{"id":155373,"date":"2017-11-27T13:32:16","date_gmt":"2017-11-27T13:32:16","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=155373"},"modified":"2017-11-27T13:32:16","modified_gmt":"2017-11-27T13:32:16","slug":"un-nou-trend-retailerii-merg-in-complexurile-imobiliare-noi","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=155373","title":{"rendered":"Un nou trend: retailerii merg \u00een complexurile imobiliare noi"},"content":{"rendered":"

\nAlte re\u0163ele care au atacat aceste proiecte reziden\u0163iale sunt Mega Image, Lidl, Penny Market, Carrefour \u015fi Profi. Grupul a deschis la finalul s\u0103pt\u0103m\u00e2nii trecute primul magazin integrat \u00eentr-un complex comercial \u00een Cluj-Napo\u00adca, ora\u015f \u00een care mai de\u0163ine alte dou\u0103 unit\u0103\u0163i indepen\u00adden\u00adte. Ma\u00adgazinul are circa 2.400 mp suprafa\u0163\u0103 de v\u00e2nzare, fiind ast\u00adfel una dintre cele mai mici unit\u0103\u0163i ale lan\u0163ului.<\/p>\n

\nMaga\u00adzi\u00adne\u00adle Kaufland au \u00eentre 2.000 \u015fi 5.500 mp, cu o medie de 3.600 mp. Pe de alt\u0103 parte, p\u00e2n\u0103 acum doar magazinele cu su\u00adpra\u00adfa\u0163\u0103 mult mai mic\u0103 – sub 1.000 mp – intrau \u00een astfel de complexuri imobiliare, mai exact supermarketurile \u015fi ma\u00adgazinele de proximitate sau discount. Dac\u0103 supermarketurile \u015fi magazinele de proximitate au format adaptat pentru aceste complexuri reziden\u0163iale, discounterii precum Lidl \u015fi Penny Market, dar \u015fi Kaufland \u015fi-au adaptat magazinele. De regul\u0103 cei trei comercian\u0163i preferau s\u0103 ridice magazine de la zero, pe terenuri proprii. La polul opus, Mega Image, Profi sau Carrefour cu formatul Market au mers mereu pe magazinele de la parterul blocurilor sau al cl\u0103dirilor de birouri, unde au trafic asigurat.<\/p>\n

\nCititi mai multe pe www.zf.ro<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Kaufland, liderul comer\u0163ului local, a deschis primul s\u0103u magazin \u00eentr-un complex imobiliar, dup\u0103 ce anterior a deschis doar hipermarketuri independente. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[240,23674,83,420,30,18509,416,516,8301,387,413],"class_list":["post-155373","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-comert","tag-complex","tag-deschidere","tag-hipermarketuri","tag-imobiliare","tag-independenta","tag-kaufland","tag-lider","tag-magazin","tag-magazine","tag-retaileri"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/155373","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=155373"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/155373\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=155373"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=155373"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=155373"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}