\nCurtea Suprem\u0103 a Statelor Unite a fost de acord s\u0103 ia \u00een considerare solicitarea unei agen\u0163ii federale de a \u00eempiedica popularul site de rezerv\u0103ri Booking.com, o unitate a Booking Holdings, de a marca numele site-ului, sus\u0163in\u00e2nd c\u0103 este prea generic pentru a merita protec\u0163ie legal\u0103, potrivit Reuters.<\/p>\n
\nJusti\u0163ia se va confrunta cu o contesta\u0163ie din partea Oficiului de Brevete \u015fi M\u0103rci al Statelor Unite, prin decizia instan\u0163ei inferioare care permite marca, deoarece prin ad\u0103ugarea \u201e.com\u201d la cuv\u00e2ntul generic \u201ebooking\u201d s-a realizat eligibilitatea m\u0103rcii.<\/p>\n
\nServiciul de rezerv\u0103ri online, cu sediul \u00een Amsterdam, a \u00eenceput s\u0103-\u015fi foloseasc\u0103 numele la nivel global \u00een 2006 \u015fi a depus mai multe cereri de marc\u0103 \u00een 2011 \u015fi 2012.<\/p>\n
\nUn tribunal al Oficiului de Brevete \u015fi M\u0103rci \u00een 2016 a respins aceste cereri, spun\u00e2nd c\u0103 Booking.com se refer\u0103 generic la sensul comun al rezerv\u0103rii de cazare \u015fi de transport \u015fi nu poate fi utilizat exclusiv printr-o \u00eenregistrare federal\u0103 a m\u0103rcii.<\/p>\n
\n\u00cen conformitate cu legisla\u0163ia american\u0103, pot fi \u00eenregistrate numai m\u0103rci care se disting printr-un anumit produs sau serviciu fa\u0163\u0103 de altele de pe pia\u0163\u0103.<\/p>\n
\nAgen\u0163ia a men\u0163ionat c\u0103 instan\u0163ele federale au respins m\u0103rcile comerciale pentru alte nume similare, cum ar fi hoteluri.com \u015fi avoca\u0163i.com.<\/p>\n
\nBooking.com a f\u0103cut apel, prezent\u00e2nd un sondaj care a ar\u0103tat c\u0103 74% dintre consumatori au identificat Booking.com drept nume de marc\u0103. Curtea de Apel Nr. 4 din Richmond, Virginia, s-a confruntat cu compania \u00een februarie anul trecut, deoarece numele \u00een ansamblu este \u00een\u0163eles de public ca f\u0103c\u00e2nd referire la o afacere.<\/p>\n
\nCompania, solicit\u00e2nd Cur\u0163ii Supreme s\u0103 permit\u0103 pronun\u0163area hot\u0103r\u00e2rii din Circuitul 4, s-a definit \u201eunul dintre cele mai cunoscute servicii de c\u0103l\u0103torie \u015fi cazare din Statele Unite\u201d.<\/p>\n
\nApel\u00e2nd la Curtea Suprem\u0103, Oficiul pentru Brevete \u015fi M\u0103rci a spus c\u0103 ad\u0103ugarea \u201e.com\u201d la un cuv\u00e2nt generic nu \u00eel face distinctiv.<\/p>\n","protected":false},"excerpt":{"rendered":"
Curtea Suprem\u0103 a Statelor Unite a fost de acord s\u0103 ia \u00een considerare solicitarea unei agen\u0163ii federale de a \u00eempiedica popularul site de rezerv\u0103ri Booking.com, o unitate a Booking Holdings, de a marca numele site-ului, sus\u0163in\u00e2nd c\u0103 este prea generic pentru a merita protec\u0163ie legal\u0103, potrivit Reuters. Justi\u0163ia se va confrunta cu o contesta\u0163ie din […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[45527,45525,106],"class_list":["post-177225","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-booking","tag-curte-suprema","tag-sua"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/177225","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=177225"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/177225\/revisions"}],"predecessor-version":[{"id":177249,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/177225\/revisions\/177249"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=177225"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=177225"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=177225"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}