{"id":163041,"date":"2018-08-05T12:59:46","date_gmt":"2018-08-05T12:59:46","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=163041"},"modified":"2018-08-05T12:59:46","modified_gmt":"2018-08-05T12:59:46","slug":"cursa-pentru-cea-mai-mare-piata-din-lume-heineken-achizitioneaza-o-participatie-de-3-miliarde-de-dolari-in-cel-mai-mare-producator-chinez-de-bere","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=163041","title":{"rendered":"Cursa pentru cea mai mare pia\u0163\u0103 din lume: Heineken achizi\u0163ioneaz\u0103 o participa\u0163ie de 3 miliarde de dolari \u00een cel mai mare produc\u0103tor chinez de bere"},"content":{"rendered":"<p>\nHeineken preia o participa\u0163ie de 3,1 miliarde de dolari \u00een compania-mam\u0103 a China Resources Beer, cel mai mare produc\u0103tor de bere din China, pentru a cre\u015fte apetitul consumatorilor fa\u0163\u0103 de brandurile premium \u00een cea mai mare pia\u0163\u0103 de desfacere din lume, potrivit Reuters.<\/p>\n<p>\nAl doilea cel mai mare produc\u0103tor de bere din lume va prelua o participa\u0163ie de 40% \u00een CRH Beer, ob\u0163in\u00e2nd astfel o re\u0163eau puternic\u0103 de distribu\u0163ie \u00een China \u015fi un acces mult mai bun la pia\u0163a pe care a accesat-o cu dificultate p\u00e2n\u0103 acum.<\/p>\n<p>\nPentru CR Beer, produc\u0103torul berii Snow, tranzac\u0163ia este un mod de a intra \u00een sectorul premium, dominat de altfel de branduri str\u0103ine, \u00eentr-un moment \u00een care cererea pentru branduri ieftine scade \u00een China.<\/p>\n<p>\n\u201eAceast\u0103 tranzac\u0163ie va accelera strategia produsului Snow \u015fi ne va oferi o \u015fans\u0103 s\u0103 prelu\u0103m o poz\u0163iie de lider pe pia\u0163a produselor premium \u00een 5-10 ani\u201d, spune Hou Xiaohai, executiv al CR Beer.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Heineken preia o participa\u0163ie de 3,1 miliarde de dolari \u00een compania-mam\u0103 a China Resources Beer, cel mai mare produc\u0103tor de bere din China, pentru a cre\u015fte apetitul consumatorilor fa\u0163\u0103 de brandurile premium \u00een cea mai mare pia\u0163\u0103 de desfacere din lume, potrivit Reuters. Al doilea cel mai mare produc\u0103tor de bere din lume va prelua [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[7213,246,60],"class_list":["post-163041","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-bere","tag-crestere","tag-piata"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/163041","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=163041"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/163041\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=163041"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=163041"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=163041"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}