\nPe pia\u0163a local\u0103, compania are un portofoliu format din produse pentru copii, cereale \u015fi batoane, produse culinare, cafea \u015fi b\u0103uturi, napolitante \u015fi ciocolat\u0103, harn\u0103 pentru animale \u015fi \u00eenghe\u0163at\u0103; potrivit reprezentan\u0163ilor companiei, toate acestea ocup\u0103 pozi\u0163ii frunta\u015fe din punct de vedere al cotelor de pia\u0163\u0103 (cafea \u015fi b\u0103uturi -32%, produse pentru copii \u2013 62%, produse culinare \u2013 40%, cereale \u2013 48%, napolitane \u015fi batoane de ciocolat\u0103 \u2013 18%, hran\u0103 pentru animale \u2013 14%, \u00eenghe\u0163at\u0103 \u2013 12%). Brandul Nescafe Dolce Gusto a fost printre cele mai performante ale companiei, cu cre\u015fteri cuprinse \u00eentre 20 \u015fi 25% annual.<\/p>\n
\nTotodat\u0103, anul trecut fabrica Nestl\u00e9 de la Timi\u015foara (unde compania produce napolitanele Joe \u015fi Nescafe 3 \u00een 1) a \u00eenregistrat cel mai mare volum de produc\u0163ie din 2010 \u015fi p\u00e2n\u0103 \u00een prezent, cu export c\u0103tre 25 de \u0163\u0103ri.<\/p>\n
\n\u201dPia\u0163a din Rom\u00e2nia este cea mai bun\u0103 pentru companie din regiunea Europei Centrale \u015fi de Est; cre\u015fterea consumului, impulsionat\u0103 de reducerea TVA \u015fi de cre\u015fterea salariului minim s-a reflectat \u015fi \u00een v\u00e2nz\u0103rile produselor noastre\u201d, a declarat Herv\u00e9 de Froment, country manager Nestl\u00e9 Rom\u00e2nia cu prilejul anun\u0163\u0103rii rezultatelor companiei elve\u0163iene.<\/p>\n
\n <\/p>\n","protected":false},"excerpt":{"rendered":"
Compania de nutri\u0163ie Nestl\u00e9 Rom\u00e2nia a \u00eenregistrat anul trecut o cre\u015ftere a veniturilor cu 14%, de 100 de milioane de lei (22 mil. euro) \u015fi a ajuns la un num\u0103r de 900 de angaja\u0163i \u00een Rom\u00e2nia. \u00cen 2015, compania avea o cifr\u0103 de afaceri net\u0103 de aproximativ 676 de milioane de lei \u015fi profit net de peste 200 de milioane de lei, la un num\u0103r mediu de 859 angaja\u0163i.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[81,192,388,272,246,22346,10287,10667,14624,7541,31852,98,24193,6909],"class_list":["post-145217","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-afaceri","tag-angajati","tag-cifra-de-afaceri","tag-companie","tag-crestere","tag-inregistrare","tag-mediu","tag-nestle","tag-nutritie","tag-produse","tag-profit-net","tag-romania","tag-trecut","tag-venituri"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/145217","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=145217"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/145217\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=145217"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=145217"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=145217"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}