{"id":166448,"date":"2018-11-24T11:00:00","date_gmt":"2018-11-24T11:00:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=166448"},"modified":"2018-11-24T11:00:00","modified_gmt":"2018-11-24T11:00:00","slug":"catalin-lupoaie-manager-senior-comunicare-si-afaceri-publice-la-bcr-fost-redactor-la-zf-si-editor-sef-la-business-construct-2005-2010-experienta-de-jurnalist-este-unica-nu-poate-fi-comp","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=166448","title":{"rendered":"C\u0103t\u0103lin Lupoaie, manager senior comunicare si afaceri publice la BCR, fost redactor la ZF \u015fi editor-\u015fef la Business Construct (2005-2010): \u201eExperien\u0163a de jurnalist este unic\u0103, nu poate fi comparat\u0103 cu nicio alt\u0103 meserie\u201d"},"content":{"rendered":"<p>\n\u201eLa Ziarul Financiar am tr\u0103it \u015fi experimentat \u00een cinci ani \u015fi jum\u0103tate, c\u00e2t al\u0163ii \u00een 50 de ani. Am prins cea mai puternic\u0103 cre\u015ftere economic\u0103 a Rom\u00e2niei, dar \u015fi criza care a \u00eentors pe dos economia local\u0103 \u015fi toat\u0103 industria media. Pentru un absolvent de jurnalism care a \u00eenceput s\u0103 lucreze la 19 ani, Ziarul Financiar a fost \u00een aceea\u015fi m\u0103sur\u0103 o \u015fcoal\u0103 de business \u015fi o lec\u0163ie de creare de con\u0163inut media top quality.<\/p>\n<p>\nExperien\u0163ele pe care le-am tr\u0103it ca jurnalist de business m-au f\u0103cut s\u0103 \u00een\u0163eleg ce \u00eenseamn\u0103 curajul de a discuta cu antreprenori \u015fi cu oficiali influen\u0163i, ce \u00eenseamn\u0103 s\u0103 faci o documentare bun\u0103 pentru a pune \u00eentreb\u0103rile potrivite \u015fi s\u0103 m\u0103 bucur c\u0103 pot participa la etape importante din dezvoltarea Rom\u00e2niei. Pe l\u00e2ng\u0103 momentele serioase sau conferin\u0163ele clasice, au fost \u015fi situa\u0163ii amuzante, desprinse din specificul mioritic. \u201dChief, asta e farmecul. Rom\u00e2nia e unic\u0103 \u015fi nu ai cum s\u0103 te plictise\u015fti. De ce crezi c\u0103 vin \u015fi r\u0103m\u00e2n at\u00e2\u0163ia investitori str\u0103ini? Pentru c\u0103 aici totul e dinamic\u201d, \u00eemi spunea mereu Fini (Cristian Hostiuc). \u015ei a\u015fa a fost. Nu m-am plictisit niciodat\u0103 (nici nu aveam timp J), pentru c\u0103 foarte rar \u015ftiam ce urma s\u0103 se \u00eent\u00e2mple din momentul \u00een care plecam de acas\u0103. S\u0103 v\u0103 spun c\u00e2teva exemple.<\/p>\n<p>\nEram responsabil de domeniile infrastructur\u0103 \u015fi transport (\u00eentr-o vreme c\u00e2nd \u00eenc\u0103 se construiau autostr\u0103zi) \u015fi am avut ocazia s\u0103 particip la unele inspec\u0163ii memorabile pe \u015fantiere. Cu unul dintre mini\u015ftrii transporturilor am mers cu trenul p\u00e2n\u0103 la Cluj \u00een timp ce ne c\u00e2nta la chitar\u0103, altul a vrut s\u0103 verifice ni\u015fte fisuri la un pasaj \u015fi a intrat cu pantofii lui cu piele \u00eentoars\u0103 \u00een noroi, \u00een timp ce era \u00eenconjurat de o turm\u0103 de porci care venise s\u0103-i inspecteze \u00eenc\u0103l\u0163\u0103mintea. Un prim-ministru amenin\u0163a constructorii c\u0103 va verifica o lucrare pun\u00e2nd o can\u0103 de ap\u0103 pe bordul ma\u015finii, iar c\u00e2nd a fost gata lucrarea \u015fi a v\u0103zut c\u00e2t de prost a fost executat\u0103, a renun\u0163at la idee. O alt\u0103 deplasare cu trenul pentru a vedea un \u015fantier de autostrad\u0103 era c\u00e2t pe ce s\u0103 fie un e\u015fec pentru c\u0103 jurnali\u015ftii nu se mai trezeau \u015fi trenul a fost nevoit s\u0103 fie tras \u00een triaj. La \u00eentoarcerea de pe \u015fantier a avut loc un meci de ping-pong \u00eentre angaja\u0163ii CFR \u015fi jurnali\u015fti, \u00een urma c\u0103ruia angaja\u0163ii CFR au pierdut mai multe borcane cu mur\u0103turi.<\/p>\n<p>\nDup\u0103 experien\u0163a ZF, m-am angajat la produc\u0103torul de ciment Holcim \u015fi am lucrat \u00een comunicare \u015fi marketing. Vizitele la \u015fantiere au continuat, dar au fost lipsite de sarea \u015fi piperul date de autorit\u0103\u0163i.<\/p>\n<p>\nAm fost martorul unor momente cheie pentru economia rom\u00e2neasc\u0103, \u00een care adrenalina ne \u0163inea \u00een priz\u0103 chiar \u015fi c\u00e2nd afar\u0103 erau sub zero grade. Unul dintre ele, \u00een 2005, c\u00e2nd \u00eempreun\u0103 cu dou\u0103 colege, \u00eenghe\u0163am \u00een fa\u0163a Autorit\u0103\u0163ii pentru Administrarea Activelor Statului (AVAS) a\u015ftept\u00e2nd s\u0103 fie depuse ofertele pentru preluarea B\u0103ncii Comerciale Rom\u00e2ne. O zi \u00eentreag\u0103 am alergat dup\u0103 ma\u015finile cu oferte \u00eencerc\u00e2nd s\u0103 prindem o declara\u0163ie. Din p\u0103cate, f\u0103r\u0103 succes. Chiar \u015fi a\u015fa, reportajul a fost plin de suspans pentru c\u0103 ofertele au venit chiar \u015fi \u00een ultimul minut. A fost o lung\u0103 controvers\u0103 legat\u0103 de ora la care a fost \u00eenscris\u0103 ultima ofert\u0103, care s-a l\u0103murit dup\u0103 ce reprezentan\u0163ii AVAS au anun\u0163at c\u0103 ceasul din holul institu\u0163iei era cu c\u00e2teva minute \u00eenainte. N-am s\u0103 uit niciodat\u0103 ceaiul cald \u015fi bomboanele oferite de angaja\u0163ii AVAS, care ne vedeau cum tremuram afar\u0103. \u015ei nu am s\u0103 uit nici faptul c\u0103 banii din privatiz\u0103rile din 2005-2007 urmau s\u0103 fie investi\u0163i \u00een infrastructur\u0103 \u015fi, ca prin miracol, au disp\u0103rut f\u0103r\u0103 s\u0103 mai \u015ftie nimeni urma lor.<\/p>\n<p>\n\u015ei cum nimic nu este \u00eent\u00e2mpl\u0103tor, iat\u0103 c\u0103 13 ani mai t\u00e2rziu de la cea mai important\u0103 privatizare, am ajuns s\u0103 ocup func\u0163ia de Public Affairs Manager la BCR \u015fi s\u0103 sprijin eforturile de a crea o Rom\u00e2nie \u00een care oamenii s\u0103 aib\u0103 mai mult\u0103 \u00eencredere \u00een for\u0163ele proprii.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201eLa Ziarul Financiar am tr\u0103it \u015fi experimentat \u00een cinci ani \u015fi jum\u0103tate, c\u00e2t al\u0163ii \u00een 50 de ani. Am prins cea mai puternic\u0103 cre\u015ftere economic\u0103 a Rom\u00e2niei, dar \u015fi criza care a \u00eentors pe dos economia local\u0103 \u015fi toat\u0103 industria media. Pentru un absolvent de jurnalism care a \u00eenceput s\u0103 lucreze la 19 ani, Ziarul [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[81,37232,7263,7916,5078,235,10119,9647,314,33078,195,11056,22407,362,16662,4162,6064,34028,26083,30588,164,78,80,20020,5107,14293,4466,19707,8292,10059,6721,19419],"class_list":["post-166448","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-afaceri","tag-angajati-cfr","tag-autostrazi","tag-avas","tag-bcr","tag-business","tag-cfr","tag-comunicare","tag-construire","tag-domeniile","tag-experienta","tag-financiar","tag-fiu","tag-infrastructura","tag-jurnalist","tag-jurnalisti","tag-manager","tag-martor","tag-meserie","tag-ocazie","tag-oferte","tag-publicare","tag-refuz","tag-responsabil","tag-santier","tag-santiere","tag-sef","tag-timp","tag-transport","tag-tren","tag-zf","tag-ziar"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/166448","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=166448"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/166448\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=166448"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=166448"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=166448"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}