{"id":167611,"date":"2019-01-05T17:14:00","date_gmt":"2019-01-05T17:14:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=167611"},"modified":"2019-01-05T17:14:00","modified_gmt":"2019-01-05T17:14:00","slug":"producatorul-tigarilor-marlboro-investeste-13-miliarde-de-dolari-intr-un-startup-de-tigarete-electronice","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=167611","title":{"rendered":"Produc\u0103torul \u0163ig\u0103rilor Marlboro investe\u015fte 13 miliarde de dolari \u00eentr-un startup de \u0163igarete electronice"},"content":{"rendered":"<p>\n\u00cen\u0163elegerea evalueaz\u0103 Juul la 38 de miliarde de dolari, de dou\u0103 ori mai mult dec\u00e2t cea mai recent\u0103 evaluare a companiei. \u00cen urma acestui deal, Juul poate utiliza re\u0163eaua de distribu\u0163ie a tutunului a Altria pentru a ajunge la fum\u0103torii adul\u0163i, dar \u015fi baza de date a produc\u0103torului. Juul va r\u0103m\u00e2ne pe deplin independent\u0103, iar produsele lor vor fi disponibile doar pe site-ul acestora, potrivit comunicatului.<\/p>\n<div>\n\u201cAm spus de multe ori c\u0103 oferind fum\u0103torilor adul\u0163i produse superioare satisf\u0103catoare cu poten\u0163ialul de a reduce nocivitatea este cel mai bun mod de a reduce consumul de tutun. Prin Juul, facem cea mai mare investi\u0163ie din istoria noastr\u0103 pentru a atinge acest scop. Credem cu t\u0103rie c\u0103 lucr\u00e2nd cu Juul spre accelerarea misiunii sale vom avea beneficii pe termen lung pentru fum\u0103torii adul\u0163i \u015fi pentru ac\u0163ionarii no\u015ftri\u201d, a spus Howard Willard, CEO-ul Altria.<\/div>\n<div>\n&nbsp;<\/div>\n<div>\n\u00cen\u0163elegerea dintre cele dou\u0103 companii nu este o surpriz\u0103 av\u00e2nd \u00een vedere faptul c\u0103 Altria are nevoie de inova\u0163ie pentru a se alinia cre\u015fterii accelerate din industrie pe segmentul \u0163ig\u0103rilor electronice, potrivit unui grup de anali\u015fti de la Cowen condus de Vivien Azer. Conducerea Altria \u015fi-a anun\u0163at investitorii \u00een octombrie c\u0103 declinul \u0163ig\u0103rilor obi\u015fnuite s-a accentuat, ceea ce a determinat tranzi\u0163ia consumatorilor c\u0103tre \u0163igaretele electronice.<\/div>\n<div>\n&nbsp;<\/div>\n<div>\n<a href=\"https:\/\/www.zf.ro\/business-international\/producatorul-tigarilor-marlboro-investeste-13-miliarde-de-dolari-intr-un-startup-de-tigarete-electronice-17797638\">Cititi mai multe pe www.mediafax.ro<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Altria Group, produc\u0103torul \u0163ig\u0103rilor Marlboro (cunoscut anterior ca Philip Morris Companies Inc.), a investit 12,8 miliarde de dolari \u00een Juul, un startup de \u0163igarete electronice, \u00een schimbul unei participa\u0163ii de 35% \u00een cadrul companiei, potrivit unui comunicat din 20 decembrie citat de Bussines Insider.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[7609,5616,161,297,7782,8922],"class_list":["post-167611","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-electronice","tag-investitie","tag-miliarde","tag-producator","tag-tigarete","tag-tigari"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/167611","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=167611"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/167611\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=167611"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=167611"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=167611"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}