\nBrendan Heggarty, de 47 de ani, Marc Elrick, de 35 de ani \u015fi Joanna Livingstone, de 37 de ani, au creat Tan-Luxe \u00een 2015, dup\u0103 ce Marc, care de\u0163ine un salon de coafur\u0103 \u00een Glasgow, auzea diverse conversa\u0163ii \u00een cadrul salonului despre nemul\u0163umirile clien\u0163ilor \u00een leg\u0103tur\u0103 cu mirosul, culoarea, usc\u0103ciunea \u015fi petele pe care le las\u0103 produsele actuale de pe pia\u0163\u0103.<\/p>\n
\nA\u015fadar, a \u00eenceput s\u0103 studieze descoperiri \u015ftiin\u0163ifice \u00een domeniul cosmeticii pentru a oferi un bronz fals cu beneficii pentru \u00eengrijirea pielii. A \u00eenceput colaborarea cu Brendan \u015fi Joanna \u015fi le-a luat cinci ani de cercetare, dezvoltare, focus grupuri \u015fi circa 1.000 de teste de laborator. Produsele con\u0163in concentrate pe care le folose\u015fti \u00een ritualurile de \u00eengrijire a pielii, iar brandul Tan-Luxe a c\u00e2\u015ftigat premiul pentru cel mai popular brand nou ap\u0103rut pe pia\u0163\u0103, dup\u0103 ce a v\u00e2ndut \u00een valoare de un milion de lire sterline \u00een 24 de ore.<\/p>\n
\nGama include acum un ulei de 34 de lire sterline \u015fi pic\u0103turi auto-bronzante pentru corp, de 42 de lire sterline, precum \u015fi prima ap\u0103 vitaminizat\u0103 cu infuzie de ap\u0103 de bronzat. \u201eEste ceea ce noi numim Transparent Tanning, deoarece nu folosim vopsele sintetice sau culori orientative\u201d, spune Brendan. Valoarea total\u0103 a Tan-Luxe va dep\u0103\u015fi 15 milioane de lire sterline \u00een 2017 – al doilea an complet de afaceri – cu v\u00e2nz\u0103ri estimate de 23 de milioane de lire sterline pentru anul viitor.<\/p>\n
\n <\/p>\n","protected":false},"excerpt":{"rendered":"
Trei prieteni care c\u0103utau o modalitate de a ob\u0163ine bronzare artificial\u0103 f\u0103r\u0103 s\u0103-\u015fi p\u0103teze hainele au creat prima ap\u0103 de bronzare din lume. Brandul lor a ajuns la aproape 23 de milioane de lire sterline \u015fi are un num\u0103r impresionant de fani, arat\u0103 Daily Mail. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3834],"tags":[81,5593,7179,10356,30806,32968,18035,8199,274,16596,33396,18651,60,33871,15179,14985],"class_list":["post-151706","post","type-post","status-publish","format-standard","hentry","category-lifestyle","tag-afaceri","tag-apa","tag-brand","tag-cautare","tag-creare","tag-dailymail","tag-fani","tag-haine","tag-incepere","tag-ingrijire","tag-modalitate","tag-obtinere","tag-piata","tag-piele","tag-prieteni","tag-salon"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/151706","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=151706"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/151706\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=151706"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=151706"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=151706"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}