{"id":151437,"date":"2017-08-24T00:00:00","date_gmt":"2017-08-24T00:00:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=151437"},"modified":"2026-04-06T06:18:09","modified_gmt":"2026-04-06T06:18:09","slug":"managerul-responsabil-de-toate-produsele-din-benzinariile-rompetrol","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=151437","title":{"rendered":"Managerul responsabil de toate produsele din benzin\u0103riile Rompetrol"},"content":{"rendered":"<p>\nDin 2015, echipa dedicat\u0103 dezvolt\u0103rii zonei de magazine din cadrul sta\u0163iilor Rompetrol a ajuns la 13 angaja\u0163i, speciali\u015fti pe fiecare din grupele mari de produse din portfoliul companiei.<\/p>\n<p>\nCarmen P\u00e2rlog a absolvit \u00een 2006 Facultatea de Economie \u015fi Politici Economice \u00een cadrul UE, la Universitatea Rom\u00e2no-American\u0103 din Bucure\u015fti. \u00cen acela\u015fi an \u015fi-a \u00eenceput cariera la Rompetrol Downstream, ini\u0163ial ca junior buyer, de unde a evoluat p\u00e2n\u0103 \u00een func\u0163ia sa actual\u0103, \u00een care a fost promovat\u0103 \u00een 2015. Ea spune c\u0103 momentul cel mai dificil de p\u00e2n\u0103 acum din activitatea sa profesional\u0103 se leag\u0103 \u015fi de cea mai mare satisfac\u0163ie: odat\u0103 cu schimbarea conceptului de magazin \u015fi a moderniz\u0103rii sta\u0163iilor din perioada 2014-2015, s-a n\u0103scut \u015fi provocarea de a defini un nou layout, gama de produse, standarde de expunere \u015fi servire, at\u00e2t pentru zona de magazin, c\u00e2t \u015fi pentru zona de gastro. \u201eA fost un proces complex, care a implicat schimb\u0103ri majore at\u00e2t \u00een maniera de abordare a portofoliului, dar mai ales \u00een definirea unui sistem de aliniere a proceselor \u015fi procedurilor de lucru care s\u0103 permit\u0103 implementarea \u015fi uniformizarea acestora la nivel \u00eentregii re\u0163ele Rompetrol.\u201d Spune c\u0103 rezultatele au fost pe m\u0103sura efortului, pentru c\u0103 dup\u0103 mai bine de un an \u015fi jum\u0103tate de construc\u0163ie \u015fi \u00eembun\u0103t\u0103\u0163ire continu\u0103, cre\u015fterea constant\u0103 a v\u00e2nz\u0103rilor a confirmat succesul acestui proiect. \u201e\u00cen aceast\u0103 perioad\u0103, s-au \u00eenregistrat evolu\u0163ii pozitive at\u00e2t \u00een zona de magazin, c\u00e2t \u015fi \u00een partea de gastro \u2013 unde prin diversificarea \u015fi calitatea oferit\u0103 s-a observat o cre\u015ftere semnificativ\u0103 a num\u0103rului de clien\u0163i \u015fi a valorii per tranzac\u0163ie.\u201d<\/p>\n<p>\nCARMEN P\u00c2RLOG<\/p>\n<p>\n33 DE ANI<\/p>\n<p>\nSHOP MANAGER, ROMPETROL DOWNSTREAM<\/p>\n<p>\nCIFR\u0102 DE AFACERI (BRUT\u0102) 2015: 2,052 MLD. DOLARI&nbsp;&nbsp; \/&nbsp;&nbsp; CIFR\u0102 DE AFACERI (BRUT\u0102) 2016: 1,99 MLD. DOLARI<\/p>\n<p>\nPIERDERE NET\u0102: 27,4 MIL. DOLARI&nbsp;&nbsp; \/&nbsp;&nbsp; PROFIT NET (2016): 18,9 MIL. DOLARI*<\/p>\n<p>\nNUM\u0102R DE ANGAJA\u0162I (2016): 748<\/p>\n<p>\n*INFORMA\u0162IILE PREZENTATE SUNT \u00ceN CONFORMITATE CU STANDARDELE INTERNA\u0162IONALE DE CONTABILITATE IFRS \u015eI SUNT PREZENTATE \u00ceN DOLARI<\/p>\n<p>\n&nbsp;<\/p>\n<p>\nMai multe astfel de pove\u015fti au ap\u0103rut \u00een catalogul <strong>100 Tineri Manageri de Top<\/strong>, ajuns anul acesta la a 12-a edi\u0163ie.<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/16691491\/2\/coperta-tineri.jpg?height=465&amp;width=620\" style=\"width: 620px;height: 465px\" \/><\/p>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Principala responsabilitate a lui Carmen P\u00e2rlog vizeaz\u0103 coordonarea departamentului de shop al Rompetrol Downstream, divizia de retail a grupului KMG Interna\u0163ional. Implicit, este direct responsabil\u0103 \u015fi de dezvoltarea portofoliului de produse \u015fi servicii din cadrul benzin\u0103riilor Rompetrol, urm\u0103rind \u015fi anticip\u00e2nd tendin\u0163ele de pia\u0163\u0103 \u00een coroborare cu evolu\u0163ia obicieiurilor de consum ale clien\u0163ilor. Alte dou\u0103 aspecte pe care se concentreaz\u0103 sunt de identificarea unor factori diferen\u0163iatori \u015fi de dezvoltarea unor activit\u0103\u0163i promo\u0163ionale inovatoare pentru consumatori. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,3850],"tags":[14681,7168,4126,9817,7442,8337,6064,16978,7541,20020,7123],"class_list":["post-151437","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-lideri","tag-activitati","tag-benzinarii","tag-clienti","tag-consum","tag-dezvoltare","tag-evolutie","tag-manager","tag-portofoliu","tag-produse","tag-responsabil","tag-rompetrol"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/151437","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=151437"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/151437\/revisions"}],"predecessor-version":[{"id":151449,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/151437\/revisions\/151449"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=151437"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=151437"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=151437"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}