{"id":1444,"date":"2005-11-29T16:57:00","date_gmt":"2005-11-29T16:57:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=1444"},"modified":"2026-04-02T07:23:24","modified_gmt":"2026-04-02T07:23:24","slug":"plusuri-si-minusuri","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=1444","title":{"rendered":"Plusuri si minusuri"},"content":{"rendered":"<p><SPAN class=text>  <P align=justify>Unii publisheri se plang ca siturile de revista presei scad audienta presei scrise. Altii vad in acestea un bun mijloc de agatare a cititorilor. In ce parte inclina balanta? BUSINESS Magazin a intrebat publisherii de la mai multe ziare, dar pana la inchiderea editiei au raspuns doar Cosmina Noaghea, publisher al Ziarului Financiar si Razvan Corneteanu, director executiv Ringier.<\/P>  <P align=justify><STRONG>AVANTAJE:<\/STRONG> Posibilitatea de a atrage noi cititori prin expunerea articolelor ZF unui grup mai mare de cititori decat targetul exclusivist al ziarului; Cresterea notorietatii (Cosmina Noaghea); Auto-promovarea unor titluri si oameni (Razvan Corneteanu).<\/P>  <P align=justify><STRONG>DEZAVANTAJE:<\/STRONG> Scaderea interesului unor cititori pentru a cumpara ZF de la chioscuri (CN); Pierderea unor cititori (RC).<\/P>  <P class=text align=justify><\/SPAN><STRONG>CONSECINTE:<\/STRONG> Publicarea partiala a articolelor poate trezi interesul vizitatorilor pentru editia tiparita sau pentru editia online (Ziarul Financiar si-a dublat traficul intr-un an si jumatate). Viitorul este al grupurilor media care pot furniza informatie oamenilor in orice forma sunt dispusi sa o recepteze (CN). Postarea anumitor articole pe siturile tip revista presei afecteaza siturile proprii, dar problema este ca, deocamdata, e greu de spus in ce masura. Probabil vom restrange accesul. Vanzarile editiilor tiparite sunt afectate putin. Dar, in viitor, va fi din ce in ce mai problematic (RC). <BR><\/P><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Unii publisheri se plang ca siturile de revista presei scad audienta presei scrise. Altii vad in acestea un bun mijloc de agatare a cititorilor. In ce parte inclina balanta? BUSINESS Magazin a intrebat publisherii de la mai multe ziare, dar pana la inchiderea editiei au raspuns doar Cosmina Noaghea, publisher al Ziarului Financiar si Razvan Corneteanu, director executiv Ringier.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[573],"tags":[963],"class_list":["post-1444","post","type-post","status-publish","format-standard","hentry","category-media-marketing","tag-plusuri-si-minusuri"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/1444","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1444"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/1444\/revisions"}],"predecessor-version":[{"id":22916,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/1444\/revisions\/22916"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1444"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1444"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1444"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}