\nPia\u0163a de retail din Rom\u00e2nia s-a caracterizat \u00een 2016 printr-un volum ridicat de spa\u0163ii livrate \u015fi prin intrarea unor branduri noi, care au deschis primele magazine at\u00e2t \u00een centrele comerciale deja consacrate, c\u00e2t \u015fi \u00een proiectele recent inaugurate, conform Colliers International, unul dintre liderii globali \u00een domeniul consultan\u0163ei imobiliare, care activeaz\u0103 \u015fi \u00een Rom\u00e2nia.<\/p>\n
\n\u00cen 2016, pe pia\u0163a din Rom\u00e2nia au fost finaliza\u0163i peste 200.000 mp de spa\u0163ii de retail, fiind anul cu cele mai multe livr\u0103ri dup\u0103 2009. Aproximativ jum\u0103tate din volumul livrat a fost \u00een Bucure\u015fti, unde stocul de centre comerciale a ajuns la aproximativ 1,16 milioane mp, dintre care aproape 40% se afl\u0103 \u00een sectoarele doi \u015fi trei, care au devenit cele mai aglomerate din punct de vedere al stocului.<\/p>\n
\n\u201eLivr\u0103rile recente, precum ParkLake Plaza \u015fi Verada Mall, au adus pe pia\u0163\u0103 branduri noi. Dintre brandurile mass market care au ales s\u0103 deschid\u0103 primele magazine din Rom\u00e2nia \u00een aceste proiecte, men\u0163ionam: Forever 21 a deschis primul magazin \u00een Parklake Plaza, \u00een timp ce brandul francez Tati a ales Veranda Mall\u201d, a declarat Daniela Popescu, senior associate \u00een departamentul de retail al Colliers International. \u201eDe cealalt\u0103 parte, multe dintre brandurile premium au ales s\u0103 deschid\u0103 primele lor magazine \u00een centrul comercial B\u0103neasa Shopping City, cu excep\u0163ia lui COS, parte a grupului H&M, care a inaugurat prima unitate pe Calea Victoriei, \u00eentr-o tranzac\u0163ie intermediat\u0103 de Colliers\u201d, a ad\u0103ugat Daniela Popescu.<\/p>\n
\nPrintre brandurile premium care au intrat pe pia\u0163a din Rom\u00e2nia \u00een cursul anului 2016 se mai num\u0103r\u0103: Max & Co, Cerruti 1881, Chopard \u015fi Boggi. Conceptele interna\u0163ionale precum TK Maxx, Primark sau Toys \u201dR\u201d Us, at\u00e2t de a\u015fteptate pe pia\u0163a din Rom\u00e2nia, cel mai probabil vor am\u00e2na decizia p\u00e2n\u0103 la un nou ciclu economic. <\/p>\n
\n\u201eRom\u00e2nia a continuat s\u0103 fie \u00een centrul aten\u0163iei retailerilor \u015fi la t\u00e2rgul MAPIC, care a avut loc \u00een noiembrie la Cannes. Majoritatea retailerilor prezen\u0163i se a\u015fteapt\u0103 s\u0103 \u00eencheie anul cu cre\u015fteri ale v\u00e2nz\u0103rilor cuprinse \u00eentre 20-30% fa\u0163\u0103 de anul precedent. Succesul acestor retaileri \u00eencurajeaz\u0103 juc\u0103torii care nu sunt \u00eenc\u0103 \u00een Rom\u00e2nia, performan\u0163a lor reflect\u00e2nd direct poten\u0163ialul pie\u0163ei noastre\u201d, a explicat Daniela Popescu.<\/p>\n
\n\u00cen ceea ce prive\u015fte chiriile, pentru spa\u0163iile comerciale moderne din Bucure\u015fti, acestea variaz\u0103 \u00eentre 14 \u2013 22 euro\/mp\/lun\u0103 pentru spa\u0163iile mari (1.000-2.000 mp), destinate ancorelor de fashion \u015fi \u00eentre 17 \u2013 25 euro\/mp\/lun\u0103 pentru spa\u0163iile medii (350-800 mp). Pentru anul 2017, volumul de spatii comerciale a\u015fteptat spre livrare este estimat la 180.000 mp, accentul fiind pe ora\u015fele din \u0163ar\u0103, unde vor fi livrate o serie de parcuri de retail: Shopping City Satu Mare (18.000 mp) \u015fi Prima Shops Oradea (10.000 mp), precum \u015fi extinderi ale proiectelor existente Shopping City Sibiu (16.900 mp – extindere) \u015fi Shopping City Gala\u0163i (27.000 mp – extindere).<\/p>\n","protected":false},"excerpt":{"rendered":"
Pia\u0163a de retail din Rom\u00e2nia s-a caracterizat \u00een 2016 printr-un volum ridicat de spa\u0163ii livrate \u015fi prin intrarea unor branduri noi, care au deschis primele magazine at\u00e2t \u00een centrele comerciale deja consacrate, c\u00e2t \u015fi \u00een proiectele recent inaugurate, conform Colliers International, unul dintre liderii globali \u00een domeniul consultan\u0163ei imobiliare, care activeaz\u0103 \u015fi \u00een Rom\u00e2nia. \u00cen […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[16061,18255,7386,306,7219,469,83,7281,7780,30,217,293,535,14909,11562,387,7220,10576,60,34705,77,399,413,20885,98,5260,7615,7716],"class_list":["post-140156","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-alegere","tag-asteptare","tag-branduri","tag-bucuresti","tag-centre-comerciale","tag-consultanta","tag-deschidere","tag-extindere","tag-fashion","tag-imobiliare","tag-international","tag-intrare","tag-lideri","tag-livrare","tag-livrari","tag-magazine","tag-mall","tag-oradea","tag-piata","tag-piata-de-retail","tag-proiecte","tag-retail","tag-retaileri","tag-ridicare","tag-romania","tag-shopping","tag-spatii","tag-spatii-comerciale"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/140156","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=140156"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/140156\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=140156"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=140156"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=140156"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}