\n\u201eF\u0103r\u0103 o investi\u0163ie de peste 1,2 milioane de euro \u00een fabrica de tapi\u0163erie, aceast\u0103 evolu\u0163ie nu ar fi fost posibil\u0103. \u00cen 2016, din fabrica de elemente de mobilier tapi\u0163at ies peste 10.000 canapele, paturi, col\u0163are etc. Acestea se v\u00e2nd exclusiv prin showroom-urile re\u0163elei de magazine de mobil\u0103 Lem`s,\u201d declar\u0103 Adrian Rizea, director comercial Lem\u2019s.<\/p>\n
\nCre\u015fterea se datoreaz\u0103 extinderii op\u0163iunilor de finisaje p\u00e2n\u0103 la peste 250 variante, precum \u015fi introducerii noilor game Borgia, canapele cu recliner, \u015fi Moko, canapele extensibile cu un design modern\u2013minimalist.<\/p>\n
\n\u201eAnul trecut peste 17.000 de clien\u0163i au comandat canapele \u00een magazinele Lem\u2019s, iar gama diversificat\u0103 pe care o expunem este unul dintre principalii factori care au \u00eencurajat clien\u0163ii s\u0103 aleag\u0103 canapelele \u015fi fotoliile Lem\u2019s,\u201d declar\u0103 Adrian Rizea, director comercial Lem\u2019s.<\/p>\n
\nProduc\u0103torul lanseaz\u0103 \u00een aceast\u0103 var\u0103 o nou\u0103 linie de dormitoare, gama Box, dup\u0103 ce a pus anterior la v\u00e2nzare gama de living-uri Box, prin care se adreseaz\u0103 unui public t\u00e2n\u0103r care apreciaz\u0103 culorile \u015fi designul modern-minimalist, dar func\u0163ional. Linia Box completeaz\u0103 gama de dormitoare Lem\u2019s \u015fi propune o cromatic\u0103 intens\u0103 \u015fi combina\u0163ii vivace de galben, verde sau ro\u015fu cu tonuri neutre de crem, bej, alb sau negru.<\/p>\n
\nCa \u015fi livingurile din gama Box, noile configura\u0163ii de dormitoare Box se situeaz\u0103 pe un segment de pre\u0163 accesibil. Astfel, o configura\u0163ie complet\u0103 de mobil\u0103 Box pentru dormitor cu pat, \u015fifonier \u015fi noptiere porne\u015fte de la 2.200 lei.<\/p>\n
\n\u201eLiving-urile Box au devenit rapid top produse alese de clien\u0163ii Lem\u2019s, semn c\u0103 publicul nostru \u00ee\u015fi dore\u015fte produse cu aer modern, culori vii \u015fi modularitate, care permite crearea unor configura\u0163ii exact a\u015fa cum \u00ee\u015fi imagineaz\u0103 ei. \u00centr-un an de la lansare, au ajuns s\u0103 reprezinte 26% din comenzile de living din re\u0163ea. Ne a\u015ftept\u0103m ca \u015fi \u00een cazul dormitoarelor s\u0103 vedem un feedback similar \u015fi estim\u0103m c\u0103 \u00een c\u00e2teva luni acestea vor reprezenta aproximativ 20% din comenzile de dormitoare,\u201c sus\u0163ine Adrian Rizea.<\/p>\n
\nCompania Lemet a dezvoltat brandul de magazine Lem\u2019s pentru desfacerea produselor sale. \u00cen prezent re\u0163eaua Lem\u2019S are cea mai mare acoperire la nivel na\u0163ional, aproape 70.000 mp de retail amenaja\u0163i \u00een aproape toate jude\u0163ele \u0163\u0103rii. Pe platforma Lemet de la Brebu \u015fi \u00een re\u0163eaua na\u0163ional\u0103 de magazine Lem\u2019s activeaz\u0103 peste 1.350 de angaja\u0163i.<\/p>\n
\nFabrica Lemet din Brebu a fost \u00eenfiin\u0163at\u0103 \u00een 1991, \u00een prezent halele de produc\u0163ie \u015fi depozitare acoper\u0103 o suprafa\u0163\u0103 de peste 36.000 mp. Capacitatea actual\u0103 anual\u0103 de prelucrare a fabricilor de mobil\u0103 Lemet este de aproximativ 3.500.000 de panouri tip PAL. Liniile de produc\u0163ie sunt complet automatizate, baz\u00e2ndu-se pe cele mai noi tehnologii existente la nivel mondial.<\/p>\n","protected":false},"excerpt":{"rendered":"
Canapelele Lem\u2019s sunt gama cu cea mai mare cre\u015ftere \u00een prima jum\u0103tate a anului, din portofoliul produc\u0103torului rom\u00e2n de mobilier Lemet; aceast\u0103 gam\u0103 de produse a \u00eenregistrat un avans de 60% fa\u0163\u0103 de aceea\u015fi perioad\u0103 din 2015. Pia\u0163a de mobil\u0103 a crescut cu aproximativ 10%, astfel ca dinamica gamei de canapele arat\u0103 un interes ridicat al clien\u0163ilor Lem\u2019s pe acest segment.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,7211],"tags":[22406,246,23333,11108,253,297,7541,7212],"class_list":["post-136078","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-comert","tag-adrian-rizea","tag-crestere","tag-lems","tag-lemet","tag-mobilier","tag-producator","tag-produse","tag-vanzari"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/136078","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=136078"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/136078\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=136078"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=136078"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=136078"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}