{"id":13691,"date":"2009-06-02T13:46:36","date_gmt":"2009-06-02T13:46:36","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=13691"},"modified":"2026-04-02T13:47:18","modified_gmt":"2026-04-02T13:47:18","slug":"i-r-i-s-devine-apcom","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=13691","title":{"rendered":"I.R.I.S. devine Apcom"},"content":{"rendered":"<p>Decizia face parte din staretgia companiei MDS Holdings, sub umbrela careia se afla din 1998 si I.R.I.S, pentru intreaga reugiune centrala si de est a Europei, una dintre cele patru zone unde desfasoara activitati, alaturi de Orientul Mijlociu, Africa si Asia Centrala.<\/p>\n<p>&quot;Cresterea afacerilor a dus la un interes mai ridicat din partea grupului american Apple pentru afacerile din zona Europei Centrale \u015fi de Est. Toate actiunile MDS Holdings din aceast\u0103 zona se vor face dup\u0103 modelul Apple \u015fi sub brandul Apcom&quot;, a spus Zsolt Kadarm directorul de marketing al Apcom Romania. Astfel, filialele din Ungaria, Cehia, Romania, Slovacia, Croatia, Slovenia, Bulgaria, Serbia, Albania, Muntenegru si Macedonia vor prelua incepand cu acest an numele unic Apcom, in conditiile in care pana acum, fiecare entitate avea propriul nume.<\/p>\n<p>In Romania, Apcom estimeaza pentru acest an o crestere a vanzarilor catre parteneri de aproximativ 10-20% fata de nivelul de 13 milioane de euro atins anul trecut, din care in jur de 2% profit net. &ldquo;Asteptarile initiale vizau o crestere de 60% anul acesta, insa primul trimestru a fost dificil, motiv pentru care am ajustat cresterea&rdquo;, explica Nikolai Savov, directorul general al Apcom Romania.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Importatorul si distribuitorul produselor Apple in Romania, Integrated Romanian Information Systems (I.R.I.S.) a demarat un proces de rebranding prin care isi va schimba, pana la sfarsitul acestui an, numele in Apcom Romania.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511],"tags":[12310,288,12309,7209,10183],"class_list":["post-13691","post","type-post","status-publish","format-standard","hentry","category-afaceri","tag-apcom","tag-apple","tag-i-r-i-s","tag-itc","tag-rebranding"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/13691","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13691"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/13691\/revisions"}],"predecessor-version":[{"id":34087,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/13691\/revisions\/34087"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13691"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13691"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13691"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}