{"id":141228,"date":"2016-12-23T11:00:00","date_gmt":"2016-12-23T11:00:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=141228"},"modified":"2016-12-23T11:00:00","modified_gmt":"2016-12-23T11:00:00","slug":"tineri-manageri-de-top-2016-mihaela-paun-vicepresedinte-de-vanzari-si-marketing-pentru-segmentul-consumer-bitdefender","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=141228","title":{"rendered":"Tineri manageri de top 2016: Mihaela P\u0103un, vicepre\u015fedinte de v\u00e2nz\u0103ri \u015fi marketing pentru segmentul consumer Bitdefender"},"content":{"rendered":"<p>\n37 DE ANI&nbsp;&nbsp; \/&nbsp;&nbsp; VICEPRE\u015eEDINTE DE V\u00c2NZ\u0102RI \u015eI MARKETING PENTRU SEGMENTUL CONSUMER&nbsp;&nbsp; \/&nbsp;&nbsp; BITDEFENDER<\/p>\n<p>\nCIFR\u0102 DE AFACERI 2015 (Bitdefender SRL): 387 de milioane de lei<\/p>\n<p>\nPROFIT NET 2015 (Bitdefender SRL): 57,6 milioane de lei<\/p>\n<p>\nMihaela P\u0103un lucreaz\u0103 \u00een Bitdefender din 2002 \u015fi este unul dintre fondatorii departamentului de marketing digital al companiei \u015fi coordonatorul v\u00e2nz\u0103rilor online, principalul canal de distribu\u0163ie a solu\u0163iilor de securitate pentru pia\u0163a reziden\u0163ial\u0103. \u00cen martie 2016 Mihaela P\u0103un a fost promovat\u0103 vicepre\u015fedinte de v\u00e2nz\u0103ri \u015fi marketing pentru segmentul consumatorilor casnici, dup\u0103 ce anterior a ocupat pozi\u0163ia de global online business director.<\/p>\n<p>\nCu focus pe inova\u0163ie la nivel comercial \u015fi pe \u00eembinarea celor mai avansate tehnici de comunicare digital\u0103, echipa Mihaelei P\u0103un se va concentra pe extinderea businessului de consumer al Bitdefender pe noi pie\u0163e, precum Olanda, Japonia sau Canada. De asemenea, va coordona implementarea strategiei globale pentru Bitdefender BOX, produs ce creeaz\u0103 \u015fi define\u015fte o nou\u0103 categorie \u00een pia\u0163\u0103, aceea a solu\u0163iilor integrate de securitate cibernetic\u0103 pentru locuin\u0163e. Din noua pozi\u0163ie, ea va conduce o echip\u0103 de 50 de oameni de pe trei continente \u015fi va gestiona un buget anual de c\u00e2teva zeci de milioane de dolari.<\/p>\n<p>\n\u201eBitdefender este una dintre pu\u0163inele companii de pe plan local unde echipele definesc \u015fi implementeaz\u0103 din Rom\u00e2nia strategii de v\u00e2nz\u0103ri \u015fi marketing pe plan interna\u0163ional. Obiectivul nostru este s\u0103 consolid\u0103m \u00eencrederea clien\u0163ilor \u00een solu\u0163iile consumer \u015fi s\u0103 cre\u0103m din Bitdefender BOX produsul fanion care protejeaz\u0103 casele inteligente ale locuitorilor de pe mapamond\u201c, spune Mihaela P\u0103un. Sub conducerea ei, v\u00e2nz\u0103rile solu\u0163iilor de securitate pentru utilizatori individuali \u015fi familii au \u00eenregistrat cre\u015fteri de peste 30% \u00een fiecare din ultimii cinci ani.<br \/>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>37 DE ANI&nbsp;&nbsp; \/&nbsp;&nbsp; VICEPRE\u015eEDINTE DE V\u00c2NZ\u0102RI \u015eI MARKETING PENTRU SEGMENTUL CONSUMER&nbsp;&nbsp; \/&nbsp;&nbsp; BITDEFENDER CIFR\u0102 DE AFACERI 2015 (Bitdefender SRL): 387 de milioane de lei PROFIT NET 2015 (Bitdefender SRL): 57,6 milioane de lei Mihaela P\u0103un lucreaz\u0103 \u00een Bitdefender din 2002 \u015fi este unul dintre fondatorii departamentului de marketing digital al companiei \u015fi coordonatorul v\u00e2nz\u0103rilor [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3850],"tags":[8039,5823,7178,10911,194,7630,7212,548],"class_list":["post-141228","post","type-post","status-publish","format-standard","hentry","category-lideri","tag-bitdefender","tag-manageri","tag-marketing","tag-solutii","tag-tineri","tag-top","tag-vanzari","tag-vicepresedinte"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/141228","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=141228"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/141228\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=141228"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=141228"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=141228"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}