{"id":15124,"date":"2009-10-06T14:50:08","date_gmt":"2009-10-06T14:50:08","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=15124"},"modified":"2026-04-02T14:27:30","modified_gmt":"2026-04-02T14:27:30","slug":"top-brands-si-a-facut-intrarea-pe-piata-lactatelor","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=15124","title":{"rendered":"Top Brands si-a facut intrarea pe piata lactatelor"},"content":{"rendered":"<p>&#8220;In urma asocierii cu Master House Group am preluat partea de<br \/>\ndistributie si am adus oameni in managementul companiei&#8221;, a<br \/>\ndeclarat Remus Danaila, administratorul Master House Group si fost<br \/>\ndirector financiar in cadrul Top Brands Distribution.<\/p>\n<p>Master House Group a finalizat la sfarsitul anului 2008<br \/>\nconstructia fabricii de lactate din judetul Giurgiu, in urma unei<br \/>\ninvestii de 2,5 milioane euro. La momentul respectiv, compania nu<br \/>\nera de vanzare si au fost abordati reprezentantii Top Brands in<br \/>\nvederea asigurarii distributiei produselor lactate, dar in urma<br \/>\nnegocierilor s-a cazut de comun acord ca o asociere ar fi benefica<br \/>\npentru ambii parteneri.<\/p>\n<p>Lansarea pe piata a produselor &#8220;DAR Lactate&#8221; va incepe din 6<br \/>\noctombrie in Bucuresti, avand ca tinta magazinele de proximitate.<br \/>\nObiectivul de marketing pentru anul acesta este acoperirea pietei<br \/>\ndin Bucuresti si utilizarea la maxim a capacitatii de productie a<br \/>\nfabricii.<\/p>\n<p>Brandul beneficiaza de un buget de promovare de 300.000 euro,<br \/>\naferent urmatoarelor 3 luni.<\/p>\n<p>Top Brands este principalul distribuitor al produselor Philip<br \/>\nMorris si Kraft Foods. Compania a inregistrat in primele 9 luni<br \/>\nafaceri in valoare de 380 milioane euro, datorita cresterii cu 15%<br \/>\na preturilor la tigari si vizeaza afaceri 400 milioane euro pana la<br \/>\nsfarsitul anului.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Top Brands Distribution, al doilea jucator de pe piata de distributie din Romania, a intrat pe piata lactatelor prin achizitionarea a 66% din actiunile producatorului Master House Group, in urma unei majorari de capital de 600.000 lei<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511],"tags":[7558,6278,13411],"class_list":["post-15124","post","type-post","status-publish","format-standard","hentry","category-afaceri","tag-distributie","tag-fmcg","tag-top-brands"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/15124","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=15124"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/15124\/revisions"}],"predecessor-version":[{"id":35276,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/15124\/revisions\/35276"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=15124"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=15124"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=15124"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}