{"id":150542,"date":"2017-07-27T11:00:00","date_gmt":"2017-07-27T11:00:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=150542"},"modified":"2017-07-27T11:00:00","modified_gmt":"2017-07-27T11:00:00","slug":"p-de-la-antreprenoriat-independent-la-francize-profitabile-cum-a-evoluat-star-kebab-in-mai-putin-de-1-an-de-la-deschiderea-primului-restaurant-in-romania","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=150542","title":{"rendered":"(P) De la antreprenoriat independent la francize profitabile: Cum a evoluat Star Kebab \u00een mai pu\u0163in de 1 an de la deschiderea primului restaurant \u00een Rom\u00e2nia"},"content":{"rendered":"<p>\nCompania a deschis primul restaurant din Rom\u00e2nia, \u00een Bucure\u015fti, \u00een vara anului 2016 \u015fi \u00een mai pu\u0163in de 1 an de c\u00e2nd a prezentat bucure\u015ftenilor viziunea sa despre restaurantele de tip fast-food, a anun\u0163at deja lansarea celei de-a doua unit\u0103\u0163i, \u00een Cotroceni. Iar planurile de extindere ale Star Kebab nu se opresc aici.<\/p>\n<p>\n<em>Concepte noi \u015fi dezvoltare accelerat\u0103 \u00een urm\u0103torii ani<\/em><\/p>\n<p>\nDeschiderea celei de-a doua loca\u0163ii proprii l\u00e2ng\u0103 AFI Palace are la baz\u0103 cererea tot mai mare pentru produsele Star Kebab \u015fi mai ales pentru serviciul de livrare la domiciliu. Noul restaurant are 220 de metri p\u0103tra\u0163i, design inovator, ambian\u0163\u0103 modern\u0103 \u015fi va putea procesa un num\u0103r mai mare de comenzi.<\/p>\n<p>\nPe l\u00e2ng\u0103 noul restaurant pe care Star Kebab \u00eel va lansa la \u00eenceputul lunii august 2017, re\u0163eaua lucreaz\u0103 \u015fi la noul concept integrat, dedicat pie\u0163ei de cafenele. STAR\u2019s Coffee Bar vrea s\u0103 atace pia\u0163a local\u0103 cu o mare varietate de cafele \u015fi produse din cafea, pe care le va pune la dispozi\u0163ie \u00eentr-o loca\u0163ie amenajat\u0103 \u00een stilul industrial-modern preferat de oaspe\u0163ii c\u0103rora li se adreseaz\u0103.<\/p>\n<p>\n\u201eContinu\u0103m extinderea Star Kebab a\u015fa cum am avut \u00een vedere \u00eenc\u0103 de la deschiderea primului local \u00een Chi\u015fin\u0103u. Star Kebab a luat amploare \u015fi estim\u0103m c\u0103 \u00een urm\u0103torii cinci ani vom fi prezen\u0163i \u00een 10 \u0163\u0103ri cu circa 200 de restaurante, deschise preponderent \u00een sistem de franciz\u0103. Ne baz\u0103m pe aceea\u015fi strategie de marketing curajoas\u0103 pe care am aplicat-o p\u00e2n\u0103 acum \u015fi pe inovarea constant\u0103 \u00een domeniu\u201d, men\u0163ioneaz\u0103 \u015etefan Chiricu\u0163\u0103, directorul executiv al re\u0163elei Star Kebab.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5545\/16637356\/2\/star-kebab-2.jpg?height=413&#038;width=620\" style=\"width: 620px; height: 413px;\" \/><\/p>\n<p>\n<em>3 motive s\u0103 alegi o franciz\u0103&nbsp; Star Kebab<\/em><\/p>\n<p>\nRe\u0163eaua \u00ee\u015fi \u00eendreapt\u0103 aten\u0163ia \u015fi c\u0103tre alte ora\u015fe mari ale Rom\u00e2niei unde \u00ee\u015fi propune s\u0103 colaboreze cu antreprenori interesa\u0163i s\u0103 deschid\u0103 una sau mai multe loca\u0163ii \u00een franciz\u0103. Loca\u0163iile \u00een sistem franchising de\u0163inute momentan s-au dovedit a fi foarte rentabile, astfel \u00eenc\u00e2t pachetul de franciz\u0103 Star Kebab este tot mai solicitat, iar avantajele sunt demne de luat \u00een considerare:<\/p>\n<ul>\n<li>\ninvesti\u0163ie minim\u0103 cu recuperarea rapid\u0103 a banilor<\/li>\n<li>\ninstruire, suport \u015fi asisten\u0163\u0103, inclusiv juridic\u0103 \u015fi financiar\u0103, pe \u00eentreaga durat\u0103 a contractului<\/li>\n<li>\nparteneriat pe 10 ani<\/li>\n<\/ul>\n<p>\n<em>Beneficii unice pentru clien\u0163i<\/em><\/p>\n<p>\nConceptul Star Kebab se diferen\u0163iaz\u0103 \u00een principal prin strategia unic\u0103 de fidelizare Dream Card care ofer\u0103 oaspe\u0163ilor pre\u0163uri speciale la bucatele din meniu, programul \u201e7+1 GRATIS\u201d care garanteaz\u0103 clien\u0163ilor un produs gratuit la fiecare 7 produse acumulate, plus oferte speciale \u015fi cadouri cu ocazia s\u0103rb\u0103torilor.<\/p>\n<p>\nStar Kebab i-a cucerit pe clien\u0163ii rom\u00e2ni \u015fi prin procesul deschis de preparare a produselor, \u00een fa\u0163a oaspe\u0163ilor, care se pot implica direct \u00een alegerea combina\u0163iilor preferate de ingrediente. Serviciile centrate pe consumator includ \u015fi livrarea prompt\u0103 la domiciliu care va putea fi posibil\u0103 \u00eentr-o zon\u0103 mai extins\u0103 odat\u0103 cu lansarea noii loca\u0163ii Star Kebab din Cotroceni. De asemenea, se va pune accentul \u015fi pe diversificarea constant\u0103 a meniului \u015fi adaptarea lui la pia\u0163a local\u0103, f\u0103r\u0103 renun\u0163area la standardele de calitate cu care i-au obi\u015fnuit deja pe bucure\u015fteni.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Prezent pe pia\u0163a din Republica Moldova din 2011, lan\u0163ul de restaurante Star Kebab a venit anul trecut \u00een Rom\u00e2nia cu propria re\u0163et\u0103 de business \u015fi cu caracteristici unice pe pia\u0163a local\u0103.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[573],"tags":[15738,306,235,13347,246,83,8337,7281,7282,18509,47,8069,60,245,7541,14043,11194,7436,22923,98,8327,27917,24193,8257],"class_list":["post-150542","post","type-post","status-publish","format-standard","hentry","category-media-marketing","tag-bucuresteni","tag-bucuresti","tag-business","tag-cotroceni","tag-crestere","tag-deschidere","tag-evolutie","tag-extindere","tag-franciza","tag-independenta","tag-lansare","tag-moldova","tag-piata","tag-prezenta","tag-produse","tag-republica-moldova","tag-restaurant","tag-restaurante","tag-retete","tag-romania","tag-scadere","tag-star","tag-trecut","tag-venit"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/150542","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=150542"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/150542\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=150542"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=150542"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=150542"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}