\n\u00cen prezent, grupul Fildas-Catena opereaz\u0103 peste 500 de farmacii \u015fi are afaceri anuale de circa 1,6 miliarde de lei, \u00een cre\u015ftere cu 13%. Ea este cea care adus \u00een Rom\u00e2nia, imediat dup\u0103 c\u0103derea comunismului, Aquafresh, pasta de din\u0163i celebr\u0103 \u00eenc\u0103 din anii \u201890, \u015fi s-a axat pe importul \u015fi v\u00e2nzarea de produse farmaceutice. \u00cen primul an de antreprenoriat ajunsese la o cifr\u0103 de afaceri de un milion \u015fi jum\u0103tate de dolari. Apoi, c\u00e2nd companiile farmaceutice nu mai aveau cui s\u0103 v\u00e2nd\u0103 produsele, \u00eentruc\u00e2t firmele de stat se destr\u0103maser\u0103, a decis s\u0103 se mute spre latura comercial\u0103.<\/p>\n
\nPovestea anterior cum a decis s\u0103 intre \u00een ringul afacerilor: \u201eBanii erau pu\u0163ini \u015fi atunci lucram \u015fi ca profesor de englez\u0103 la sf\u00e2r\u015fit de s\u0103pt\u0103m\u00e2n\u0103 \u015fi ca traduc\u0103tor la diverse congrese de medicin\u0103\u201d. A\u015fa au remarcat-o companiile farmaceutice; \u00een 1987 s-a transferat la Camera de Comer\u0163 ca economist principal, ocup\u00e2ndu-se de medicamente.<\/p>\n
\nApoi a f\u0103cut consultan\u0163\u0103 \u00een marketing, mai exact ajuta str\u0103inii s\u0103 se familiarizeze cu oportunit\u0103\u0163ile de afaceri pe plan local. \u201ePrincipalul capital pe care l-am avut a fost \u00eencrederea pe care am st\u00e2rnit-o oamenilor\u201d, spune ea. De fapt, a\u015fa a primit primul camion de medicamente, \u00een valoare de c\u00e2teva zeci de mii de lire sterline.<\/p>\n
\nAnul trecut a ajuns la afaceri de peste 572 de milioane de euro (2,6 mld. lei), \u00een cre\u015ftere cu 40%, un avans datorat \u015fi introducerii \u00een farmacii a tratamentelor \u00eempotriva hepatitei C.<\/p>\n
\nObiectivele de dezvoltare ale companiei pentru anul aces\u00adta urm\u0103resc cre\u015fterea num\u0103rului de farmacii cu cel pu\u00ad\u0163in 6%, precum \u015fi m\u0103rirea num\u0103rului de angaja\u0163i, \u00een unit\u0103\u0163ile Catena fiind angajate la finalul anului trecut 4.000 de persoane.<\/p>\n
\n <\/p>\n","protected":false},"excerpt":{"rendered":"
Anca Vlad este una dintre primele femei care au mizat pe antreprenoriat imediat dup\u0103 Revolu\u0163ie, c\u00e2nd a pus bazele re\u0163elei Fildas; re\u0163eaua de farmacii Catena a ap\u0103rut \u00een 1999.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3850],"tags":[7580,81,125,201,9108,7824,200,323,547,7541,7543,17071,7630,4878],"class_list":["post-145963","post","type-post","status-publish","format-standard","hentry","category-lideri","tag-actionari","tag-afaceri","tag-ceo","tag-companii","tag-decizie","tag-farmacii","tag-femei","tag-medicamente","tag-presedinte","tag-produse","tag-retea","tag-revolutie","tag-top","tag-vanzare"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/145963","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=145963"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/145963\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=145963"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=145963"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=145963"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}