{"id":146436,"date":"2017-04-24T09:00:00","date_gmt":"2017-04-24T09:00:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=146436"},"modified":"2017-04-24T09:00:00","modified_gmt":"2017-04-24T09:00:00","slug":"ce-vreau-sa-las-in-urma-cum-vreau-sa-ma-tina-minte-google-sau-facebook","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=146436","title":{"rendered":"Ce vreau s\u0103 las \u00een urm\u0103? Cum vreau s\u0103 m\u0103 \u0163in\u0103 minte Google sau Facebook?"},"content":{"rendered":"<p>\n\u201e\u00centreab\u0103-te mereu: ce vreau s\u0103 las \u00een urm\u0103? Cum \u0163i-ar pl\u0103cea ca oamenii s\u0103-\u0163i reflecte imaginea de acum \u00een 5 sau 10&nbsp;ani?\u201d<\/p>\n<p>\nCred c\u0103, pentru cei mai mul\u0163i care au \u00eenceput un business acum 20 de ani sau acum 15 sau chiar 10 ani, acest sfat este venit prea t\u00e2rziu.<\/p>\n<p>\nCred c\u0103 dac\u0103 ar fi pornit cu aceast\u0103 \u00eentrebare \u2013 Ce vreau s\u0103 las \u00een urm\u0103? \u2013 multe afaceri ar fi rezistat \u015fi ast\u0103zi, ar fi fost mult mai solide \u015fi s\u0103n\u0103toase, ar fi trecut crizele f\u0103r\u0103 pierderi mari care le-au adus sf\u00e2r\u015fitul, ar fi avut o reputa\u0163ie \u015fi o imagine mult mai bun\u0103, ar fi avut chiar mai mul\u0163i bani.<\/p>\n<p>\nPoate mul\u0163i \u015fi-au pus aceast\u0103 \u00eentrebare, dar succesiunea evenimentelor a fost at\u00e2t de rapid\u0103 \u015fi violent\u0103, cu cre\u015fteri spectaculoase, dar \u015fi cu pr\u0103bu\u015firi rapide, \u00eenc\u00e2t nu au mai avut timpul, energia \u015fi determinarea de a rezolva \u015fi aceast\u0103 problem\u0103.<\/p>\n<p>\nDup\u0103 ce nu mai po\u0163i s\u0103 dai timpul \u00eenapoi, aceast\u0103 \u00eentrebare te fr\u0103m\u00e2nt\u0103, pentru c\u0103 nu \u015ftii ce vor consemna istoria, Google, Facebook, sau ce platforme vor mai fi, dup\u0103 tine.<\/p>\n<p>\nAm \u00eent\u00e2lnit oameni de afaceri sau executivi c\u0103rora nu le convine ce d\u0103 Google dup\u0103 ce tasteaz\u0103 numele lor.<\/p>\n<p>\nPe primele pozi\u0163ii apar cancanuri, probleme cu Fiscul sau cu DNA, date dep\u0103\u015fite sau subiecte controversate \u015fi ei nu \u00een\u0163eleg de ce. \u015ei mai ales nu \u015ftiu cum s\u0103 \u015ftearg\u0103 astfel \u00eenc\u00e2t primele informa\u0163ii despre ei s\u0103 fie pozitive, cu poze frumoase, s\u0103 arate c\u0103 au f\u0103cut lucruri bune, c\u0103 au l\u0103sat ceva societ\u0103\u0163ii.<\/p>\n<p>\nPoate nu pute\u0163i l\u0103sa \u00een urm\u0103 ceva material, pentru c\u0103 nu ave\u0163i banii necesari s\u0103 face\u0163i o cl\u0103dire care s\u0103 v\u0103 poarte numele sau s\u0103 construi\u0163i un spital, un liceu, o facultate, o strad\u0103, un cartier etc.<\/p>\n<p>\nDar poate pute\u0163i s\u0103 v\u0103 spune\u0163i povestea pe care cineva s\u0103 o citeasc\u0103 peste ani, fie c\u0103 sunt copiii sau nepo\u0163ii vo\u015ftri, fie c\u0103 sunt partenerii de business, fie c\u0103 sunt prietenii, fie c\u0103 sunt angaja\u0163ii.<\/p>\n<p>\nTo\u0163i ave\u0163i o istorie \u015fi este bine s\u0103 o povesti\u0163i \u015fi s\u0103 o scrie\u0163i mai \u00eent\u00e2i a\u015fa cum o vede\u0163i voi.<\/p>\n<p>\nMeet the CEO este un format \u00een care un antreprenor, un executiv, vine \u00een fa\u0163\u0103 \u015fi \u00ee\u015fi spune povestea profesional\u0103, cu bune \u015fi cu rele.<\/p>\n<p>\nNu este at\u00e2t de u\u015for s\u0103 te deschizi, s\u0103-\u0163i poveste\u015fti via\u0163a, s\u0103 vorbe\u015fti despre decizii gre\u015fite, s\u0103-\u0163i aduci aminte c\u0103 ai fi putut lua o alt\u0103 hot\u0103r\u00e2re mai bun\u0103 dec\u00e2t cea pe care ai luat-o.<\/p>\n<p>\nEste greu chiar s\u0103 dai 10 sfaturi pentru cei care vin din urm\u0103, pentru c\u0103 \u0163i se par c\u0103 sunt comune, c\u0103 nu ai nimic interesant sau senza\u0163ional de spus.<\/p>\n<p>\nAcest exerci\u0163iu de a v\u0103 povesti istoria profesional\u0103 \u015fi de a vedea cum v\u0103 percep al\u0163ii v\u0103 va ajuta foarte mult.<\/p>\n<p>\nFiecare dintre voi a avut de luat o decizie de-a lungul anilor care i-a influen\u0163at via\u0163a, businessul sau cariera profesional\u0103. Din c\u00e2nd \u00een c\u00e2nd este bine s\u0103 ne amintim de acest lucru, pentru c\u0103 lucrurile \u015fi evenimentele nu se fac singure. A\u015fa cum tu ai depins de al\u0163ii, \u015fi al\u0163ii vor depinde de tine, de deciziile tale. Incon\u015ftient sau con\u015ftient, influen\u0163ezi via\u0163a sau cariera cuiva.<\/p>\n<p>\nCine v-a trimis la \u015fcoala pe care a\u0163i f\u0103cut-o, cine v-a angajat prima dat\u0103, cui trebuie s\u0103-i mul\u0163umi\u0163i \u00eentr-un fel sau altul pentru afacerile f\u0103cute prima dat\u0103 sau cariera avut\u0103, care a fost decizia con\u015ftient\u0103 sau incon\u015ftient\u0103 care va ridicat businessul sau vi l-a \u00eengropat\/falimentat, sunt multe \u00eentreb\u0103ri pe care trebuie s\u0103 vi le pune\u0163i \u015fi s\u0103 da\u0163i un r\u0103spuns.<\/p>\n<p>\n\u00cenainte s\u0103 vi-l dea al\u0163ii.<\/p>\n<p>\nC\u00e2nd e\u015fti t\u00e2n\u0103r \u00een afaceri sau \u00een carier\u0103, nu-\u0163i pui problema ce s\u0103 la\u015fi \u00een urm\u0103 pentru c\u0103 nu ai ce. Dar pe m\u0103sur\u0103 ce urci trebuie s\u0103-\u0163i scrii undeva povestea pentru a nu o uita.<\/p>\n<p>\nNu avem \u00eenc\u0103 acest exerci\u0163iu \u015fi ne trezim c\u0103 sunt ani \u00eentregi \u00een care nu ne mai aducem aminte ce am f\u0103cut, ce decizii am luat, c\u00e2\u0163i bani am c\u00e2\u015ftigat sau am pierdut.<\/p>\n<p>\nDup\u0103 mul\u0163i ani, foarte mul\u0163i se trezesc c\u0103 nu au ce s\u0103 spun\u0103 (a\u015fa cred ei), c\u0103 nu au l\u0103sat nimic \u00een urm\u0103 de\u015fi ar fi avut aceast\u0103 posibilitate, c\u0103 exist\u0103 multe spa\u0163ii goale \u00een spate care nu mai pot fi umplute \u015fi c\u0103 p\u00e2n\u0103 la urm\u0103, cu to\u0163i banii din cont, nu po\u0163i s\u0103 acoperi acest lucru.<\/p>\n<p>\nPoate este bine ca fiecare dintre voi s\u0103 \u00ee\u015fi tasteze numele \u015fi s\u0103 vad\u0103 ce apare!<\/p>\n<p>\nDac\u0103 nu sunte\u0163i mul\u0163umi\u0163i, \u00eencepe\u0163i de pe acum s\u0103 v\u0103 povesti\u0163i, s\u0103 v\u0103 scrie\u0163i istoria \u015fi s\u0103 v\u0103 \u00eentreba\u0163i nu \u00een fiecare zi, dar m\u0103car o dat\u0103 pe an: Ce vreau s\u0103 las \u00een urm\u0103? \u015fi: Cum vreau s\u0103 m\u0103 \u0163in\u0103 minte Google sau Facebook? Sau Business Magazin!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La \u00eenceputul lunii aprilie, la Meet the CEO, estonianul Jaak Mikkel, cel care conduce opera\u0163iunile din Rom\u00e2nia ale \u00eembuteliatorului Coca-Cola, a dat un sfat tinerilor manageri (fiecare executiv care este invitat la acest eveniment trebuie s\u0103 dea 10 sfaturi).<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[529],"tags":[82,235,125,6517,532,12847,7320,5431,7943,274,25573,242,5823,10338,80,98,3852,194],"class_list":["post-146436","post","type-post","status-publish","format-standard","hentry","category-opinii","tag-bani","tag-business","tag-ceo","tag-coca-cola","tag-eveniment","tag-executiv","tag-facebook","tag-google","tag-imagine","tag-incepere","tag-invitat","tag-istorie","tag-manageri","tag-operatiuni","tag-refuz","tag-romania","tag-sfaturi","tag-tineri"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/146436","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=146436"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/146436\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=146436"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=146436"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=146436"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}