u0103 de plat\u0103 comercian\u0163ilor parteneri precum \u015fi noi oportunit\u0103\u0163i de loializare, solu\u0163ia fiind deja implementat\u0103 la mari retaileri precum eMAG \u015fi Intersport.<\/p>\n
“Parteneriatul cu Symphopay ne ajut\u0103 s\u0103 oferim o experien\u0163\u0103 simplificat\u0103 de plat\u0103 comercian\u0163ilor parteneri precum \u015fi noi oportunit\u0103\u0163i de loializare, solutia fiind direct conectat\u0103 cu programul de recompense Alpha Shop. Astfel, achizi\u0163iile cu cardurile de debit \u015fi de credit emise de Alpha Bank sunt recompensate cu puncte Alpha Shop, ce pot fi convertite direct \u00een produse \u00een cadrul magazinelor partenere\u201d, explic\u0103 Cristian Drago\u015f, Vice-Pre\u015fedinte Executiv Retail, Alpha Bank Romania.<\/p>\n
\n\u00cen platforma Symphopay comercian\u0163ii pot activa campanii de marketing si comunicare, astfel \u00eenc\u00e2t fiecare tranzac\u0163ie se transform\u0103 \u00eentr-o nou\u0103 oportunitate de v\u00e2nzare. De asemenea, rapoartele \u015fi analizele avansate asupra tranzac\u0163iilor \u015fi comportamentelor de plat\u0103 cu cardul vor aduce comercian\u0163iilor informa\u0163ii utile pentru luarea deciziilor de business.<\/p>\n
\u201ePrin implementarea tehnologiilor avansate de plat\u0103, comercian\u0163ii \u00ee\u015fi dezvolt\u0103 avantaje competitive majore \u00een construirea unei rela\u0163ii de lung\u0103 durat\u0103 cu clien\u0163ii. Parteneriatul cu Alpha Bank accelereaz\u0103 adop\u0163ia acestor tehnologii ce redefinesc experien\u0163ele de cump\u0103rare\u201d, adaug\u0103 Daniel Nicolescu, CEO & Co-fondator Symphopay.<\/p>\n
Lansat \u00een octombrie 2016, Alpha Shop este un program de recompensare a clien\u0163ilor Alpha Bank Romania care aleg sa pl\u0103teasc\u0103 cump\u0103r\u0103turile folosind cardurile emise de banc\u0103 \u015fi \u00eenrolate \u00een program. La plata cu cardul, \u00een func\u0163ie de valoarea cump\u0103r\u0103turilor efectuate \u015fi de tipul cardului utilizat, clientul prime\u015fte un num\u0103r de puncte care se acumuleaz\u0103 \u015fi care \u00een func\u0163ie de preferin\u0163\u0103, pot fi utilizate pentru a fi transformate \u00een cadouri const\u00e2nd \u00een produse \u015fi servicii gratuite sau \u00een discounturi semnificative aplicate la urm\u0103toarele cump\u0103r\u0103turi \u00een re\u0163eaua de parteneri Alpha Shop.<\/p>\n
\nFondat\u0103 \u00een 2015 de c\u0103tre o echip\u0103 cu experien\u0163\u0103 de peste 15 ani \u00een industria pl\u0103\u0163ilor, Symphopay dezvolt\u0103 o platform\u0103 de integrare a pl\u0103\u0163ilor \u015fi programelor de loialitate pentru b\u0103nci \u015fi comercian\u0163i. Solu\u0163ia este certificat\u0103 de c\u0103tre Visa \u015fi MasterCard \u015fi este conform\u0103 cu standardul de securitate PCI-DSS. Start-up-ul a primit investi\u0163ii de peste 1,2 milioane euro \u00een dou\u0103 runde de finan\u0163are conduse de GECAD Ventures \u015fi Early Game Ventures. Printre companiile ce folosesc solu\u0163ia Symphopay se num\u0103r\u0103 FAN Courier, Intersport \u015fi eMAG.
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\n <\/p>\n","protected":false},"excerpt":{"rendered":"
Alpha Bank, prezent\u0103 \u00een top 10 al celor mai mari b\u0103nci dup\u0103 active pe pia\u0163a rom\u00e2neasc\u0103, anun\u0163\u0103 un parteneriat cu fintech-ul Symphopay, care urm\u0103re\u015fte s\u0103 ofere o experien\u0163\u0103 simplificat\u0103 de plat\u0103 comercian\u0163ilor parteneri precum \u015fi noi oportunit\u0103\u0163i de loializare, solu\u0163ia fiind deja implementat\u0103 la mari retaileri precum eMAG \u015fi Intersport.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[9600,7704,195,13982,450,45597],"class_list":["post-177628","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-alpha-bank","tag-comercianti","tag-experienta","tag-integrare","tag-platforma","tag-symphopay"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/177628","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=177628"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/177628\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=177628"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=177628"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=177628"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}