{"id":139257,"date":"2016-11-07T09:00:00","date_gmt":"2016-11-07T09:00:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=139257"},"modified":"2016-11-07T09:00:00","modified_gmt":"2016-11-07T09:00:00","slug":"cum-ii-invata-florin-talpes-pe-cei-din-generatia-millennials-sa-greseasca-cat-mai-repede","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=139257","title":{"rendered":"Cum \u00eei \u00eenva\u0163\u0103 Florin Talpe\u015f pe cei din genera\u0163ia millennials s\u0103 gre\u015feasc\u0103 c\u00e2t mai repede?"},"content":{"rendered":"<p>\nToat\u0103 lumea vrea s\u0103 \u015ftie de ce un antreprenor sau un business a avut succes. A avut o idee genial\u0103, a avut noroc, a avut \u201epile\u201c s\u0103-\u015fi v\u00e2nd\u0103 produsele la stat (acum acest lucru s-a transferat \u00een sectorul privat, unde trebuie s\u0103 ai rela\u0163ii ca s\u0103 po\u0163i s\u0103 vinzi \u00eentr-o firm\u0103 privat\u0103), a avut p\u0103rin\u0163i cu o istorie \u00een spate, a primit credit de la banc\u0103 \u015fi a astfel a avut bani s\u0103 \u00eenceap\u0103 afacerea etc.<\/p>\n<p>\nFlorin Talpe\u015f, proprietarul Bitdefender, a spus la gala Business Magazin CEO Awards 2016 c\u0103 unul din lucrurile care l-au ajutat s\u0103 ajung\u0103 unde este ast\u0103zi a fost faptul c\u0103 a gre\u015fit la \u00eenceputul evolu\u0163iei businessului.<\/p>\n<p>\nDac\u0103 stai s\u0103 te g\u00e2nde\u015fti, aceasta este o condi\u0163ie foarte important\u0103, care poate face diferen\u0163a \u00eentre firme \u015fi antreprenori. Cine a avut luxul de a putea s\u0103 gre\u015feasc\u0103 la \u00eenceputurile afacerii \u015fi s\u0103 \u00eenve\u0163e din gre\u015feli a pierdut mai pu\u0163in sau chiar deloc.<br \/>\nCei care au intrat \u00een business \u00een anii \u201990 \u015fi \u00eenceputul anilor 2000 au avut \u201eluxul\u201c de a gre\u015fi c\u00e2t pentru celelalte genera\u0163ii care au venit dup\u0103 ace\u015fti ani \u015fi care vor veni.<\/p>\n<p>\nAcum, c\u00e2nd nu mai e\u015fti singur \u00eentr-o pia\u0163\u0103, c\u00e2nd sistemele de organizare din cadrul companiilor \u00eencep s\u0103 fac\u0103 diferen\u0163a, c\u00e2nd procedurile \u015fi birocra\u0163ia \u0163in costurile sub control, c\u00e2nd pre\u0163urile produselor nu mai cresc datorit\u0103 infla\u0163iei \u015fi a cre\u015fterii cursului valutar, ci dimpotriv\u0103, scad, sub presiunea concuren\u0163ei \u015fi a necesit\u0103\u0163ilor de cash-flow, niciun antreprenor nu-\u015fi mai permite luxul de a gre\u015fi.<\/p>\n<p>\nDe aceea, exist\u0103 o \u00eencetinire \u00een afaceri, de aceea se iau decizii din ce \u00een ce mai greu, de aceea apar powerpoint-urile \u015fi analizele de zeci de pagini, de aceea \u201ebirocra\u0163ii companiilor\u201c c\u00e2\u015ftig\u0103 teren sau de aceea inovarea cade pe locul doi.<br \/>\nBusinessurile rom\u00e2ne\u015fti care mai sunt \u00een proprietatea antreprenorilor rom\u00e2ni \u015fi care au reu\u015fit s\u0103 supravie\u0163uiasc\u0103 p\u00e2n\u0103 acum \u00eencep s\u0103 devin\u0103 din ce \u00een ce mai \u201eanchilozate\u201c, birocratice, mai corporatiste \u00een cel mai bun caz, cu o apropiere de mentalitatea de la stat \u015fi o dep\u0103rtare fa\u0163\u0103 de o mentalitate antreprenorial\u0103, unde a gre\u015fi este o condi\u0163ie esen\u0163ial\u0103 \u015fi face parte din business.<\/p>\n<p>\nPentru c\u0103 nu mai exist\u0103 ni\u015fte condi\u0163ii esen\u0163iale care au existat p\u00e2n\u0103 la mijlocul anilor 2000 \u015fi care au ajutat antreprenorii s\u0103 aib\u0103 atunci succes, respectiv infla\u0163ia, cre\u015fterea cursului, majorarea salariilor sub cre\u015fterea infla\u0163iei sau a cursului, acum orice gre\u015feal\u0103 se cuantific\u0103 direct \u00een bani, put\u00e2nd pune chiar \u00een pericol un \u00eentreg business.<br \/>\nCriza a t\u0103iat mult din elanul antreprenorilor, care au devenit mult mai pruden\u0163i \u015fi care acum nu mai vor s\u0103 ri\u015fte. De aceea stau banii degeaba \u00een b\u0103nci f\u0103r\u0103 s\u0103 ajung\u0103 la antreprenori, nu c\u0103 bancherii nu ar vrea s\u0103 dea credite; \u00een primul r\u00e2nd antreprenorii nu mai vor s\u0103 se \u00eemprumute.<\/p>\n<p>\nAccesul la finan\u0163are bancar\u0103 \u015fi dob\u00e2nda nu mai reprezint\u0103 deloc o problem\u0103 la ora actual\u0103 pentru afacerile rom\u00e2ne\u015fti.<br \/>\nAntreprenorii care au traversat criza nu prea mai vor s\u0103 se \u00eemprumute la banc\u0103 pentru a-\u015fi extinde activitatea, nu mai vor s\u0103 fac\u0103 angaj\u0103ri, ca s\u0103 nu fie nevoi\u0163i s\u0103 dea afar\u0103 dac\u0103 apare o nou\u0103 criz\u0103, nu mai vor s\u0103 c\u00e2\u015ftige cot\u0103 de pia\u0163\u0103 \u015fi s\u0103 se lupte cu concuren\u0163a. De ajuns se lupt\u0103 \u00een pre\u0163uri.<\/p>\n<p>\n\u015eansa economiei rom\u00e2ne\u015fti trebuie s\u0103 vin\u0103 de la antreprenorii mai tineri, care \u00eenc\u0103 nu au ce pierde, dec\u00e2t banii de buzunar, unde gre\u015felile cost\u0103 mai pu\u0163in. Dar din p\u0103cate genera\u0163ia anilor \u201990 nu vrea s\u0103 devin\u0103 antreprenoare, s\u0103 aib\u0103 propria afacere, ci prefer\u0103 salariul unei multina\u0163ionale sau al unei companii rom\u00e2ne\u015fti a\u015fezate.<\/p>\n<p>\nAceast\u0103 genera\u0163ie, millennials, este mult mai comod\u0103, nu vrea s\u0103 ri\u015fte un trai rezonabil, s\u0103 dea din m\u00e2n\u0103 Prima cas\u0103 \u015fi city break-urile lunare. Prea pu\u0163ini dintre ei vor s\u0103 se lupte cu pia\u0163a, cu necunoscutul, cu lipsa banilor de salarii \u015fi de taxe, cu b\u0103ncile care \u00ee\u0163i cer garan\u0163ii palpabile \u015fi au mai pu\u0163in\u0103 \u00eencredere \u00een cifrele dintr-un business plan. Determinarea \u015fi energia nu reprezint\u0103 punctul lor forte, calit\u0103\u0163i care sunt mult mai necesare \u00een business dec\u00e2t inteligen\u0163a.<\/p>\n<p>\nDeci Rom\u00e2nia are o genera\u0163ie antreprenorial\u0103 lips\u0103, ceea ce \u00eencepe s\u0103 se vad\u0103 \u00een economie, \u00een afaceri; num\u0103rul companiile care mor, care se desfiin\u0163eaz\u0103, este dublu fa\u0163\u0103 de firmele nou-\u00eenfiin\u0163ate, conform datelor Coface.<\/p>\n<p>\nFlorin Talpe\u015f \u015fi toat\u0103 genera\u0163ia lui, a antreprenorilor din anii \u201990, au avut \u015fansa s\u0103 gre\u015feasc\u0103 c\u00e2t mai repede \u00een business, iar acest lucru i-a ajutat \u00een cele dou\u0103 decenii care au urmat, mult mai mult dec\u00e2t alte condi\u0163ii.<\/p>\n<p>\nCum face genera\u0163ia lui s\u0103-i ajute \u015fi pe cei de acum s\u0103 intre \u00een business, s\u0103 devin\u0103 antreprenori \u015fi nu corporati\u015fti \u015fi s\u0103 gre\u015feasc\u0103 c\u00e2t mai repede?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Toat\u0103 lumea vrea s\u0103 \u015ftie de ce un antreprenor sau un business a avut succes. A avut o idee genial\u0103, a avut noroc, a avut \u201epile\u201c s\u0103-\u015fi v\u00e2nd\u0103 produsele la stat (acum acest lucru s-a transferat \u00een sectorul privat, unde trebuie s\u0103 ai rela\u0163ii ca s\u0103 po\u0163i s\u0103 vinzi \u00eentr-o firm\u0103 privat\u0103), a avut p\u0103rin\u0163i [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[529],"tags":[81,13243,255,236,82,235,201,246,182,32785,7981,7572,22153,274,184],"class_list":["post-139257","post","type-post","status-publish","format-standard","hentry","category-opinii","tag-afaceri","tag-ajutor","tag-antreprenori","tag-banca","tag-bani","tag-business","tag-companii","tag-crestere","tag-criza","tag-diferenta","tag-firme","tag-florin-talpes","tag-generatie","tag-incepere","tag-inflatie"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/139257","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=139257"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/139257\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=139257"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=139257"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=139257"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}