{"id":166317,"date":"2018-11-20T12:37:06","date_gmt":"2018-11-20T12:37:06","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=166317"},"modified":"2018-11-20T12:37:06","modified_gmt":"2018-11-20T12:37:06","slug":"batiste-pascalin-este-noul-managing-director-al-mercedes-benz-vans-romania","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=166317","title":{"rendered":"Batiste Pascalin este noul managing director al Mercedes-Benz Vans Rom\u00e2nia"},"content":{"rendered":"<p>\nAnterior, Batiste Pascalin a de\u0163inut func\u0163ia de head of marketing management \u00een cadrul Marketing Operations Europe, gestion\u00e2nd la nivel european opera\u0163iunile de marketing ale diviziei Vans.<\/p>\n<p>\nBatiste Pascalin \u00eel \u00eenlocuie\u015fte pe Rolf Rosendaal, care a f\u0103cut parte din echipa de management Mercedes-Benz Rom\u00e2nia timp de 6 ani, de\u0163in\u00e2nd func\u0163ii precum cea de Director After-Sales, membru al Bordului de Conducere, Managing Director al divizei Vans. Rolf Rosendaal va coordona Serviciul de logistic\u0103 \u015fi managementul calit\u0103\u0163ii \u00een cadrul Mercedes-Benz Parts Logistics Europa de Est, \u00een Praga.<\/p>\n<div>\nDivizia Mercedes-Benz Vans a \u00eenregistrat un record de v\u00e2nz\u0103ri \u00een 2017, cu o cre\u015ftere anual\u0103 de 12%, ajung\u00e2nd la 401.000 autovehicule la nivelul tuturor regiunilor.<\/div>\n<div>\n&nbsp;<\/div>\n<div>\nV\u00e2nz\u0103rile Mercedes-Benz Vans au crescut \u00een 2017 la nivelul tuturor regiunilor, stabilind multiple recorduri. Astfel, \u00een regiunea EU30, v\u00e2nz\u0103rile s-au majorat cu circa 9% fa\u0163\u0103 de 2016, ajung\u00e2nd la aproximativ 273.300 autovehicule (2016: 249.900 unit\u0103\u0163i), cu o cre\u015ftere de aproximativ 10% \u00een Germania, unde au fost comercializate aproximativ 105.800 unit\u0103\u0163i (2016: 96.100) \u2013 ambele valori stabilind noi recorduri pentru divizia Mercedes-Benz Vans. Cre\u015fteri au fost \u00eenregistrate de asemenea \u00een regiunea NAFTA, unde au fost comercializate circa 44.800 unit\u0103\u0163i \u00een 2017, cu 3% mai mult dec\u00e2t \u00een 2016 (43.400 unit\u0103\u0163i), iar un nou record a fost stabilit \u00een Statele Unite ale Americii, unde divizia de autovehicule comerciale a Mercedes-Benz a \u00eenregistrat 34.200 unit\u0103\u0163i v\u00e2ndute \u00een 2017, cu 1% fa\u0163\u0103 de rezultatul din 2016 (33.700 unit\u0103\u0163i). Cre\u015fterea v\u00e2nz\u0103rilor a fost evident\u0103, de asemenea, \u00een America de Sud, unde num\u0103rul total de autovehicule comerciale u\u015foare Mercedes-Benz a crescut cu 31% fa\u0163\u0103 de 2016, p\u00e2n\u0103 la 16.400 unit\u0103\u0163i (fa\u0163\u0103 de 12.500 unit\u0103\u0163i \u00een 2016).<\/div>\n<div>\n&nbsp;<\/div>\n<div>\nImpulsionate de lansarea comercial\u0103 a modelelor Vito \u015fi Clasa V, v\u00e2nz\u0103rile Mercedes-Benz Vans au \u00eenregistrat aici o cre\u015ftere de circa 75%, p\u00e2n\u0103 la 23.800 unit\u0103\u0163i (2016: 13.600).<\/div>\n<div>\n&nbsp;<\/div>\n<div>\nMercedes-Benz Sprinter \u015fi-a confirmat reputa\u0163ia de a fi unul dintre cele mai de succes autovehicule comerciale ale tuturor timpurilor, c\u00e2t \u015fi de best-seller la nivelul diviziei Mercedes-Benz Vans, \u00een 2017. La nivel global, Mercedes-Benz Vans a comercializat 200.000 modele Sprinter, marc\u00e2nd cel mai bun rezultat anual din istoria modelului (\u00een cre\u015ftere cu 4% fa\u0163\u0103 de cele 193.400 modele comercializate \u00een 2016) \u2013 \u00een contextul ultimului an pe pia\u0163\u0103 al actualului model. Mercedes-Benz Sprinter a inventat segmentul autovehiculelor comerciale u\u015foare de mari dimensiuni \u00een 1995 \u015fi l-a redefinit constant, \u00eencep\u00e2nd cu debutul s\u0103u pe pia\u0163\u0103. Modelul Sprinter a circulat pe drumurile din peste 130 \u0163\u0103ri din toat\u0103 lumea, \u00eenregistr\u00e2nd un total de 3,4 milioane unit\u0103\u0163i v\u00e2ndute de la prima sa apari\u0163ie pe pia\u0163\u0103. Actuala genera\u0163ie a Sprinter se afl\u0103 pe pia\u0163\u0103 \u00eencep\u00e2nd cu anul 2006.<\/div>\n<div>\n&nbsp;<\/div>\n<div>\nSuccesorul actualei genera\u0163ii a modelului Sprinter va avea premiera mondial\u0103 \u00een luna februarie. Noul Sprinter este primul autovehicul al diviziei Mercedes-Benz Vans care va integra principiile fundamentale ale ini\u0163iativei adVANce. Ini\u0163iativa produc\u0103torului de autovehicule comerciale u\u015foare are obiectivul de a furniza solu\u0163ii holistice de transport \u015fi mobilitate. Echipat cu cele mai noi tehnologii de conectivitate, noul Sprinter devine parte a internet of things, deschiz\u00e2nd astfel posibilitatea de implementare a unor solu\u0163ii complet noi \u015fi personalizabile la nivelul autovehiculului. Spre exemplu, solu\u0163ii unice pentru zona de \u00eenc\u0103rcare vor fi \u00een viitor disponibile pentru activit\u0103\u0163i specifice. \u00cen plus, \u00eencep\u00e2nd cu 2019, noul Sprinter va putea fi echipat cu motoriz\u0103ri electrice.<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Conducerea diviziei Mercedes-Benz Vans Rom\u00e2nia a fost preluat\u0103, de la 1 octombrie, de c\u0103tre Batiste Pascalin, dup\u0103 ce Rolf Rosendaal \u015fi-a \u00eendeplinit mandatul.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[339,15646,452,7217,7178,11924,98],"class_list":["post-166317","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-conducere","tag-detinere","tag-director","tag-management","tag-marketing","tag-mercedes-benz","tag-romania"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/166317","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=166317"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/166317\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=166317"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=166317"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=166317"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}