\nRestaurantul va fi deschis pe 12 octombrie. Taco Bell face parte din portofoliul Yum! Brands \u015fi este principalul lan\u0163 de restaurante de tip \u201equick service restaurants\u201d (QSR) din lume, care ofer\u0103 produse de inspira\u0163ie mexican\u0103. Prezen\u0163a sa pe pia\u0163a din Rom\u00e2nia este gestionat\u0103 de Sphera Franchise Group, operatorul exclusiv pe plan local al celorlalte dou\u0103 mari lan\u0163uri de restaurante din portofoliul Yum! Brands: KFC \u015fi Pizza Hut. Preg\u0103tirile pentru aceast\u0103 lansare au \u00eenceput \u00een februarie 2016, atunci c\u00e2nd un studiu de pia\u0163\u0103 am\u0103nun\u0163it a ar\u0103tat c\u0103 Rom\u00e2nia este o pia\u0163\u0103 cu un poten\u0163ial foarte mare pentru brandul californian, potrivit reprezentan\u0163ilor companiei.<\/p>\n
\n\u201eLansat \u00een cursul acestui an, Sphera Franchise Group include acum \u00eentreg portofoliul Yum! Brands, odat\u0103 cu deschiderea primului restaurant Taco Bell. A fost, a\u015fadar, un pas firesc pentru noi s\u0103 lu\u0103m \u00een considerare \u015fi s\u0103 analiz\u0103m aducerea brandului de inspira\u0163ie mexican\u0103 \u00een Rom\u00e2nia. \u00cen prim\u0103 faz\u0103, am demarat o cercetare ampl\u0103, realizat\u0103 cu ajutorul Kantar Millward Brown, unul dintre principalele grupuri de cercetare din lume. Studiul de specialitate ne-a confirmat c\u0103 Rom\u00e2nia este locul ideal pentru Taco Bell, c\u0103 rom\u00e2nii \u015ftiu despre brand, unii dintre ei av\u00e2nd ocazia s\u0103 \u00eencerce anterior produsele, \u015fi c\u0103 \u00ee\u015fi doresc s\u0103 se bucure de acestea \u015fi \u00een \u0163ar\u0103. Suntem, astfel, bucuro\u015fi s\u0103 anun\u0163\u0103m lansarea, cu at\u00e2t mai mult cu c\u00e2t acesta este singurul Taco Bell pe o raz\u0103 de 1.208 kilometri \u00een Europa Central\u0103 \u015fi de Est\u201d, a spus Mark Hilton, CEO Sphera Franchise Group.<\/p>\n
\nPrimul restaurant Taco Bell din Rom\u00e2nia se deschide \u00een B\u0103neasa Shopping City (\u015eoseaua Bucure\u015fti-Ploie\u015fti, nr. 42A, sectorul 1, Bucure\u015fti), \u00een urma unei investi\u0163ii de 350.000 de euro. \u00cen cadrul unit\u0103\u0163ii vor lucra 40 de angaja\u0163i.<\/p>\n
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\n <\/p>\n","protected":false},"excerpt":{"rendered":"
Grupul de restaurante Sphera Franchise Group deschide primul restaurant Taco Bell din \u0163ar\u0103, \u00een urma unei investi\u0163ii de 350.000 de euro. Lansarea marcheaz\u0103 \u015fi intrarea brandului sud-californian \u00een Europa Central\u0103 \u015fi de Est, aceasta fiind prima loca\u0163ie Taco Bell pe o raz\u0103 de 1.028 kilometri \u00een regiune, potrivit informa\u0163iilor transmise \u00eentr-un comunicat de pres\u0103 de reprezentan\u0163ii companiei. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511],"tags":[7179,306,272,83,13378,13374,47,11194,7436,98],"class_list":["post-153373","post","type-post","status-publish","format-standard","hentry","category-afaceri","tag-brand","tag-bucuresti","tag-companie","tag-deschidere","tag-europa-centrala","tag-europa-centrala-si-de-est","tag-lansare","tag-restaurant","tag-restaurante","tag-romania"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/153373","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=153373"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/153373\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=153373"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=153373"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=153373"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}