\n\u201eIntram \u00een s\u0103lile de consiliu \u015fi toat\u0103 lumea avea triplul v\u00e2rstei noastre\u201d , spune Beaton, acum \u00een v\u00e2rst\u0103 de 23 de ani. To\u0163i credeau c\u0103 sunt simpli interni, \u00ee\u015fi aminte\u015fte el. <\/p>\n
\nReprezentan\u0163ii Crimson consiliaz\u0103 elevi de la liceele din \u00eentraga lume cu privire la cele mai bune modalit\u0103\u0163i de a completa formularele de \u00eenscriere la cele mai bune universit\u0103\u0163i din SUA \u015fi Marea Britanie, \u015fi \u00eei \u00eenva\u0163\u0103 cum s\u0103 se poarte la interviuri.<\/p>\n
\nCei doi povestesc c\u0103, atunci c\u00e2nd au pornit compania, neav\u00e2nd bani de publicitate, s-au promovat pe Facebook pentru a g\u0103si primii elevi \u015fi tutori. Un an mai t\u00e2rziu, Crimson a c\u00e2\u015ftigat prima finan\u0163are de 1 milion de dolari \u015fi a \u00eenceput s\u0103 creasc\u0103 constant.<\/p>\n
\nP\u00e2n\u0103 \u00een prezent, compania a ob\u0163inut un total de investi\u0163ii de 37 milioane de dolari, ceea ce o coteaz\u0103 la 160 de milioane de dolari. Reprezentan\u0163ii businessului sus\u0163ine c\u0103 peste 20.000 de studen\u0163i din \u00eentreaga lume utilizeaz\u0103 acum re\u0163eaua din care fac parte circa 2.400 de cadre universitare \u015fi consilieri de carier\u0103.<\/p>\n
\nBeaton \u015fi Kushor povestesc pentru BBC c\u0103 s-au cunoscut cu ocazia unui eveniment organizat de Organiza\u0163iei Na\u0163iunilor Unite la Haga, \u00een Olanda. \u201ePrima noastr\u0103 \u00eent\u00e2lnire a fost la un Starbucks \u00eentr-o gar\u0103 din Germania, \u00een timpul c\u0103l\u0103toriei”, spune Kushor, acum \u00een v\u00e2rst\u0103 de 23 de ani. La vremea respectiv\u0103, Beaton a fost acceptat de Universitatea Harvard din SUA pentru a studia matematica aplicat\u0103. El aplicase la 25 de universit\u0103\u0163i de top din \u00eentreaga lume, \u015fi toate l-au acceptat. Vorbind despre viitorul lor, noului cuplu i-a venit ideea \u00eenfiin\u0163\u0103rii companiei Crimson.<\/p>\n
\nDup\u0103 lansarea platformei, au fost nevoi\u0163i s\u0103 jongleze \u00eentre studii \u015fi companie, \u015fi s\u0103 fac\u0103 lucrurile s\u0103 mearg\u0103 chiar dac\u0103 se aflau \u00een \u0163\u0103ri diferite, deoarece Beaton era la Harvard iar Kushor, \u00een Auckland.
\nCei doi spun c\u0103 studen\u0163ii nu sunt repartiza\u0163i aleatoriu unui mentor, ci folosesc un algoritm de compatibilitate elaborat de omul de \u015ftiin\u0163\u0103 J Galen Buckwalter. Cei mai mul\u0163i studen\u0163i de la Crimson provin \u00een prezent din Noua Zeeland\u0103, Australia \u015fi \u0163\u0103ri din Asia – Singapore, China, Thailanda, Coreea de Sud \u015fi Vietnam. Compania inten\u0163ioneaz\u0103 s\u0103 intre acum \u015fi pe pia\u0163a american\u0103, unde exist\u0103 totu\u015fi o concuren\u0163\u0103 acerb\u0103 din partea rivalilor de tutoring mai vechi pe pia\u0163\u0103, precum Kaplan sau Princeton Review.<\/p>\n","protected":false},"excerpt":{"rendered":"
Jamie Beaton \u015fi Sharndre Kushor sunt un cuplu de tineri antreprenori care au fondat compania de educa\u0163ie online Crimson Education. Cei doi au pornit businessul pe c\u00e2nd aveau doar 18 ani, iar v\u00e2rsta lor a provocat la momentul respectiv confuzie printre investitorii la care au apelat. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[10439,22887,273,255,235,272,26582,8219,15905,7633,539,13468,8932,270,3852,7900,194],"class_list":["post-164509","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-admitere","tag-adolescenti","tag-angajare","tag-antreprenori","tag-business","tag-companie","tag-cuplu","tag-educatie","tag-elevi","tag-investitori","tag-online","tag-pornire","tag-poveste","tag-provocare","tag-sfaturi","tag-studenti","tag-tineri"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/164509","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=164509"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/164509\/revisions"}],"predecessor-version":[{"id":164513,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/164509\/revisions\/164513"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=164509"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=164509"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=164509"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}