{"id":139783,"date":"2016-11-20T10:30:00","date_gmt":"2016-11-20T10:30:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=139783"},"modified":"2016-11-20T10:30:00","modified_gmt":"2016-11-20T10:30:00","slug":"povestea-olandezului-care-a-introdus-codurile-de-bare-in-magazinele-sale-inventie-preluata-apoi-la-nivel-international-2","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=139783","title":{"rendered":"Povestea olandezului care a introdus codurile de bare \u00een magazinele sale, inven\u0163ie preluat\u0103 apoi la nivel interna\u0163ional"},"content":{"rendered":"<p>\nN\u0103scut \u00een 1927, la Zaandam, \u00een Olanda, Albert Heijn a fost nepotul antreprenorului cu acela\u015fi nume (1865-1945) care a pus bazele afacerii de familie, pornind de la un magazin alimentar. Afacerea de familie a crescut pe parcursul mai multor genera\u0163ii, iar sub conducerea nepotului fondatorului s-a transformat \u00eentr-o multina\u0163ional\u0103. De exemplu, antreprenorul olandez este cel care a introdus formatul de supermarket \u00een Olanda \u015fi a jucat un rol important \u00een domeniul retailului, prin dezvoltarea codului de bare, \u00een 1974, preluat apoi la nivel interna\u0163ional ca standard. La jum\u0103tatea anilor \u201970, compania, listat\u0103 la bursa de la Amsterdam din 1948, a \u00eenceput s\u0103 se extind\u0103 \u00een mai multe \u0163\u0103ri, prin achizi\u0163ii \u00een Spania \u015fi SUA (re\u0163ele ca Giant Carlisle, Stop &#038; Shop, Giant Landrover \u015fi Peadpod).<\/p>\n<p>\nCu o echip\u0103 de management care pentru prima oar\u0103 nu includea membri ai familiei fondatoare, Ahold \u015fi-a accelerat cre\u015fterea \u00een a doua parte a anilor 1990 \u00een America Latin\u0103, Europa Central\u0103 \u015fi Asia. Mai mult, \u00een acea perioad\u0103 grupul \u015fi-a diversificat activit\u0103\u0163ile, incluz\u00e2nd sub umbrela sa \u015fi restaurante, dar acest segment de business nu mai exist\u0103 acum \u00een portofoliul grupului.<\/p>\n<p>\nPe parcursul anilor, Albert Heijn \u015fi familia sa s-au confruntat cu dificult\u0103\u0163i, una dintre acestea fiind faptul c\u0103 fratele \u015fi asociatul s\u0103u, Gerrit Jan Heijn a fost r\u0103pit \u015fi ucis, \u00een 1987. Doi ani mai t\u00e2rziu, Albert Heijn, s-a retras din func\u0163ia de CEO \u015fi pre\u015fedinte al grupului Ahold, fiind succedat de Pierre Everaert, care nu era membru al familiei Heijn, ceea ce a constituit o premier\u0103 pentru afacerea fondat\u0103 \u00een 1887.<\/p>\n<p>\nDup\u0103 retragerea de la Ahold, antreprenorul olandez a \u00eenfiin\u0163at, la Herefordshire, \u00een Marea Britanie, unde se stabilise, o nou\u0103 companie, Eign Enterprises, numit\u0103 dup\u0103 pronun\u0163ia \u00een englez\u0103 a numelui s\u0103u. Pentru dezvoltarea Eign Enterprises, antreprenorul olandez a investit milioane de lire sterline \u015fi a transformat o zon\u0103 rural\u0103 \u00eentr-un complex de agrement. Antreprenorul olandez a murit la Hereford, \u00een 2011, la 83 de ani.<\/p>\n<p>\n\u00cen 2014, grupul Ahold a realizat o cifr\u0103 de afaceri anual\u0103 de aproape 33 de miliarde de euro, cu peste 3.200 de magazine \u015fi av\u00e2nd 227.000 de angaja\u0163i. \u00cen portofoliul grupului, cu activit\u0103\u0163i \u00een SUA, Olanda, Begia \u015fi Cehia, se g\u0103sesc mai multe formate \u015fi m\u0103rci de magazine, \u00eentre care se num\u0103r\u0103 Albert Heijn, Etos, Albert sau Giant.<\/p>\n<p>\n\u00cen urm\u0103 cu jum\u0103tate de an, grupul belgian Delhaize, care opereaz\u0103 \u00een Rom\u00e2nia re\u0163eaua Mega Image, a agreat cu Ahold un acord de fuziune, care ar urma s\u0103 fie \u00eencheiat \u00een prima parte a acestui an.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Albert Heijn a fost un antreprenor olandez, fondator \u015fi pre\u015fedinte al retailerului Ahold, cu activit\u0103\u0163i \u00een mai multe \u0163\u0103ri europene \u015fi SUA. \u00cen prezent compania are o cifr\u0103 de afaceri anual\u0103 de circa 33 de miliarde de euro \u015fi se afl\u0103 \u00een proces de fuziune cu grupul belgian Delhaize.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3826],"tags":[14783,217,14862,25187,387,8932,7518],"class_list":["post-139783","post","type-post","status-publish","format-standard","hentry","category-special","tag-coduri","tag-international","tag-introducere","tag-inventie","tag-magazine","tag-poveste","tag-preluare"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/139783","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=139783"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/139783\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=139783"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=139783"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=139783"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}