Negocierile au pornit in luna octombrie, dupa ce MOL Global a
\ndezvoltat o serie de servicii pentru reteaua sociala, printre care
\nFriendster Wallet si Friendster Gift Shop, care le permit
\nconsumatorilor sa cumpere bunuri virtuale de pe paginile retelei.
\nDin aceasta tranzactie, cel mai mult de castigat au fondurile de
\ninvestitii care au finantat anterior Friendster, printre primele
\nretele de socializare aparute pe internet, in 2003. Investitorii
\nBattery Ventures, Benchmark Capital, Kleiner Perkins Caufield &
\nByers, Duff Ackerman & Goodrich, Founders Fund si IDG Ventures
\nSF au platit in total pentru participatii in cadrul retelei sociale
\nin jur de 46 de milioane de dolari (31,2 mil. euro), valoarea
\ninvestitiilor fiind acum cl putin dubla.<\/p>\n
\nUn indicator important pentru a aprecia valoarea unei retele online
\nsi pentru a determina evolutia acesteia il reprezinta veniturile
\ndin publicitate per advertiser, sustine Jeremy Liew, analist in
\ncadrul Lightspeed Venture Partners. “Cu cat numarul publicitarilor
\ncare cheltuie mai mult de 100.000 de dolari pe paginile retelei
\neste mai mare intr-un trimestru, cu atat mai bine”, spune Liew, cu
\nmentiunea ca acest indicator demonstreaza ca reteaua sociala a
\ntrecut de perioada de proba, publicitarii incluzand acest canal de
\npromovare in mixul de marketing.
\nReteaua Friendster este folosita in special in Asia, unde numara
\npeste 75 de milioane de utilizatori inregistrati, adica 90% din
\ntotal.<\/p>\n","protected":false},"excerpt":{"rendered":"
Reteaua de socializare Friendster a fost achizitionata de furnizorul malaezian de servicii de plati online MOL Global. Valoarea tranzactiei nu a fost facuta publica, dar suma vehiculata in piata este de cel putin 100 de milioane de dolari (67,8 mil. euro).<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511],"tags":[14534,171,14533,7319],"class_list":["post-15887","post","type-post","status-publish","format-standard","hentry","category-afaceri","tag-friendster","tag-internet","tag-mol-global","tag-retele-de-socializare"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/15887","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=15887"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/15887\/revisions"}],"predecessor-version":[{"id":35935,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/15887\/revisions\/35935"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=15887"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=15887"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=15887"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}