{"id":158839,"date":"2018-03-21T13:57:39","date_gmt":"2018-03-21T13:57:39","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=158839"},"modified":"2018-03-21T13:57:39","modified_gmt":"2018-03-21T13:57:39","slug":"care-sunt-cele-mai-vandute-medicamente-fara-reteta-din-romania","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=158839","title":{"rendered":"Care sunt cele mai v\u00e2ndute medicamente f\u0103r\u0103 re\u0163et\u0103 din Rom\u00e2nia"},"content":{"rendered":"<div>\nPia\u0163a de OTC-uri a ajuns la peste 1,9 miliarde de lei anul trecut, potrivit datelor oferite de compania de cerce\u00adta\u00adre de pia\u0163\u0103 Euromonitor.<\/div>\n<div>\n&nbsp;<\/div>\n<div>\nCel mai v\u00e2ndut medicament f\u0103\u00adr\u0103 re\u0163et\u0103 este Nurofen, cu v\u00e2nz\u0103ri de 207 mil. lei anul trecut \u015fi o cot\u0103 de pia\u0163\u0103 de 10,7%. \u00cen pia\u0163a de OTC-uri con\u00adcureaz\u0103 companii precum Re\u00adckitt Benckiser, Bio\u00adfarm, GSK, Sanofi sau Sun Phar\u00adma\u00adce\u00adu\u00adtical Industries, care de\u0163in \u00een total o cot\u0103 de pia\u0163\u0103 de peste 40%.<\/div>\n<div>\n&nbsp;<\/div>\n<div>\n\u201e\u00cen ultimii ani a crescut interesul popula\u0163iei pentru pre\u00adven\u0163ie \u015fi \u00eentre\u0163inerea st\u0103rii de s\u0103n\u0103tate. Compania Biofarm vizeaz\u0103 l\u0103r\u00adgirea portofoliului prin dezvoltarea \u015fi fa\u00adbri\u00adcarea de produse noi, \u0163in\u00e2nd cont de evolu\u0163ia con\u00adti\u00adnu\u0103 a pie\u0163ei farmaceutice din Rom\u00e2nia \u015fi nu numai, de in\u00adci\u00adden\u0163a \u015fi prevalen\u0163a diferitelor patologii \u00een popula\u0163ia ge\u00adne\u00adral\u0103. Portofoliul companiei Biofarm este bazat pe ne\u00advoi\u00adle pie\u0163ei\u201c, au r\u0103spuns reprezentan\u0163ii Biofarm pentru ZF.<\/div>\n<div>\n&nbsp;<\/div>\n<div>\n<a href=\"http:\/\/www.zf.ro\/companii\/o-piata-de-2-miliarde-de-lei-nurofen-colebil-si-theraflu-cele-mai-vandute-medicamente-fara-reteta-17070957\">Cititi mai multe pe www.zf.ro<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Medicamentele eliberate f\u0103r\u0103 prescrip\u0163ie medical\u0103 (OTC) au c\u00e2\u015ftigat teren \u00een pia\u0163a de medicamente \u00een ultimii ani, \u00een contextul \u00een care rom\u00e2nii acord\u0103 mai mult\u0103 aten\u0163ie st\u0103rii lor de s\u0103n\u0103tate.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[10638,284,534,17052,323,60,23630,22923,173,98,205,19154,4878],"class_list":["post-158839","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-acordare","tag-castigare","tag-context","tag-eliberare","tag-medicamente","tag-piata","tag-prescriptie","tag-retete","tag-romani","tag-romania","tag-sanatate","tag-stare","tag-vanzare"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/158839","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=158839"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/158839\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=158839"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=158839"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=158839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}