{"id":157482,"date":"2018-02-06T12:02:00","date_gmt":"2018-02-06T12:02:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=157482"},"modified":"2018-02-06T12:02:00","modified_gmt":"2018-02-06T12:02:00","slug":"grupul-city-grill-a-raportat-afaceri-de-peste-337-mil-euro-anul-trecut","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=157482","title":{"rendered":"Grupul City Grill a raportat afaceri de peste 33,7 mil. euro anul trecut"},"content":{"rendered":"<p>\nSuprafa\u0163a total\u0103 a restaurantelor \u015fi cafenelelor operate de Grup a ajuns \u00een prezent la 12.500 mp, iar capacitatea lor este de peste 3.372 persoane \u00een interior (53%) \u015fi 2.952 persoane pe terase (47%).&nbsp;<\/p>\n<p>\n\u00cen 2017, \u00een restaurantele Grupului City Grill, peste 40% dintre v\u00e2nz\u0103rile grupului au trecut prin programul de fidelizare Out4food.&nbsp;<\/p>\n<p>\n\u201cAplica\u0163ia Out4Food este pariul nostru \u00een tehnologie \u015fi \u00een cei 5 ani de la lansare s-a dovedit a fi cel mai performant sistem de fidelizare al clien\u0163ilor din industria noastr\u0103. A ajuns la peste 80.000 conturi active \u015fi este folosit\u0103 \u00een special de persoane cu v\u00e2rsta \u00eentre 27-40 ani, mai mul\u0163i b\u0103rba\u0163i, c\u0103s\u0103tori\u0163i, cu copii, studii superioare \u015fi pozi\u0163ii de middle \u015fi top management.\u201d \u2013declar\u0103 Daniel Mischie, CEO City Grill Group.<\/p>\n<p>\nValoarea medie a unei tranzac\u0163ii \u00een restaurantele din Grupul City Grill este 99 lei. Cele mai comandate preparate difer\u0103, \u00een func\u0163ie de brandul \u015fi specificul restaurantului, \u00eens\u0103 se remarc\u0103 interesul ridicat al clien\u0163ilor fa\u0163\u0103 de ciolanul de porc cu varz\u0103, mici, pizza \u015fi paste, papana\u015fi, bor\u015f de cocos sau&nbsp; M\u00e2ncarea Berarului (pulpe de ra\u0163\u0103 la cuptor).<\/p>\n<p>\nCu peste 1350 angaja\u0163i \u00een cele 19 restaurante \u015fi cafenele operate, Grupul City Grill este cel mai important angajator rom\u00e2n din industria restaurantelor. \u00cen 2017 au fost \u00eenfiin\u0163ate peste 200 locuri de munc\u0103, iar \u00een 2018 num\u0103rul angaj\u0103rilor pe pozi\u0163ii noi va dep\u0103\u015fi 350. Cele mai c\u0103utate pozi\u0163ii sunt cele de picoli, osp\u0103tari, buc\u0103tari \u015fi ajutor de buc\u0103tar.<\/p>\n<p>\n\u201cAcademia City Grill este un proiect pe care l-am lansat anul trecut pentru a facilita intrarea persoanelor necalificate \u00een domeniu. \u00cen cadrul Academiei se desf\u0103\u015foar\u0103 cursuri de formare, practice \u015fi teoretice, pentru meserii precum osp\u0103tar sau buc\u0103tar, dar \u015fi pentru func\u0163ii de conducere, precum \u015fef de sal\u0103 sau \u015fef de restaurant. O persoan\u0103 f\u0103r\u0103 experien\u0163\u0103 care \u00ee\u015fi dore\u015fte s\u0103 \u00eenve\u0163e meserie, s\u0103 primeasc\u0103 un venit stabil \u015fi la timp, poate de exemplu s\u0103 \u00eenceap\u0103 \u00eentr-o pozi\u0163ie de ajutor de buc\u0103tar, s\u0103 urmeze cursurile Academiei \u015fi \u00een 6 luni s\u0103 fie calificat pentru o pozi\u0163ie de buc\u0103tar, cu diplom\u0103 acreditat\u0103 de Ministerul Muncii.\u201d \u2013adaug\u0103 Daniel Mischie.<\/p>\n<p>\nMotoarele cre\u015fterii cifrei de afaceri \u00een 2017 au fost investi\u0163iile \u00een tehnologie, eficientizarea opera\u0163iunilor \u015fi deschiderea a dou\u0103 noi restaurante sub brandul Trattoria Buongiorno (Trattoria Buongiorno Centrul Istoric \u015fi Trattoria Buongiorno Arena). Valoarea total\u0103 a investi\u0163iilor demarate \u00een 2017 a fost de 4,5 milioane de euro.<\/p>\n<p>\nValoarea estimat\u0103 a investi\u0163iilor \u00een 2018 se situeaz\u0103 \u00een jurul a 4,2 milioane de euro, iar direc\u0163iile strategice c\u0103tre care sunt alocate sunt resursele umane (programe de formare profesional\u0103, dezvoltare personal\u0103 \u015fi fidelizare pentru angaja\u0163i) \u015fi tehnologie (dezvoltarea aplica\u0163iei Out4Food), precum \u015fi dezvoltarea \u015fi modernizarea re\u0163elei \u015fi un nou segment de business, livr\u0103rile la domiciliu.<\/p>\n<p>\nGrupul City Grill este cel mai important juc\u0103tor rom\u00e2n din industria restaurantelor. Fondat \u00een 2004, Grupul City Grill opereaz\u0103 \u00een prezent 19 restaurante \u015fi cafenele sub brandurile Caru\u2019 Cu Bere, Hanu\u2019 lui Manuc, Pesc\u0103ru\u015f, Hanul Berarilor, Trattoria Buongiorno, City Grill \u015fi City Caf\u00e9.<\/p>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Grupul rom\u00e2nesc de restaurante City Grill a \u00eenregistrat \u00een 2017 o cifr\u0103 de afaceri de 33,7 milioane euro, \u00een cre\u015ftere cu 11% fa\u0163\u0103 de anul anterior, potrivit unui comunicat de pres\u0103 trimis de reprezentan\u0163ii companiei. Grupul City Grill administreaz\u0103 \u00een prezent 19 restaurante \u015fi cafenele, deschise sub brandurile Caru\u2019 Cu Bere, Hanu\u2019 lui Manuc, Pesc\u0103ru\u015f, Hanul Berarilor, Trattoria Buongiorno, City Grill \u015fi City Caf\u00e9.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[7826,81,7213,7386,4119,6551,388,272,32562,246,83,7442,467,22346,7469,245,519,9789,7436,24193],"class_list":["post-157482","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-administrare","tag-afaceri","tag-bere","tag-branduri","tag-bucatar","tag-cafenele","tag-cifra-de-afaceri","tag-companie","tag-comunicat","tag-crestere","tag-deschidere","tag-dezvoltare","tag-grup","tag-inregistrare","tag-presa","tag-prezenta","tag-raportare","tag-reprezentanti","tag-restaurante","tag-trecut"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/157482","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=157482"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/157482\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=157482"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=157482"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=157482"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}