{"id":158740,"date":"2018-03-19T11:55:29","date_gmt":"2018-03-19T11:55:29","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=158740"},"modified":"2018-03-19T11:55:29","modified_gmt":"2018-03-19T11:55:29","slug":"in-2017-apa-calipso-a-inregistrat-o-crestere-a-cifrei-de-afaceri-cu-peste-30","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=158740","title":{"rendered":"\u00cen 2017, Apa Calipso a \u00eenregistrat o crestere a cifrei de afaceri cu peste 30%"},"content":{"rendered":"<p>\n\u201eNumai \u00een 2017 am investit aproximativ cinci milioane de lei \u00een modernizarea \u015fi eficientizarea capacit\u0103\u0163ii de produc\u0163ie \u015fi ne-am extins re\u0163eaua de colaboratori . Am pus accent pe reducerea amprentei de carbon \u015fi am investit \u00een tehnologii noi de ambalare care reduc consumul de plastic cu 60 de tone anual.&nbsp; Cre\u015ftem organic \u015fi natural\u201d, declar\u0103 Daciana Siderache, director general Apa Calipso.&nbsp;<\/p>\n<p>\nEa adaug\u0103 c\u0103 \u201e2017 a fost unul bun din punctul de vedere al volumelor, dar a adus \u015fi provoc\u0103ri considerabile, precum cre\u015fterea important\u0103 a pre\u0163ului ambalajelor determinat\u0103 de evolu\u0163ia pre\u0163ului petrolului la nivel mondial sau presiuni interne venite din zona fiscalit\u0103\u0163ii fluctuante\u201d.<\/p>\n<p>\nCom\u0103ania \u00ee\u015fi propune s\u0103 investeasc\u0103 \u00een eficientizarea \u015fi extinderea capacit\u0103\u0163ii de produc\u0163ie si de depozitare, \u015fi se axeaz\u0103, de asemenea, pe reducerea cantitatii de plastic ajuns\u0103 pe pia\u0163\u0103. Pentru anul acesta, compania \u015fi-a planificat un buget de investi\u0163ii de patru milioane de lei.<\/p>\n<p>\n\u201eConsumatorii \u00eencep s\u0103 pun\u0103 accent pe calitatea \u015fi puritatea apei. Pre\u0163urile mici nu mai reprezint\u0103 o component\u0103 important\u0103 c\u00e2nd vine vorba despre ap\u0103. Pe pia\u0163a apelor \u00eembuteliate, consumatorul este atent la caracteristicile apei pe care o consum\u0103 \u015fi se informeaz\u0103 cu mai mult interes asupra a ceea ce scrie pe etichet\u0103. Se face tot mai mare focus pe puritatea apei, cantitatea de nitri\u0163i sau reziduul fix\u201d, spune reprezentanta companiei.&nbsp;<\/p>\n<p>\nCele mai importante coordonate \u00een analiza apei o reprezint\u0103 reziduul fix, cantitatea de nitri\u0163i \u015fi Ph-ul. Conform reglement\u0103rilor \u00een vigoare, \u00een Rom\u00e2nia, o ap\u0103 mineral\u0103 este bun\u0103 de b\u0103ut dac\u0103 reziduul fix este mai mic de 500 mg\/l, iar Ph-ul trebuie s\u0103 fie c\u00e2t mai apropiat de Ph-ul corpului uman.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apa Calipso a \u00eenregistrat \u00een 2017 o cifr\u0103 de afaceri cu peste 30% mai mare fa\u0163\u0103 de 2016, \u015fi a livrat 210 milioane de litri de ap\u0103. Cre\u015fterea a venit pe fondul investi\u0163iilor \u00een valoare de zece milioane de lei realizate \u00een ultimii doi ani. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7211],"tags":[5593,388,9817,246,22346,149,14909,479,60,21049,259,8316,465,8257],"class_list":["post-158740","post","type-post","status-publish","format-standard","hentry","category-comert","tag-apa","tag-cifra-de-afaceri","tag-consum","tag-crestere","tag-inregistrare","tag-investitii","tag-livrare","tag-modernizare","tag-piata","tag-plastic","tag-productie","tag-reducere","tag-valoare","tag-venit"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/158740","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=158740"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/158740\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=158740"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=158740"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=158740"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}