\nReprezint\u0103 aplicarea de elemente de design de joc \u015fi de principii de joc \u00een contexte care nu au leg\u0103tur\u0103 cu jocul jocul propriu-zis, precum recrutarea, trainingul pentru angaja\u0163i, s\u0103n\u0103tatea, managementul, educa\u0163ia etc.<\/p>\n
\nAceasta are ca scop cre\u015fterea implic\u0103rii utilizatorilor, a productivit\u0103\u0163ii, a \u00eenv\u0103\u0163\u0103rii, recrut\u0103rii \u015fi evalu\u0103rii angaja\u0163ilor, exerci\u0163ii fizice etc. Termenul a fost folosit pentru prima dat\u0103 \u00een 2002, de programatorul \u015fi inventatorul britanic NickPelling, \u00eens\u0103 nu a devenit popular dec\u00e2t \u00een 2010. Chiar \u00eenainte de folosirea acestuia, \u00eemprumutarea elementelor video din jocuri \u00een diferite domenii era o practic\u0103 obi\u015fnuit\u0103 (\u00een probleme de \u00eenv\u0103\u0163are etc.).<\/p>\n
\nUn blogger axat pe business a popularizat termenul – Charles Coonradt, cel care a fondat \u00een 1973 compania de consultan\u0163\u0103 The Game of Work, iar \u00een 1984 a scris cartea \u201eGrandfather of Gamification\u201c. \u00cen octombrie 2007, compania Bunchball, sus\u0163inut\u0103 de Adobe Systems Incorporated, a fost prima care s\u0103 ofere tehnici de joc ca serviciu pentru Dunder Mifflin Infinity, compania ce a inspirat serialul NBC The Office. \u00cen 2010 tehnica a c\u00e2\u015ftigat aten\u0163ia investitorilor care au observat c\u0103 jum\u0103tate din companiile care voiau finan\u0163are din domeniul aplica\u0163iilor software pentru consumatori men\u0163ionau designul de joc \u00een prezent\u0103rile lor. Badgeville, prima companie care a \u00eenceput s\u0103 ofere servicii de gamificare pentru numero\u015fi clien\u0163i companii, a fost lansat\u0103 la finalul lui 2010 \u015fi a str\u00e2ns finan\u0163\u0103ri de 15 milioane de dolari \u00een primul an de operare.
\n <\/p>\n","protected":false},"excerpt":{"rendered":"
Reprezint\u0103 aplicarea de elemente de design de joc \u015fi de principii de joc \u00een contexte care nu au leg\u0103tur\u0103 cu jocul jocul propriu-zis, precum recrutarea, trainingul pentru angaja\u0163i, s\u0103n\u0103tatea, managementul, educa\u0163ia etc. Aceasta are ca scop cre\u015fterea implic\u0103rii utilizatorilor, a productivit\u0103\u0163ii, a \u00eenv\u0103\u0163\u0103rii, recrut\u0103rii \u015fi evalu\u0103rii angaja\u0163ilor, exerci\u0163ii fizice etc. Termenul a fost folosit pentru […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[698],"tags":[192,16607,272,201,207,8219,32844,472,32766,242,460,32978,18620,13253],"class_list":["post-132768","post","type-post","status-publish","format-standard","hentry","category-cover-story","tag-angajati","tag-aplicare","tag-companie","tag-companii","tag-design","tag-educatie","tag-elemente","tag-finantare","tag-folosire","tag-istorie","tag-joc","tag-legatura","tag-lipsa","tag-termen"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/132768","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=132768"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/132768\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=132768"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=132768"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=132768"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}