\nAcestea pot veni sub forma unor recomand\u0103ri de la persoane specializate, a\u015fa cum se \u00eent\u00e2mpl\u0103 la magazinele de lux, de la consilieri online ori chiar de la robo\u0163i.
\nRetailerul Stitch Fix, de exemplu, are angajate 3.700 de persoane pe post de stili\u015fti care s\u0103 le fac\u0103 recomand\u0103ri clien\u0163ilor care pl\u0103tesc un abonament pentru aceasta, persoane alese din r\u00e2ndul celor cu studii sau carier\u0103 \u00een industria modei ori experien\u0163\u0103 de retail \u015fi care \u015ftiu s\u0103 scrie frumos \u015fi corect. Clien\u0163ii trebuie s\u0103 spun\u0103 ce doresc, dac\u0103 vor ceva pentru serviciu sau vreo ocazie, iar stilistul care le ofer\u0103 asisten\u0163\u0103 alege ce s\u0103 le trimit\u0103 pe baza istoricului de achizi\u0163ii al respectivului client, a post\u0103rilor acestuia de pe re\u0163elele de socializare online unde clientul \u015fi-a \u00eenc\u0103rcat poze \u00een diverse \u0163inute \u015fi a datelor despre m\u0103surile \u015fi preferin\u0163ele acestuia extrase cu ajutorul unor algoritmi software, recomand\u0103rile devenind, cu timpul, din ce \u00een ce mai precise.
\nCompania japonez\u0103 Uniqlo a implementat un robot de chat care \u0163ine seama de preferin\u0163ele exprimate de clien\u0163i \u00een conversa\u0163ii, istoricul cump\u0103r\u0103turilor acestora, precum \u015fi horoscopul celor care-i cer sfatul.
\n\u015ei Amazon are stili\u015ftii s\u0103i, a c\u0103ror menire este s\u0103-i \u00eenve\u0163e pe robo\u0163ii software cum s\u0103 fac\u0103 recomand\u0103ri de articole vestimentare \u00een func\u0163ie de siluet\u0103, tendin\u0163e, m\u0103suri \u015fi eventual de stil. Consultan\u0163ii umani r\u0103spund, printre altele, unor \u00eentreb\u0103ri de la clien\u0163i cu privire la ce s\u0103 aleag\u0103 dintre dou\u0103 piese, o op\u0163iune oferit\u0103 de aplica\u0163ia pentru dispozitive mobile a retailerului.<\/p>\n","protected":false},"excerpt":{"rendered":"
\u00cen \u00eencercarea de a se diferen\u0163ia \u015fi a c\u00e2\u015ftiga astfel clien\u0163i, retailerii din domeniul modei apeleaz\u0103 la tot felul de solu\u0163ii, una dintre ele fiind sfaturile personalizate pentru achizi\u0163ii, scrie Washington Post. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[4473,284,4126,10884,8853,10898,6481,539,11128,6298,10481,413,9865,451,3852,447,10911,24977],"class_list":["post-164163","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-achizitii","tag-castigare","tag-clienti","tag-incercare","tag-istoric","tag-masuri","tag-moda","tag-online","tag-post","tag-pregateste","tag-recomandari","tag-retaileri","tag-robot","tag-roboti","tag-sfaturi","tag-soft","tag-solutii","tag-washington-post"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/164163","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=164163"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/164163\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=164163"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=164163"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=164163"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}