{"id":165070,"date":"2018-10-09T13:19:00","date_gmt":"2018-10-09T13:19:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=165070"},"modified":"2018-10-09T13:19:00","modified_gmt":"2018-10-09T13:19:00","slug":"mega-image-pregateste-o-noua-lovitura-pentru-concurenta-testele-au-inceput-deja-intr-una-dintre-cele-mai-mari-unitati-din-bucuresti","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=165070","title":{"rendered":"Mega Image preg\u0103teste o nou\u0103 lovitur\u0103 pentru concuren\u0163\u0103. Testele au inceput deja \u00eentr-una dintre cele mai mari unit\u0103\u0163i din Bucure\u015fti"},"content":{"rendered":"<div>\nTestele din magazinul Mega Image din Barbu V\u0103c\u0103rescu &#8211; situat l\u00e2ng\u0103 unul dintre cele mai mari poluri de cl\u0103diri de birouri din Bucure\u015fti &#8211; includ nou\u0103 solu\u0163ii pentru retail din portofoliul Vodafone, printre care se num\u0103r\u0103 senzori care ofer\u0103 date despre num\u0103rul de clien\u0163i care intr\u0103 \u015fi ies, despre zonele cele mai aglomerate din magazin precum \u015fi o solu\u0163ie de afi\u015faj digital care prezint\u0103 mesaje personalizate \u00een func\u0163ie de clientul care trece prin fa\u0163a ecranului, \u015fi care este detectat cu ajutorul unei camere video, a explicat Natalia Chiri\u0163escu, global enterprise director \u00een cadrul Vodafone. \u201cEste un proces de digitalizare a proceselor retailerului, cu scopul de a \u00eembun\u0103t\u0103\u0163i experien\u0163a clien\u0163ilor \u015fi de a reduce costurile\u201d.<\/div>\n<div>\n&nbsp;<\/div>\n<div>\nDup\u0103 instalarea senzorilor care num\u0103r\u0103 oamenii care intr\u0103 \u015fi ies din magazin, Mega Image a observat c\u0103 exist\u0103 5499 de intr\u0103ri \u00een magazin \u015fi 6000 de ie\u015firi. Explica\u0163ia este dat\u0103 de faptul c\u0103 500 de oameni au intrat doar \u00een holul magazinului de unde au extras bani de la bancomatul montat \u00een acea zon\u0103 sau au achizi\u0163ionat cafea de la automatul din aceea\u015fi arie. \u201eAcei oameni nu au intrat \u00een magazin, am avut nevoie de aceast\u0103 solu\u0163ie pentru a ne da seama\u201c, a explicat Adrian Nicolaescu &#8211; vicepre\u015fedinte pentru marketing \u00een cadrul Mega Image. El a ad\u0103ugat c\u0103 automatele vor fi mutate \u00een cadrul magazinului.<\/div>\n<div>\n&nbsp;<\/div>\n<div>\n<a href=\"https:\/\/www.zf.ro\/business-hi-tech\/mega-image-face-teste-cu-tehnologii-furnizate-de-vodafone-pentru-un-supermarket-inteligent-17549699\">Cititi mai multe pe www.zf.ro<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Lan\u0163ul de supermarketuri \u015fi de magazine de proximitate Mega Image, de\u0163inut de grupul belgian  Ahold Delhaize, a demarat teste \u00eentr-una dintre cele mai mari unit\u0103\u0163i din Bucure\u015fti &#8211; din zona Barbu V\u0103c\u0103rescu &#8211; cu tehnologii \u015fi tehnologii furnizate de Vodafone, al doilea juc\u0103tor de pe pia\u0163a local\u0103 de telefonie mobil\u0103, cu scopul de a reduce timpul de a\u015fteptare la case, de a \u00eembun\u0103t\u0103\u0163i serviciile din magazin \u015fi de a reduce costurile.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[32887,306,7283,246,22099,30087,8301,8087,8316,7404,9356,4897],"class_list":["post-165070","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-barbu","tag-bucuresti","tag-costuri","tag-crestere","tag-furnizare","tag-imbunatatire","tag-magazin","tag-mega-image","tag-reducere","tag-supermarket","tag-teste","tag-vodafone"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/165070","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=165070"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/165070\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=165070"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=165070"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=165070"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}