{"id":165537,"date":"2018-10-24T15:15:32","date_gmt":"2018-10-24T15:15:32","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=165537"},"modified":"2018-10-24T15:15:32","modified_gmt":"2018-10-24T15:15:32","slug":"studiu-grup-city-grill-mancarea-traditionala-romaneasca-preferata-de-66-2-dintre-bucuresteni","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=165537","title":{"rendered":"Studiu Grup City Grill: M\u00e2ncarea tradi\u0163ional\u0103 rom\u00e2neasc\u0103, preferat\u0103 de 66.2% dintre bucure\u015fteni"},"content":{"rendered":"<p>\nPotrivit studiului realizat de grupul City Grill, rom\u00e2nii ies destul de des \u00een ora\u015f, iar m\u00e2ncarea pe care o prefer\u0103 \u00een general este de altfel m\u00e2ncarea pe care o \u015fi consum\u0103. Astfel, 66,2% s-au declarat fani ai m\u00e2nc\u0103rii tradi\u0163ionale rom\u00e2ne\u015fti, iar 76% dintre intervieva\u0163i au comandat \u00een restaurant astfel de specialit\u0103\u0163i \u00een ultimele trei luni.<\/p>\n<p>\nM\u00e2ncarea rom\u00e2neasc\u0103 este preferat\u0103 mai ales de b\u0103rba\u0163i, cu v\u00e2rste cuprinse \u00eentre 40 \u015fi 49 de ani, care au venituri medii. Femeile prefer\u0103 mai degrab\u0103 buc\u0103t\u0103ria italieneasc\u0103, pe cea mediteranean\u0103 sau pe cea libanez\u0103, la fel ca \u015fi segmentul t\u00e2n\u0103r de clien\u0163i. Pe m\u0103sur\u0103 ce veniturile clien\u0163ilor cresc, preferin\u0163ele se \u00eendreapt\u0103 c\u0103tre buc\u0103t\u0103ria asiatic\u0103, \u00een special cea japonez\u0103.&nbsp; \u00cen ceea ce prive\u015fte b\u0103uturile consumate, limonada (61,8%), al\u0103turi de sucurile fresh fac parte cel mai frecvent din comenzile femeilor, \u00een timp ce b\u0103rba\u0163ii prefer\u0103 berea la sticl\u0103 (53%) sau la halb\u0103 (39%). Ceaiul este mai pu\u0163in comandat, fiind ales de 18% dintre intervieva\u0163i.<\/p>\n<p>\n\u00cen ceea ce prive\u015fte frecven\u0163a ie\u015firilor \u00een ora\u015f, jum\u0103tate dintre bucure\u015ftenii care au participat la studiul Grupului City Grill au declarat c\u0103 ies de 1-3 ori pe s\u0103pt\u0103m\u00e2n\u0103 \u00een ora\u015f pentru a lua masa. Cei mai mul\u0163i prefer\u0103 restaurante de cartier, dar mai ales pe cele din centru. 35% sunt interesa\u0163i ca locul unde ies la mas\u0103 s\u0103 aib\u0103 amenaj\u0103ri prietenoase pentru copii, \u00een timp ce un b\u0103rbat din cinci \u015fi-ar dori s\u0103 poat\u0103 urm\u0103ri sport la TV \u00een timp ce ia masa.<\/p>\n<p>\nB\u0103rba\u0163ii cu v\u00e2rste \u00eentre 24 \u015fi 39 de ani sunt cei care ies cel mai des \u00een ora\u015f, dar sunt \u015fi cei care nu sunt deranja\u0163i s\u0103 ia masa singuri (29%), fa\u0163\u0103 de doar 10% dintre femei. Cele mai multe femei, adic\u0103 peste 60%, prefer\u0103 s\u0103 ia masa \u00een ora\u015f cu prietenii.<\/p>\n<p>\n\u00cen privin\u0163a bugetului alocat ie\u015firilor la mas\u0103, 34% cheltuiesc sub 50 de lei, \u00een timp ce aproape o treime aloc\u0103 \u00eentre 50 \u015fi 99 de lei. 32% cheltuie peste 100 de lei, dintre care aproape 10 procente dep\u0103\u015fesc suma de 200 de lei pentru o mas\u0103 \u00een ora\u015f. Pentru bucure\u015fteni o ie\u015fire din 10 este una special\u0103, ceea ce poate genera un comportament diferit de consum.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>74% dintre bucure\u015fteni iau masa \u00een ora\u015f cel pu\u0163in o data pe s\u0103pt\u0103m\u00e2n\u0103, localurile preferate sunt puburile, terasele, restaurantele din centrul ora\u015fului, iar cei mai mul\u0163i \u00ee\u015fi doresc s\u0103 m\u0103n\u00e2nce preparate tradi\u0163ionale rom\u00e2ne\u015fti, arat\u0103 un studiu al Grupului City Grill.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[15738,11597,7853],"class_list":["post-165537","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-bucuresteni","tag-mancare","tag-studiu"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/165537","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=165537"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/165537\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=165537"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=165537"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=165537"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}