{"id":170109,"date":"2019-03-19T19:31:27","date_gmt":"2019-03-19T19:31:27","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=170109"},"modified":"2019-03-19T19:31:27","modified_gmt":"2019-03-19T19:31:27","slug":"cum-sa-faci-o-afacere-pe-instagram-o-tanara-de-34-de-ani-povesteste-cum-a-reusit-sa-cladeasca-un-imperiu-in-mediul-online","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=170109","title":{"rendered":"Cum s\u0103 faci o afacere pe Instagram. O t\u00e2n\u0103r\u0103 de 34 de ani poveste\u015fte cum a reu\u015fit s\u0103 cl\u0103deasc\u0103 un imperiu \u00een mediul online"},"content":{"rendered":"<div>\nPlasat\u0103 de Forbes pe locul 37 pe lista celor mai bogate antreprenoare din America, Huda Kattan, \u00een v\u00e2rst\u0103 de 34 de ani, are o avere de peste 500 de milioane de dolari. Cine este \u00eens\u0103 mogulul care \u015fi-a construit o avere din post\u0103rile pe Instagram \u015fi clipurile de pe YouTube?<\/div>\n<div>\n&nbsp;<\/div>\n<div>\nPe l\u00e2ng\u0103 averea fabuloas\u0103, antreprenoarea \u00een v\u00e2rst\u0103 de 34 de ani are o comunitate de 26 de milioane de fani \u015fi urm\u0103ritori pe Instagram \u015fi 2,4 milioane de abona\u0163i pe YouTube, conform Bloomberg.&nbsp;<\/div>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/17579630\/2\/1000x-1.jpg?height=841&#038;width=620\" style=\"width: 620px; height: 841px;\" \/><\/p>\n<p>\nCompania de make-up a Hudei Kattan, Huda Beauty, a fost evaluat\u0103 de Forbes la un circa 1 miliard de dolari. Anul trecut, Kattan a v\u00e2ndut o mic\u0103 parte din participa\u0163iile brandului s\u0103u companiei TSG Consumer Partners LLC. Astfel, ea a devenit &#8220;primul influencer de beauty din social media care a atras un fond de capital privat\u201d, spune Deborah Weinswig, fondatorul \u015fi directorul executiv al Coresight Research, un think-tank de retail.<\/p>\n<p>Kattan provine dintr-o familie de irakieni \u015fi a crescut \u00een Oklahoma, SUA. Ea a \u00eenceput s\u0103 se joace cu produsele cosmetice de la v\u00e2rsta de 9 ani.&nbsp;&nbsp; &#8220;Ca adolescent\u0103, m-am sim\u0163it foarte neatractiv\u0103, asa ca \u00eentotdeauna am fost atras\u0103 de produsele de make-up&#8221;, spune ea. \u00cen 2008, a absolvit Universitatea din Michigan ob\u0163in\u00e2nd o diplom\u0103 \u00een afaceri \u015fi s-a al\u0103turat familiei sale \u00een Dubai. S-a mutat ulterior la Los Angeles pentru a studia la \u015fcoala de make-up, apoi a revenit \u00een Dubai, iar \u00een 2010, la \u00eendemnul uneia dintre surorile sale, a \u00eenceput un blog de frumuse\u0163e.<\/p>\n<p>Unul dintre primele sale clipuri de succes a fost Cele 10 porunci pentru a ob\u0163ine un selfie perfect, care a str\u00e2ns 2,5 milioane de vizion\u0103ri. C\u00e2nd a lansat o colec\u0163ie de gene false \u00een cadrul magazinului Sephora din Dubai, \u00een 2013, \u00eentr-o singur\u0103 lun\u0103 s-au v\u00e2ndut produsele estimate de retailer pentru un an.<br \/>\n\u00cen prezent, brandul s\u0103u vinde 20 de tipuri de gene false, al\u0103turi de colec\u0163ii de rujuri, creioane de buze \u015fi fond de ten.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<br \/>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Plasat\u0103 de Forbes pe locul 37 pe lista celor mai bogate antreprenoare din America, Huda Kattan, \u00een v\u00e2rst\u0103 de 34 de ani, are o avere de peste 500 de milioane de dolari. Cine este \u00eens\u0103 mogulul care \u015fi-a construit o avere din post\u0103rile pe Instagram \u015fi clipurile de pe YouTube? &nbsp; Pe l\u00e2ng\u0103 averea fabuloas\u0103, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,3834],"tags":[314,474,32646,8932],"class_list":["post-170109","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-lifestyle","tag-construire","tag-industrie","tag-postari","tag-poveste"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/170109","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=170109"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/170109\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=170109"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=170109"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=170109"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}