{"id":132218,"date":"2016-04-03T03:40:00","date_gmt":"2016-04-03T03:40:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=132218"},"modified":"2016-04-03T03:40:00","modified_gmt":"2016-04-03T03:40:00","slug":"omul-care-a-bagat-in-faliment-un-imperiu-de-146-de-magazine-avea-afaceri-de-140-de-milioane-de-euro-si-3000-de-angajati","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=132218","title":{"rendered":"Omul care a b\u0103gat \u00een faliment un imperiu de 146 de magazine. Avea afaceri de 140 de milioane de euro \u015fi 3000 de angaja\u0163i"},"content":{"rendered":"<p>\n\u00cen catalogul <a href=\"http:\/\/www.businessmagazin.ro\/cataloage-bm\/\">100 TINERI MANAGERI DE TOP<\/a> din 2008 a ap\u0103rut&nbsp; Florin Panea, proprietarul Leonardo, cea mai mare re\u0163ea de magazine de pantofi din \u0163ar\u0103 la acel moment. Re\u0163eaua avea 146 de magazine \u00een Rom\u00e2nia, 55 \u00een Ungaria, dou\u0103 \u00een Bulgaria \u015fi unul \u00een Republica Moldova, realiza o cifr\u0103 de afaceri de peste 140 de milioane de euro \u015fi un profit de 4 milioane de euro, \u015fi avea 3000 de angaja\u0163i.&nbsp;<\/p>\n<p>\nPanea \u00eencepuse, la fel ca mul\u0163i rom\u00e2ni, imediat dup\u0103 Revolu\u0163ie, c\u0103r\u00e2nd marf\u0103 cu saco\u015fa la Budapesta la fiecare sf\u00e2r\u015fit de s\u0103pt\u0103m\u00e2n\u0103. A \u00eenfiin\u0163at Leonardo \u00een 1994 \u00eempreun\u0103 cu Dan Pavel, care a ie\u015fit din afacere \u00een 2004. Re\u0163eaua a r\u0103mas liderul pie\u0163ei de profil de la \u00eenfiin\u0163are p\u00e2n\u0103 \u00een 2013, c\u00e2nd locul s\u0103u a fost luat de Deichmann.<\/p>\n<p>\nOdat\u0103 cu venirea crizei \u015fi cu intrarea pe pia\u0163a local\u0103 a retailerilor str\u0103ini, businessul Leonardo s-a confruntat cu o pierdere constant\u0103 de teren. \u00cen a doua parte a anului 2009 Leonardo SRL a intrat \u00een insolven\u0163\u0103 cu datorii totale de 100 milioane de euro, iar apoi a intrat \u00eentr-un proces de reorganizare ce urma s\u0103 dureze trei ani. Dup\u0103 circa patru ani \u015fi jum\u0103tate \u00eens\u0103, compania a intrat \u00een faliment.<\/p>\n<p>\nAnali\u015ftii spun c\u0103 \u00een cazul Leonardo a fost vorba de un anume model de investi\u0163ie, dar \u015fi de dimensiunea public\u0103 a companiei: \u00een timp de Deichmann a investit \u00een comunicare pe toate mediile, Leonardo a fost o prezen\u0163\u0103, eufemistic vorbind, discret\u0103. Iar aceasta este o lec\u0163ie pe care ar trebui s\u0103 o \u00eenve\u0163e \u015fi s\u0103 o \u0163in\u0103 minte mul\u0163i antreprenori locali, care prefer\u0103 s\u0103 fie prezen\u0163e la fel de discrete ca Panea.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00cen catalogul 100 TINERI MANAGERI DE TOP din 2008 a ap\u0103rut&nbsp; Florin Panea, proprietarul Leonardo, cea mai mare re\u0163ea de magazine de pantofi din \u0163ar\u0103 la acel moment. Re\u0163eaua avea 146 de magazine \u00een Rom\u00e2nia, 55 \u00een Ungaria, dou\u0103 \u00een Bulgaria \u015fi unul \u00een Republica Moldova, realiza o cifr\u0103 de afaceri de peste 140 de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[192,5879,7380,388,272,246,293,387,7169],"class_list":["post-132218","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-angajati","tag-bulgaria","tag-catalog","tag-cifra-de-afaceri","tag-companie","tag-crestere","tag-intrare","tag-magazine","tag-ungaria"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/132218","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=132218"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/132218\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=132218"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=132218"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=132218"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}