\nAlina F\u0103ni\u0163\u0103, CEO, PKF Finconta<\/p>\n
\nCompaniile mari sunt asociate cu birocra\u0163ia. Structura organizatoric\u0103 stufoas\u0103, excesul de proceduri, email-uri \u015fi aprob\u0103ri sufoc\u0103 inova\u0163ia. Ca s\u0103 r\u0103spund\u0103 competi\u0163iei globale, mediul de afaceri se schimb\u0103. Inova\u0163ia \u015fi antreprenoriatul se propag\u0103 \u00een lumea \u00eentreag\u0103. Companiile care apar sunt mici \u015fi propun solu\u0163ii tot mai \u00eendr\u0103zne\u0163e. Antreprenorii, de multe ori proveni\u0163i din corpora\u0163ii, \u015ftiu sincopele de agilitate ale companiilor mari \u015fi le speculeaz\u0103 iner\u0163ia. \u201dBusiness as usual\u201d nu mai func\u0163ioneaz\u0103. Internetul le d\u0103 curaj celor \u00eentreprinz\u0103tori. Calea spre antreprenoriat este pavat\u0103 de bi\u0163i de ini\u0163iativ\u0103.<\/p>\n
\nInova\u0163ia \u015fi antreprenoriatul vor c\u00e2\u015ftiga teren la nivel global datorit\u0103 unor condi\u0163ii esen\u0163iale. \u00cen primul r\u00e2nd, g\u00e2ndirea antreprenorial\u0103 \u2013 ceea ce au antreprenorii bun \u015fi beneficiaz\u0103 tot mediul de business, este c\u0103 pot s\u0103 vad\u0103, s\u0103 \u00een\u0163eleag\u0103 \u015fi s\u0103 valorifice oportunit\u0103\u0163ile din pia\u0163\u0103. Abilitatea lor de a g\u00e2ndi diferit, de a vedea ce al\u0163ii nu v\u0103d, de a observa ce nu exist\u0103 \u015fi identifica oportunit\u0103\u0163ile potrivite sunt doar c\u00e2teva calit\u0103\u0163i care diferen\u0163iaz\u0103 antreprenorii de salaria\u0163i. \u00cen al doilea r\u00e2nd, \u00eencrederea \u2013 criza economic\u0103 declan\u015fat\u0103 \u00een anul 2008 a erodat \u00eencrederea \u00een sistemul financiar \u015fi \u00een capacitatea autorit\u0103\u0163ilor de a preveni situa\u0163ii economice care afecteaz\u0103 semnificativ companiile. Ne\u00eencrederea provenit\u0103 din slaba reglementare, respectiv operare, a instrumentelor financiare i-a responsabilizat pe oameni, a reinventat comunit\u0103\u0163i, \u0163\u0103ri \u015fi societ\u0103\u0163i. Ca atare, dintr-un sentiment de insecuritate individual\u0103, s-au creat emo\u0163ii colective care sus\u0163in \u00eencrederea \u00een antreprenoriat.<\/p>\n
\n\u00cen al treilea r\u00e2nd, este vorba despre colaborarea \u00eentre companii \u2013 la nivel global se configureaz\u0103 colabor\u0103ri \u00eentre antreprenori. Obi\u015fnuitele proiecte de colaborare pe inova\u0163ie \u00eentre state, prin institute de cercetare \u015fi universit\u0103\u0163i, acum devin obi\u015fnuite \u00eentre companiile antreprenoriale. Concomitent, proiecte de mare succes tip Start-up Nation sunt tot mai des \u00eent\u00e2lnite \u00een \u0163\u0103rile UE \u015fi din Asia. \u00cen peisajul antreprenorial, privilegia\u0163i sunt cei care pornesc un start-up \u00een tehnologie. Incubatoarele de afaceri sunt tot mai des considerate op\u0163iuni viabile pentru \u0163\u0103rile care vor s\u0103-\u015fi creasc\u0103 competitivitatea. <\/p>\n
\nO alt\u0103 condi\u0163ie esen\u0163ial\u0103 este comer\u0163ul global \u2013 chiar dac\u0103 \u00een acest moment exist\u0103 tensiuni comerciale \u00eentre marile puteri politico-economice, acestea sunt pasagere. \u00cen fond, condi\u0163iile comer\u0163ului global s-au \u00eembun\u0103t\u0103\u0163it. Economiile sunt interdependente \u015fi, per ansamblu, barierele comerciale se ridic\u0103. Accesul facil la internet a devenit de facto<\/em> un drept al omului la informare. Aceste condi\u0163ii conduc la reforme politice, la proliferarea transparen\u0163ei comerciale \u015fi culturale, la progres social \u015fi creaz\u0103 un context favorabil pentru business.<\/p>\n \n\u00cen cel de-al cincilea r\u00e2nd, responsabilitatea fa\u0163\u0103 de societate \u015fi mediu \u2013 obiectivele de afaceri ale companiilor sunt inseparabile de societatea \u015fi mediul \u00een care acestea func\u0163ioneaz\u0103, iar a nu lua \u00een considerare impactul asupra acestor dou\u0103 componente ar face nesustenabile activit\u0103\u0163ile companiilor. Performan\u0163a prin urm\u0103rirea \u201cobiectivelor prezentului\u201d \u015fi responsabilitatea ob\u0163inerii rezultatelor \u201cf\u0103r\u0103 a compromite abilitatea genera\u0163iilor viitoare de a-\u015fi atinge propriile obiective\u201d vor conta \u00een preferin\u0163ele de cump\u0103rare a produselor \u015fi serviciilor companiilor care sus\u0163in acest deziderat.<\/p>\n \nNevoia de inova\u0163ie \u015fi spiritul antreprenorial care o acompaniaz\u0103 vor fi orientate spre un scop altfel: dorin\u0163a unui nivel de trai mai bun, opera\u0163ionalizarea \u201dinstinctului binelui\u201d \u00een slujba comunit\u0103\u0163ii, protejarea mediului \u015fi profit sustenabil. Trebuie s\u0103 construim o lume mai bun\u0103.<\/p>\n \nDe peste 23 de ani, PKF Finconta este una dintre principalele 10 firme de servicii profesionale din Rom\u00e2nia. Ca membri ai PKF International Ltd. suntem parte dintr-o re\u0163ea interna\u0163ional\u0103 de firme independente din punct de vedere legal, care ofer\u0103 consultan\u0163\u0103 \u015fi audit oriunde \u00een lume.Grupul PKF Finconta este format din patru societ\u0103\u0163i cu capital rom\u00e2nesc: PKF Finconta, PKF Finconta Consultan\u0163\u0103, PKF Finconta HR \u015fi Finconta Consulting SPRL, membre ale organismelor profesionale na\u0163ionale CECCAR, CAFR, CCFR \u015fi UNPIR. Prin intermediul acestora oferim servicii de audit financiar, analiz\u0103 financiar\u0103 corporativ\u0103, consultan\u0163\u0103 fiscal\u0103, \u00eentocmirea dosarului pre\u0163urilor de transfer, servicii de contabilitate, salarizare, resurse umane, insolven\u0163\u0103, auditarea fondurilor nerambursabile \u015fi due diligence de achizi\u0163ii.<\/p>\n","protected":false},"excerpt":{"rendered":" Alina F\u0103ni\u0163\u0103, CEO, PKF Finconta Companiile mari sunt asociate cu birocra\u0163ia. Structura organizatoric\u0103 stufoas\u0103, excesul de proceduri, email-uri \u015fi aprob\u0103ri sufoc\u0103 inova\u0163ia. Ca s\u0103 r\u0103spund\u0103 competi\u0163iei globale, mediul de afaceri se schimb\u0103. Inova\u0163ia \u015fi antreprenoriatul se propag\u0103 \u00een lumea \u00eentreag\u0103. Companiile care apar sunt mici \u015fi propun solu\u0163ii tot mai \u00eendr\u0103zne\u0163e. Antreprenorii, de multe ori […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[529],"tags":[255,235,201,10327,251,469,11056,265,10287,87,80,15],"class_list":["post-163641","post","type-post","status-publish","format-standard","hentry","category-opinii","tag-antreprenori","tag-business","tag-companii","tag-conditii","tag-consolidare","tag-consultanta","tag-financiar","tag-inovatie","tag-mediu","tag-opinie","tag-refuz","tag-servicii"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/163641","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=163641"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/163641\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=163641"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=163641"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=163641"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}