{"id":138465,"date":"2016-10-17T12:00:47","date_gmt":"2016-10-17T12:00:47","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=138465"},"modified":"2016-10-17T12:00:47","modified_gmt":"2016-10-17T12:00:47","slug":"unde-si-cand-vor-romanii-sa-mearga-la-schi","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=138465","title":{"rendered":"Unde \u015fi c\u00e2nd vor rom\u00e2nii s\u0103 mearg\u0103 la schi"},"content":{"rendered":"<p>\nRom\u00e2nii se intereseaz\u0103 de ofertele turistice pentru schi \u00eenc\u0103 din perioada verii, iar destina\u0163iile preferate r\u0103m\u00e2n \u015fi anul acesta Austria \u015fi Bulgaria. Un studiu realizat de agen\u0163ia de marketing online Today\u2019s arat\u0103 c\u0103 \u00een ultima s\u0103pt\u0103m\u00e2n\u0103 din august c\u0103ut\u0103rile pentru cuvintele cheie \u201eoferte schi Austria\u201d s-au dublat fa\u0163\u0103 de lunile de var\u0103, iar \u00een septembrie acestea au crescut cu peste 500%.<\/p>\n<p>\nTendin\u0163a de cre\u015ftere a c\u0103ut\u0103rilor pentru vacan\u0163e la schi \u00een sta\u0163iunile din Austria se men\u0163ine toamna, iar v\u00e2rful este atins \u00een decembrie \u015fi ianuarie, c\u00e2nd rom\u00e2nii iau decizia final\u0103 privind alegerea destina\u0163iei de concediu. Odat\u0103 cu terminarea concediilor, c\u0103ut\u0103rile pe acest segment \u00eencep s\u0103 scad\u0103 spre sf\u00e2r\u015fitul lunii ianuarie.<\/p>\n<p>\nUn detaliu interesant care reiese din studiul Today\u2019s este cel legat de interesul rom\u00e2nilor pentru ofertele la schi \u00een Bulgaria. Tendin\u0163a \u00een acest caz este complet diferit\u0103 fa\u0163\u0103 de Austria. Astfel, c\u0103ut\u0103rile pentru sintagma \u201eoferte schi Bulgaria\u201d sunt mult mai numeroase \u00een lunile de var\u0103, adic\u0103 \u00een iunie, iulie \u015fi august. Spre exemplu, \u00een luna iulie c\u0103ut\u0103rile au crescut cu 127% fa\u0163\u0103 de luna mai. Acest lucru poate fi explicat prin decizia mai rapid\u0103 de cump\u0103rare pe care o iau cei interesa\u0163i de un concediu la schi \u00een Bulgaria, care aleg din timp oferta dorit\u0103 si astfel nu mai sunt interesa\u0163i s\u0103 caute alte op\u0163iuni \u00een lunile de toamn\u0103, explic\u0103 exper\u0163ii Today\u2019s.<\/p>\n<p>\nLa finalul lunii august, \u00eencepe s\u0103 creasc\u0103 \u015fi num\u0103rul c\u0103ut\u0103rilor pentru cuvintele cheie \u201eoferte Revelion\u201d. \u00cen septembrie num\u0103rul c\u0103ut\u0103rilor se dubleaz\u0103 fa\u0163\u0103 de lunile de var\u0103, iar apogeul este atins \u00een decembrie, c\u00e2nd num\u0103rul cre\u015fte cu 70% fa\u0163\u0103 de septembrie. Prin urmare, decizia pentru alegerea vacan\u0163ei de Revelion pare s\u0103 fie mai dificil\u0103 \u015fi necesit\u0103 mai mult\u0103 informare online.<\/p>\n<p>\nAgen\u0163ia Today&#8217;s, condus\u0103 de antreprenorul Marius L\u0103z\u0103rescu, &nbsp;a dezvoltat proiecte din industrii variate, de la Auto-Moto \u015fi IT&#038;C p\u00e2n\u0103 la educa\u0163ie \u015fi s\u0103n\u0103tate, at\u00e2t \u00een startup-uri, c\u00e2t \u015fi \u00een multina\u0163ionale.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rom\u00e2nii se intereseaz\u0103 de ofertele turistice pentru schi \u00eenc\u0103 din perioada verii, iar destina\u0163iile preferate r\u0103m\u00e2n \u015fi anul acesta Austria \u015fi Bulgaria. Un studiu realizat de agen\u0163ia de marketing online Today\u2019s arat\u0103 c\u0103 \u00een ultima s\u0103pt\u0103m\u00e2n\u0103 din august c\u0103ut\u0103rile pentru cuvintele cheie \u201eoferte schi Austria\u201d s-au dublat fa\u0163\u0103 de lunile de var\u0103, iar \u00een septembrie [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[9646,23794,12100,5879,15019,246,7486,9108,21062,164,539,173,14672,7853,13141],"class_list":["post-138465","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-agentie","tag-august","tag-austria","tag-bulgaria","tag-cautari","tag-crestere","tag-cuvinte","tag-decizie","tag-dublare","tag-oferte","tag-online","tag-romani","tag-schi","tag-studiu","tag-vara"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/138465","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=138465"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/138465\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=138465"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=138465"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=138465"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}