{"id":141668,"date":"2017-01-06T08:50:00","date_gmt":"2017-01-06T08:50:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=141668"},"modified":"2017-01-06T08:50:00","modified_gmt":"2017-01-06T08:50:00","slug":"povestea-tinerei-care-a-inventat-un-nou-tip-de-pantofi-apreciat-de-vedete-precum-helen-mirren-sau-pippa-middleton-vezi-cati-bani-face-din-vanzarea-lor","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=141668","title":{"rendered":"Povestea tinerei care a inventat un nou tip de pantofi, apreciat de vedete precum Helen Mirren sau Pippa Middleton. Vezi c\u00e2\u0163i bani face din v\u00e2nzarea lor"},"content":{"rendered":"<p>\nJanet Leo, o t\u00e2n\u0103r\u0103 antreprenoare de 36 de ani din Marea Britanie, a transformat un impediment pe care \u00eel \u00eent\u00e2lnea zilnic \u00eentr-o afacere de 1 milion de lire sterline. Ea este fondatoarea \u00eenc\u0103l\u0163\u0103rilor pliabile Cocorose London, potrivite femeilor cu un stil de via\u0163\u0103 \u00eenc\u0103rcat, care nu vor s\u0103 fac\u0103 rabat de la calitate \u00een ceea ce prive\u015fte stilul vestimentar, arat\u0103 Daily Mail Online.<\/p>\n<p>\n\u00cenc\u0103l\u0163\u0103mintea britanic\u0103 Cocorose London a fost \u00eenfiin\u0163at\u0103 \u00een anul 2007, pe vremea c\u00e2nd Janet Leo avea doar 26 de ani. La momentul respectiv, t\u00e2n\u0103ra antreprenoare era angajat\u0103 full time ca New Product Development Manager \u015fi f\u0103cea naveta p\u00e2n\u0103 la locul de munc\u0103, iar incorfontul resim\u0163it \u00een \u00eenc\u0103l\u0163\u0103rile cu toc pe durata transportului i-a oferit ideea de business. S-a g\u00e2ndit c\u0103 o pereche de \u00eenc\u0103l\u0163\u0103ri elegante, dar confortabile, pe care le-ar putea schimba la birou cu tocuri \u015fi le-ar transporta \u00een geant\u0103, ar fi perfecte pentru ea, dar \u015fi pentru orice femeie din lume.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5846\/16050270\/1\/3bddbb7500000578-4090234-image-a-2-1483616921829.jpg?height=241&#038;width=620\" style=\"width: 620px; height: 241px;\" \/><\/p>\n<p>\n\u201eNaveta zilnic\u0103 era o provocare f\u0103r\u0103 sf\u00e2r\u015fit. Am fondat brandul cu unica misiune de a-mi face via\u0163a de zi cu zi mult mai u\u015foar\u0103\u201d, declar\u0103 antreprenoarea. Dar nu a fost simplu, mai spune aceasta, \u015fi dup\u0103 aproape 100 de r\u0103spunsuri negative a primit \u015fi unul pozitiv din partea unei fabrici. A lucrat \u00een continuare ca angajat\u0103, av\u00e2nd tot suportul \u015fefilor s\u0103i \u00een parcursul antreprenorial, dar \u015fi al partenerului s\u0103u, cu ajutorul c\u0103ruia a crescut organic afacerea Cocorose London la 1 milion de dolari cifr\u0103 de afaceri \u015fi distribu\u0163ie \u00een peste 30 de \u0163\u0103ri. \u00cenc\u0103l\u0163\u0103rile se g\u0103sesc la pre\u0163uri cuprinse \u00eentre 35 \u015fi 110 lire sterline, fiind apreciate \u015fi purtate de persoane publice precum Helen Mirren sau Pippa Middleton.<\/p>\n<p>\n\u201eEste un privilegiu s\u0103 fiu creatoarea pantofilor pliabili, o nou\u0103 categorie pe pia\u0163a mondial\u0103 de \u00eenc\u0103l\u0163\u0103minte, \u015fi voi continua s\u0103 dezvolt acest segment\u201d, declar\u0103 femeia. Afacerea Cocorose London a fost premiat\u0103 cu titlurile The Great Retail Revival, House of Fraser\u2019s Overall Winner \u015fi Most Innovatove Product. De asemenea, Janan Leo colaboreaz\u0103 cu The Royal Ballet din 2012 \u015fi este partener oficial al British Academy Film Awards (BAFTA) din 2010.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5846\/16050270\/2\/3bddbb8300000578-4090234-image-a-4-1483616941692.jpg?height=465&#038;width=620\" style=\"width: 620px; height: 465px;\" \/><\/p>\n<p>\nEa a mai fost selectat\u0103 printre cei &nbsp;patru antreprenori care l-au \u00eenso\u0163it pe fostul ministru David Cameron \u00eentr-o excursie la Milano Expo, ca reprezentat al afacerilor de succes din Marea Britanie. Recent, Janan Leo a fost finalist\u0103 la categoria Retail \u00een competi\u0163ia Great British Entrepreneur Awards 2016. &nbsp;<\/p>\n<p>\nVorbind despre viitorul brandului, care \u00ee\u015fi va celebra a zecea aniversare, fondatoarea a declarat: \u201eAceasta a fost o c\u0103l\u0103torie antreprenorial\u0103 minunat\u0103 pentru mine. Planul este de a continua s\u0103 cre\u015ftem cifra de afaceri, \u00een timp ce nu vom pierde din vedere esen\u0163a Cocorose London &#8211; pantofi frumo\u015fi \u015fi practici, care aduc o not\u0103 de lux \u00een via\u0163a ocupat\u0103 a clientelor noastre\u201d.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Janet Leo, o t\u00e2n\u0103r\u0103 antreprenoare de 36 de ani din Marea Britanie, a transformat un impediment pe care \u00eel \u00eent\u00e2lnea zilnic \u00eentr-o afacere de 1 milion de lire sterline. Ea este fondatoarea \u00eenc\u0103l\u0163\u0103rilor pliabile Cocorose London, potrivite femeilor cu un stil de via\u0163\u0103 \u00eenc\u0103rcat, care nu vor s\u0103 fac\u0103 rabat de la calitate \u00een ceea [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511],"tags":[81,34398,255,7179,16543,388,342,30806,32968,10236,200,6915,158,18324,228,7251,18687,539,9531,31534,80,399,5267,26240,241,8292,231],"class_list":["post-141668","post","type-post","status-publish","format-standard","hentry","category-afaceri","tag-afaceri","tag-angajata","tag-antreprenori","tag-brand","tag-calitate","tag-cifra-de-afaceri","tag-continuare","tag-creare","tag-dailymail","tag-declaratie","tag-femei","tag-femeie","tag-incaltaminte","tag-infiintare","tag-intalnire","tag-marea-britanie","tag-naveta","tag-online","tag-pantofi","tag-partener","tag-refuz","tag-retail","tag-stil","tag-tanara","tag-transformare","tag-transport","tag-viata"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/141668","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=141668"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/141668\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=141668"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=141668"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=141668"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}