{"id":169948,"date":"2019-03-14T15:51:47","date_gmt":"2019-03-14T15:51:47","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=169948"},"modified":"2019-03-14T15:51:47","modified_gmt":"2019-03-14T15:51:47","slug":"flanco-afaceri-de-peste-1-miliard-de-lei-in-2018","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=169948","title":{"rendered":"Flanco, afaceri de peste 1 miliard de lei \u00een 2018"},"content":{"rendered":"<p>\nLa finalul lui 2018, re\u0163eaua de magazine Flanco num\u0103ra 135 de unit\u0103\u0163i, cu o suprafa\u0163\u0103 total\u0103 de v\u00e2nzare de peste 70.000 mp. Cifra a fost atins\u0103 \u00een urma a 18 deschideri \u015fi a 8 \u00eenchideri desf\u0103\u015furate pe parcursul anului, completate de 13 magazine reamenajate potrivit conceptului nou lansat, Simplu-U\u015for-Sigur, care \u015fi-a propus s\u0103 ofere o experien\u0163\u0103 de cump\u0103rare mai bun\u0103 \u015fi mai facil\u0103 clien\u0163ilor Flanco.<\/p>\n<p>\nPrezent \u00een 95 de ora\u015fe ale \u0163\u0103rii, cu 8 ora\u015fe mai mult dec\u00e2t \u00een 2017, retailerul s-a concentrat pe tipurile de spa\u0163ii care \u015fi-au dovedit eficien\u0163a de-a lungul timpului \u2013 magazine amenajate \u00een galerii comerciale \u015fi parcuri de retail (40%), urmate de magazinele stradale (40%), restul de 20% fiind reprezentat de magazinele din centre comerciale, \u00een special \u00een marile ora\u015fe. O alt\u0103 premier\u0103 marcat\u0103 de retailer \u00een 2018 o reprezint\u0103 deschiderea primului outlet electro-IT din retailul autohton \u2013 magazinul Flanco Mihai Bravu din capital\u0103.<\/p>\n<p>\nOnline-ul, \u015fi mai cu seam\u0103 canalul de mobile, ocup\u0103 o pondere tot mai mare din totalul v\u00e2nz\u0103rilor. 70% din traficul online provine din mobile, iar v\u00e2nz\u0103rile generate de pe dispozitive mobile au crescut cu 58% fa\u0163\u0103 de 2017. La succesul v\u00e2nz\u0103rilor online a contribuit \u015fi serviciul de creditare, care poate fi accesat direct pe flanco.ro, cu o cre\u015ftere spectaculoas\u0103, de 74%.<\/p>\n<p>\nValoarea investi\u0163iilor companiei a crescut cu 25% fa\u0163\u0103 de anul 2017, p\u00e2n\u0103 la un total de 10 milioane de lei. Dou\u0103 treimi din aceast\u0103 sum\u0103 au mers c\u0103tre re\u0163eaua de magazine, iar restul s-a \u00eemp\u0103r\u0163it \u00een mod egal \u00eentre investi\u0163iile \u00een infrastructura IT \u015fi \u00een programele HR.<\/p>\n<p>\nInvesti\u0163iile \u015fi programele implementate de retailer la nivelul resurselor umane s-au tradus, \u00een 2018, printr-o \u00eembun\u0103t\u0103\u0163ire cu 20% a reten\u0163iei de personal, reten\u0163ie care se afl\u0103 de altfel pe un trend ascendent de la an la an. Veniturile angaja\u0163ilor au crescut, \u00een medie, cu 14% fa\u0163\u0103 de anul anterior, iar 85% din echipa din magazine a accesat bonusul lunar.<\/p>\n<p>\nPrintre programele derulate se num\u0103r\u0103 migrarea eforturilor de training c\u0103tre e-learning, cu rezultate foarte bune \u2013 98% dintre angaja\u0163i au fost activi \u00een platforma de e-learning, fiecare parcurg\u00e2nd, \u00een medie, 9 cursuri, care au \u00eensumat peste 14.500 de ore de training. Un alt element de noutate \u00eel reprezint\u0103 campaniile de recrutare pentru persoane cu dizabilit\u0103\u0163i desf\u0103\u015furate de retailer, care au avut drept rezultat integrarea a 20 de oameni \u00een organigrama companiei.<\/p>\n<p>\nPentru 2019, Flanco \u00ee\u015fi propune un ritm de cre\u015ftere de 12% \u015fi o extindere a re\u0163elei cu alte 20 de magazine, preg\u0103tind investi\u0163ii \u00een valoare de 12 milioane lei.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Flanco Retail a \u00eencheiat anul 2018 cu o cifr\u0103 de afaceri de 1,07 miliarde lei, \u00een cre\u015ftere cu 9% fa\u0163\u0103 de anul precedent, \u015fi cu un profit de 21 de milioane lei, de patru ori mai mare comparativ cu 2017.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[246,8560,399],"class_list":["post-169948","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-crestere","tag-flanco","tag-retail"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/169948","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=169948"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/169948\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=169948"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=169948"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=169948"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}